A brand new exhibition gave fans a uncommon glimpse into the life story of one of the desired sportbikes in the marketplace.
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MINI presents the most recent member of the New MINI Family at Auto China 2024: The new MINI Aceman.
Munich/Beijing. MINI followers can sit up for the 18th Beijing International Automotive Exhibition 2024. From April 25 to May 4, MINI will likely be presenting the brand new technology of the brand new MINI Family on the China International Exhibition Center in Beijing. As a part of the Chinese motor present with the theme “New Era, New Cars,” MINI is celebrating the world premiere of the first-ever MINI Aceman. With its unbiased, all-electric car idea, the MINI Aceman occupies the place between the MINI Cooper and the MINI Countryman.
Together with the electrical MINI Cooper in each energy ranges “E” and “SE” and the MINI John Cooper Works Countryman ALL4 with clever all-wheel drive, MINI is presenting the vary of its new product portfolio on the Auto China 2024.
Auto China has been held in Beijing each two years since 1990. On greater than 200,000 sq. meters of exhibition house, over 700 exhibitors current their portfolio in what’s presently the world’s largest automotive market.
The MINI Cooper: Maximum emotion in a minimal footprint.
With a completely electrical drive, the MINI Cooper is offered as Cooper E and with larger efficiency and vary Cooper SE. Together with the octagonal entrance grille, the enduring spherical headlights outline the distinctive face of the all-electric car. As with your complete new mannequin household, 4 car trims (Essential, Classic, Favoured, JCW Trim) can be found for the MINI Cooper.
At Auto China 2024, MINI presents the Cooper E in Favoured Trim. The unique exterior particulars of the gear variant are expressively showcased in Sunny Side Yellow with contrasting roof and mirror caps in white. The MINI Cooper E impresses with 135 kW/184 hp and thrilling acceleration immediately. The battery of the MINI Cooper E (mixed energy consumption: 14.3-13.8 kWh/100 km in accordance with WLTP; mixed CO2 emissions: 0 g/km; CO2 class: A) achieves a spread of 305 kilometers within the WLTP check cycle with a capability of 40.7 kWh. 28 minutes of charging time at 75 kW is sufficient to cost the MINI Cooper E battery from 10 % to 80 %.
Electrified go-kart feeling with elevated vary.
In the MINI Cooper SE (mixed energy consumption: 14.7 — 14.1 kWh/
100 km in accordance with WLTP; mixed CO 2 emissions: 0 g/km; CO2 class: A), the spontaneous energy supply of the 160 kW/218 hp electrical motor creates much more feelings. The high-voltage battery with a capability of 54.2 kWh achieves a spread of as much as 402 kilometers within the WLTP check cycle.
At Auto China 2024, the MINI Cooper SE in British Racing Green is a paying homage to the racing successes of its traditional predecessor.
In Classic Trim, the two-tone black and blue knit floor on the dashboard and doorways offers a sublime distinction to the high-quality seats manufactured from vescin. The inside of the MINI Cooper relies on the brand new MINI design language “Charismatic Simplicity.”
The spherical OLED show, the attribute toggle swap bar and the redesigned steering wheel characterize the minimalistic look of the cockpit.
At its sales space in Beijing, MINI additionally presents the Cooper SE
in John Cooper Works Trim. The pink contrasting roof provides a attribute spotlight to the Legend Grey shade. Exclusive design options such because the distinctive diffusers within the entrance and rear areas, the radiator grille and the JCW brand in high-gloss black emphasize the sporty character of the trim. In the inside, JCW sports activities seats with multi-colored knitwear and black artificial leather-based with pink stitching replicate the colour scheme of the dashboard and door panel.
The MINI John Cooper Works Countryman ALL4:
Powerful versatility even off paved roads.
Also in Beijing: The largest MINI. With commonplace ALL4 all-wheel drive and 221 kW/300 hp high-performance engine, the MINI John Cooper Works Countryman ALL4 (mixed gasoline consumption: 8.3 — 7.8 l/100 km in accordance with WLTP; mixed CO 2 emissions: 187 — 177 g/km; CO2 class: A) sprints from standstill to 100 km/h in simply 5.4 seconds.
The typical JCW, contrasting chili pink on the mirror caps, the roof and the inlays on the air retailers, along with the shiny Midnight Black shade, intensify the sportiness of the mannequin. The inside of the versatile MINI mannequin presents loads of house.
