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LEXUS NAMED PRESENTING PARTNER OF ULTIMATE MADDEN BOWL

 Ultimate Madden Bowl Presented by Lexus kicks off at EA Headquarters in Redwood City on January 30 and concludes in Las Vegas on February 9

PLANO, Texas (Jan. 29, 2024) – The Madden NFL 24 Championship Series (MCS) right this moment introduced Lexus because the presenting companion of the Ultimate Madden Bowl, the crowning second of the MCS aggressive season. The Ultimate Madden Bowl Presented by Lexus kicks off January 30 at EA’s Redwood City headquarters, the place 14 of the highest Madden NFL gamers will look to punch their ticket to the Finals in Las Vegas on February 9. The remaining two rivals will then face off in entrance of a dwell crowd on the House of Blues as a part of EA SPORTS™ Presents The Madden Bowl.

In addition to turning into the presenting sponsor of the most important Madden NFL esports competitors of the 12 months, Lexus will obtain digital naming rights to their very own Lexus Stadium within Madden NFL 24’s Ultimate Team™ mode. The digital stadium will see Lexus develop into a part of the immersive expertise of MUT, which thousands and thousands of gamers and followers get pleasure from. The multifaceted partnership will even see the newly-released 2024 Lexus GX onsite on the Ultimate Madden Bowl finale in Las Vegas.

“As we approach the peak of our MCS 24 season, we’re thrilled to welcome Lexus as the presenting partner of the Ultimate Madden Bowl,” mentioned Andrew Echanique, Madden NFL Esports Commissioner, Electronic Arts. “Lexus shares our commitment to excellence, and we look forward to working together to deliver a truly unforgettable experience for our fans.”

Lexus’s partnership with MCS rides a rising wave of automotive firms deepening their funding in esports as an avenue to attach with younger players – a lot of whom could also be seeking to buy their first vehicles. Lexus first entered into the house in 2019 in an effort to fulfill younger drivers the place they already are.

“Innovation and performance are the core of Lexus’s culture. The MCS captures both of these values in the virtual arena for the next generation of athletes,” mentioned Greg Kitzens, common supervisor of Lexus Marketing. “As all of America gears up for a celebration of football fandom, we’re excited to cheer on the world’s best Madden NFL players as they take the field at Lexus Stadium.”

After competitors amongst hundreds of gamers this season, 14 finalists will journey to the Bay Area to compete at EA’s purpose-built esports broadcast heart from January 30 – February 1. During the crowning occasion at EA SPORTS Presents The Madden Bowl in Vegas, the ultimate two rivals will vye for his or her share of the collective $1 million USD prize pool and look to take dwelling the first-ever Championship ring designed by Jostens, main championship ring supplier in skilled sports activities, together with 37 of 57 Super Bowl Rings . The Ultimate Madden Bowl concludes a formidable season for the MCS, which practically doubled registration from MCS 23.

As a part of the Ultimate Madden Bowl festivities, EA will even crown the first-ever Positive Player Award for MCS. The Award seems to be to champion the constructive gamers throughout the MCS 24 neighborhood. Finalists embrace Greg “SL1M GHOST” Allen, Jonathan “JonBeast” Marquez, Dillan “PHICAM” Foust, and Gary “VADimes540” Hash II.

Fans at dwelling can tune into the motion on the official Madden NFL 24 Twitch and YouTube channels at 6:30 PM ET on January 30 – February 1 and 9:30 PM ET on February 9. For extra data on the MCS, go to the official web site and observe @EAMaddenNFL_MCS on X (previously Twitter) and Instagram.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a world chief in digital interactive leisure. The Company develops and delivers video games, content material and on-line companies for Internet-connected consoles, cellular gadgets and private computer systems.

In fiscal 12 months 2023, EA posted GAAP web income of roughly $7.4 billion. Headquartered in Redwood City, California, EA is acknowledged for a portfolio of critically acclaimed, high-quality manufacturers akin to EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™, Plants vs. Zombies™ and F1®. More details about EA is offered at www.ea.com/news.

EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Titanfall and Plants vs. Zombies are emblems of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective homeowners and used with permission.

About Lexus

Lexus’ ardour for courageous design, imaginative expertise, and exhilarating efficiency permits the posh life-style model to create wonderful experiences for its prospects. Lexus started its journey in 1989 with two luxurious sedans and a dedication to pursue perfection. Since then, Lexus has developed its lineup to fulfill the wants of world luxurious prospects in additional than 90 international locations. In the United States, Lexus autos are bought by 245 sellers providing a full lineup of luxurious autos. With seven fashions incorporating Lexus Hybrid Drive, Lexus is the posh hybrid chief. Lexus additionally affords eight F SPORT fashions, one F efficiency mannequin and one F mannequin. Lexus is dedicated to being a visionary model that anticipates the longer term for luxurious prospects

VMoto Enters Adventure Scooter Scene With CPx Explorer

VMoto is known for being a leader in the electric mobility industry. The company, based in Australia and China, offers a wide range of electric two-wheelers to meet the diverse needs of commuters and enthusiasts. At EICMA 2023, the company introduced its latest innovation, the CPx Explorer.

The “adventure scooter” segment has been gaining popularity in recent years, with more manufacturers entering the space. Honda led the way in 2016 with the X-ADV, and since then, many other manufacturers have followed suit. With the rise of electric motorcycles, electric two-wheelers are now following the trend of their internal-combustion counterparts. As a result, the new VMoto CPx Explorer is one of the earliest electric adventure scooters.

VMoto Enters Adventure Scooter Scene With CPx Explorer

Based on the APD Concept developed in collaboration with renowned design house Pininfarina, the CPx Explorer represents a significant advancement for VMoto. The scooter boasts distinctive LED lights, angular bodywork, and a tall windscreen for enhanced rider comfort. While maintaining its scooter identity, the CPx also includes convenient features such as a flat floorboard and a built-in rear luggage rack.

In terms of performance, the new VMoto CPx Explorer is equipped with an eight-kilowatt electric motor producing approximately 11 horsepower, which allows it to reach a top speed of around 65 miles per hour, making it suitable for urban use and occasional trips outside the city. The battery provides a single-charge range of about 100 kilometers (62 miles), according to VMoto.

It’s exciting to see VMoto introduce a more adventurous platform with the new CPx Explorer. Based on the proven CPx Pro, it is likely that the Explorer will be just as reliable and durable. After all, the CPx Pro set a Guinness World Record by covering 1,932 kilometers (1,200 miles) in 24 hours at the Tazio Nuvolari circuit in Italy. VMoto has yet to announce specific pricing and availability for the new scooter. Those interested in being among the first to own this new model should contact their nearest VMoto dealer for more information.

SPECTRE SETS OFF FROM THE HOME OF ROLLS-ROYCE FOR EUROPEAN/UK MEDIA DRIVE

  • The European Media Drive for Spectre starts from Rolls-Royce’s headquarters in West Sussex.
  • Invited guests will have the opportunity to experience the transformative motor car in its home market.

“The launch of Spectre is a significant moment in Rolls-Royce’s history. It is the first all-electric Rolls-Royce and marks the beginning of an exciting new era for the brand. We announced two years ago that in 2023, we would launch our first all-electric motor car, and by the end of 2030, our entire portfolio would be fully electric. Since then, Spectre has undergone rigorous testing, covering 2.5 million km, and has received overwhelmingly positive feedback. It’s a pleasure to see this motor car on the roads in our home market, and I am delighted to offer the European media the opportunity to experience it in the United Kingdom.”
Boris Weletzky, Regional Director, United Kingdom, Europe, and Central Asia

Rolls-Royce Motor Cars has invited European media to experience Spectre, its first fully electric motor car, in the beautiful countryside surrounding the marque’s headquarters in West Sussex. This invitation comes as client deliveries have just begun.