This implies that even cumbersome gadgets could be transported within the baggage compartment with a quantity of as much as 1,450 liters when the bench is folded down.
The MINI Experience Modes can be found for significantly immersive driving experiences. In addition to particular graphic parts on the
OLED show, MINI followers can expertise your complete inside in a brand new means via particular lighting graphics in several colours and patterns.
Whether MINI Cooper, MINI Aceman or MINI Countryman — the brand new MINI Family combines the MINI typical driving pleasure with environment friendly drive applied sciences and quite a few choices for personalization.
Fuel consumption, CO2 emission figures and energy consumption and vary had been measured utilizing the strategies required in accordance with Regulation VO (EC) 2007/715 as amended. They seek advice from automobiles on the German automotive market. For ranges, the NEDC figures consider variations within the chosen wheel and tire dimension, whereas the WLTP figures consider the results of any non-obligatory gear.
All figures have already been calculated based mostly on the brand new WLTP check cycle. NEDC figures listed have been adjusted to the NEDC measurement methodology the place relevant. WLTP values are used as a foundation for the evaluation of taxes and different vehicle-related duties that are (additionally) based mostly on CO2 emissions and, the place relevant, for the needs of vehicle-specific subsidies. Further data on the WLTP and NEDC measurement procedures can be accessible at www.bmw.de/wltp.
For additional particulars of the official gasoline consumption figures and official particular CO2 emissions of recent automobiles, please seek advice from the “Manual on the fuel consumption, CO2 emissions and power consumption of new cars”, accessible at gross sales retailers freed from cost, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2/.
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FUTURE OF JOY by BMW Design – expertise the Neue Klasse with all of your senses.
Milan. “FUTURE OF JOY” is the title of the exhibition that BMW Group Design is presenting on the Salone del Mobile 2024 in Milan. The focus is on the Neue Klasse and what it means for the design of the BMW model.
“The Neue Klasse represents the next generation of BMW vehicles with its core characteristics ‘electric, digital, circular’”, says Adrian van Hooydonk, Head of BMW Group Design. “It is a game changer for the entire company. This change is particularly evident in the design. Whether through the fusion of analogue and digital, new bio-based materials or the monolithic design language reduced to the essentials.”
“FUTURE OF JOY” by BMW Design presents working environments through which BMW designers are creating these pioneering options for the electrical, digital and round mobility of tomorrow. Visitors will achieve insights into the brand new design technique and the event technique of the 2 Vision automobiles and can have the ability to see, hear, really feel, style and scent the Neue Klasse.
The daybreak of a brand new design period.
The aspiration to create technologically wonderful merchandise and, on the similar time, emotional experiences that put individuals on the centre is constantly mirrored within the exhibition. The entrance portal, which welcomes guests with a pleasant floral design, already types the gateway to a brand new world. From the road, the portico already supplies a glimpse of the BMW Vision Neue Klasse. With a delicate sound and perfume expertise, the portal instantly provides guests the sensation of an optimistic and galvanizing future. This is made tangible by the BMW Vision Neue Klasse, which presents itself to the general public within the new design language of BMW – clear, elegant and timeless – within the centre of the courtyard. The atrium sees itself as a spot of encounter, inspiration and reflection.
With the transition into the inside of the exhibition “FUTURE OF JOY” by BMW Design, the customer enters a hotter world of colors with yellow and orange tones. On a journey by way of the completely different design disciplines, inside and exterior, color and trim design, in addition to consumer interface and sound design, they uncover how previously separate classes merge into each other and collectively create a holistic consumer expertise. A light-weight present performs with the color ideas of the 2 imaginative and prescient automobiles: yellow for the BMW Vision Neue Klasse and orange for the BMW Vision Neue Klasse X. The matt silver ceiling of the room creates a sense of infinite area on account of reflection and stands for concord between individuals and know-how. Sustainable color and materials samples, art work from the work and design course of and multimedia shows of the BMW Vision Neue Klasse and BMW Vision Neue Klasse X allow the viewers to immerse itself within the feeling of constructive lightness of the Neue Klasse.
“FUTURE OF JOY” by BMW Design is opening as a part of the Salone del Mobile from 16 to 21 April 2024 and will be visited between 10 a.m. and seven p.m. on the House of BMW in Via Monte Napoleone 12 in Milan.
Salone del Mobile – a spot for artistic alternate.
For the BMW Group design crew, the Milan Design Week is among the important sources of inspiration and platforms for exchanging concepts with different designers and inventive minds from the fields of vogue, artwork and structure. Holger Hampf, Head of BMW Group Designworks, along with Alice Rawsthorn, design critic and co-founder of Design Emergency, mentioned the subject “Design as Accelerator for Change” on the opening of the Salone del Mobile within the House of BMW. A recording of the speak on the position of design and the way it accelerates constructive change will be seen at
www.designboom.com
LEXUS PRESENTS “TIME” AT THE 2024 MILAN DESIGN WEEK
The exhibition is an immersive artwork expertise, showcasing the way forward for next-generation mobility and its infinite prospects
- Time explores the probabilities created via the synergy of software program and {hardware}, drawing inspiration from Lexus’s next-generation battery EV idea mannequin LF-ZC.
- The collaboration options works by Hideki Yoshimoto/Tangent, winner of the inaugural LEXUS DESIGN AWARD, with sound by musician Keiichiro Shibuya, and Dutch photo voltaic designer Marjan van Aubel.
MILAN (April 15, 2024) – Lexus has unveiled its set up Time on the world’s largest design occasion, Milan Design Week, in Milan, Italy. Located in Art Point and Art Garden on the Superstudio Più within the Tortona design district, a hub for international artistic convergence, the exhibit is open till April 21, 2024.
Chief Branding Officer, Simon Humphries, relates that, “Since its inception, Lexus has continually challenged the conventions of automotive luxury, striving to expand the horizons in both products and services to create unique, expectation-surpassing experiences for each customer. The theme of the installation, “Time”, comes from our perception that have and time are inseparable ideas. Time just isn’t one thing that merely passes, it’s the place to begin of all particular experiences. Lexus cherishes a human-centered philosophy, and we consider that offering folks with distinctive experiences in an age the place know-how will enable vehicles to anticipate and evolve with the shopper, begins with exploring the connection between folks and time itself.”
The Time set up explores Lexus’ imaginative and prescient of a future with infinite prospects enabled by know-how. Software that anticipates the wants of the consumer has the ability to repeatedly increase and evolve to provide distinctive experiential worth for every particular person. It additionally expresses Lexus’ resolve to redefine luxurious in synergy with carbon neutrality, exploring how power and software program can advance mobility innovation.
This 12 months Lexus is presenting an set up of works by two designers who’ve drawn inspiration from the LF-ZC, an idea mannequin that explores the probabilities for a next-generation Lexus battery electrical car (BEV).
At Art Point, Hideki Yoshimoto/Tangent presents Beyond the Horizon, expressing a world of next-generation mobility that evolves infinitely via software program. Collaborating with musician Keiichiro Shibuya, the work immerses guests in a world of sunshine and sound.
At Art Garden, the exhibit, 8 Minutes and 20 Seconds by Marjan van Aubel, incorporates photo voltaic design and know-how in pursuit of a carbon-neutral future.
Installation BEYOND THE HORIZON
This interactive set up is impressed by a future the place the non-public experiential worth of mobility could be tailor-made to every particular person, a car continuously updating its software program and transcending the normal function as a way of transportation via a digital dialogue with prospects.
A single line of two-meter tall interactive sculptures are fully uniform in look, but emit mild in their very own distinctive methods, evoking totally different expressions. In the middle of the set up, as a logo of exploration and innovation for the way forward for mobility, stands the Lexus next-generation battery EV idea LF-ZC.
The mixing of time-honored craftsmanship and state-of-the-art know-how is without doubt one of the core themes of this set up. Utilizing the wealthy heritage of Japanese Echizen washi paper and its 1,500 years of historical past, the set up boasts an expansive display screen stretching 4 meters excessive and 30 meters vast, illustrating the ever-changing vistas of the horizon. This washi is infused with bamboo fibers, a nod to the fabric used within the LF-ZC, and symbolizes the model’s dedication to sustainability and refined luxurious. This integration additionally signifies Lexus’ reverence for Japan’s conventional supplies and masterful craftsmanship whereas forging forward into the longer term.
Keiichiro Shibuya has composed the sound set up piece “Abstract Music” to enhance the exhibition idea. Sound photographs generated in actual time via programming from an unlimited quantity of sound information transfer round among the many 31 audio system put in all through the venue. No two moments are ever the identical, because the sounds endlessly evolve. The altering of the horizon from daybreak to nightfall, with LF-ZC because the information to the longer term, the ten sculptures, and “Abstract Music” – all come collectively to create a singular, customized, and immersive expertise.