The adventure begins at the Home of Rolls-Royce on the Goodwood Estate, the exclusive location where Rolls-Royce motor cars are designed and handbuilt. The estate is known as the world’s leading House of Luxury, nurturing creativity, talent, and ingenuity. It also offers a fully immersive Rolls-Royce experience to clients, media, and friends of the marque.

From the Home of Rolls-Royce, the media embark on a journey through the stunning hills of Hampshire and Sussex, specifically chosen for their breathtaking views. After experiencing the remarkably quiet motor car, the media will arrive at Heckfield Place, a modern country retreat situated on a 430-acre eco-estate.

WLTP: Power consumption: 2.6-2.8 mi/kWh / 23.6-22.2 kWh/100km. Electric range 329 mi / 530 km. NEDC: CO2 emissions 0 g/km.

KTM Welcomes Chase Sexton, the Newest Supercross Star, to its Motorsports Headquarters

KTM’s motorsports headquarters in Austria recently hosted Chase Sexton, the reigning 450 Supercross Champion. On his visit, Sexton was given a tour of KTM’s racing HQ in Munderfing.

During his visit, Sexton not only got to see the ins and outs of the motorsports HQ but also met the technical team and staff responsible for creating the KTM 450 SX-F FACTORY EDITION. This bike will be used by Sexton in the upcoming 2024 AMA 450SX racing series, the AMA Pro Motocross 450 Class championship, and the SuperMotocross contest, which combines both indoor and outdoor disciplines.

As one of the bright stars in the racing scene in the United States, Sexton is now part of the Red Bull KTM Factory Racing team. His impressive performance in the 2023 Super Cross season earned him the championship title. Before his packed schedule begins, Sexton had the opportunity to fully experience the KTM culture in Austria by touring the 9,500 square-meter (about 102,257 square-foot) motorsport building of Red Bull KTM.

The motorsports HQ is where KTM builds, stores, and prepares all their Motocross, Enduro, Rally, and MotoGP bikes for their racers. Sexton joins a roster of almost 70 riders and will have access to the brand’s fleet of support vehicles and accompanying equipment.

In addition to viewing the historical displays and FIM world titles earned by Red Bull KTM over the years, Sexton also had the chance to test the KTM X-BOW GT-XR with Hubert Trunkenpolz, Member of the Board. He also witnessed the production of the 2024 KTM 450 SX-F on the factory floor, the same bike he will ride next year with Team Orange.

When asked about his factory tour experience, Sexton expressed, “It was very cool! It’s been special to come here and meet everybody, see how the heart of the KTM racing program and also where my race bike is born. Then in the Motohall learning all the history and the racing story of KTM is very motivating; it makes me want to get on the bike and ride right now. KTM is a very successful, winning manufacturer, and my plan is to get them back on top and keep that momentum going. At the factory, I had never really seen anything like the assembly lines before and the variety of motorcycles being built and how fast they are done by hand. I won’t forget this day.”

Bugatti Plans Expansion of Molsheim Headquarters for Electric Hypercar

Bugatti has announced its intention to expand its headquarters in Molsheim, France, as part of an investment program aimed at facilitating the development of new models beyond the Chiron era.

One of the key changes to the site will be the construction of a new two-storey building next to the existing Atelier, where the Bugatti Chiron is currently assembled.

The building, set to be constructed in the second half of 2024, will cover an area of 2120 square meters and accommodate new staff as well as further development projects, including Bugatti’s first hypersports model under the ownership of Rimac.

The new Bugatti model, which is already in the works, is expected to leverage Rimac’s expertise in electric drivetrains to deliver an even higher level of acceleration compared to the 1577bhp quad-turbocharged 8.0-liter W16 petrol-powered Chiron Super Sport.

Bugatti’s expansion plans will also provide support for ongoing programs such as the production of the Bolide and W16 Mistral.

Christophe Piochon, the president of Bugatti, stated, “The construction of this new building in our home in Molsheim aligns with our brand and product expansion.”

In order to meet the demands of the expansion, Bugatti has launched a recruitment campaign with the goal of increasing the workforce at Molsheim by 50% by the end of 2027.