Installation 8 Minutes and 20 Seconds
This work expresses Lexus’ dedication to advancing the innovation of mobility by celebrating the potential of power and software program whereas aiming for the coexistence of carbon neutrality and luxurious. The set up, depicting a to-scale illustration of the idea mannequin LF-ZC, makes use of solar energy, harnessing power from Organic Photovoltaic (OPV) cells and storing it in built-in batteries. It is supplied with movement sensors that reply actions of holiday makers, creating an immersive mild and sound expertise. The goal of that is to mirror our potential synergy with the pure surroundings, making the customer an lively participant on this imaginative and prescient of the longer term.
Named for the time it takes daylight to succeed in the Earth’s floor, 8 Minutes and 20 Seconds imagines the automotive positioned amongst holographic bushes and a reflective seating space, set towards a backdrop of an interactive solar. Created with 16 of van Aubel’s Sunne photo voltaic lamps organized in a circle, the solar modifications colour when guests contact a sensor that’s made out of a brand new bamboo cloth developed by Lexus, sending a sign that triggers a private dawn for every customer.
In addition, the set up makes use of pure sounds such because the rustling of bamboo, which is an auditory illustration derived from the bamboo materials used within the inside of the LF-ZC, the inspiration for this work.
Exhibition Information
Date: April 16 to April 21, from 11:00 a.m. to 9:00 p.m.
Venue: Art Point inside Superstudio Più, Art Garden
Address: Via Tortona, 27 20144 – Italy, Milan
Exhibition:
- Installation BEYOND THE HORIZON by Hideki Yoshimoto / Tangent at Art Point
- Installation 8 Minutes and 20 Seconds by designer Marjan van Aubel at Art Garden
Hideki Yoshimoto/Tangent
Designer, Creative Director. Project Associate Professor on the Research Center for Advanced Science and Technology, The University of Tokyo. Born in Wakayama Prefecture in 1985. Completed his grasp’s program in Aerospace Engineering on the Graduate School of The University of Tokyo in 2010, and his doctoral program on the Royal College of Art in London in Design Engineering in 2016.
Founded design studio Tangent in London in 2015. In 2020, he co-founded the sector of Advanced Art and Design on the Research Center for Advanced Science and Technology, The University of Tokyo, and additional expanded his actions primarily based in each London and Tokyo. Specializes within the progressive integration of design and engineering, offering quite a few designs and ideas for world-famous luxurious manufacturers, in addition to participating in a variety of fields from the event of latest companies primarily based on know-how to city improvement.
His just lately based worldwide initiative Craft x Tech connects Japanese conventional crafts with cutting-edge know-how, and he actively presents artwork works via collaborations with conventional crafts, engaged on the evolution and passing on of Japanese tradition.
His major works embody the large wall artwork Orb (2023) for the Tanegashima Space Art Festival, the Dawn (2023) that fuses conventional Kanazawa gold leaf with state-of-the-art laser processing know-how, the set up Here (2019) for the Hermès pavilion on the worldwide effective watch salon SIHH (Salon International de la Haute Horlogerie), the glass sculpture Rise (2017) launched from Wonderglass, the animation Ascension (2016) for the facade of the world’s tallest tower, Burj Khalifa, and the lighting Inaho (2013) impressed by swaying rice crops. Recipient of many awards within the fields of design and engineering, together with the Excellence Award from the Artificial Intelligence Society of Japan, Super Creator certification from the IPA Unexplored Software Project, Wakayama Prefectural Culture Encouragement Award, LEXUS DESIGN AWARD, and Reddot Design Concept Best of the Best.
Keiichiro Shibuya / ATAK
Musician. Graduated from the Tokyo University of the Arts with a level in composition. His wide selection of works span from cutting-edge digital music to piano solos, operas, movie scores, and sound installations, and he has bases in Tokyo and Paris. In 2012, he introduced the primary Vocaloid opera THE END starring Hatsune Miku, with costumes by Marc Jacobs, then the designer for Louis Vuitton, which premiered on the Théâtre du Châtelet in Paris and went on to tour the world. In 2018, he unveiled the Android Opera® Scary Beauty, that includes a humanoid android outfitted with AI conducting an orchestra whereas singing. In 2021, his opera Super Angels held its world premiere on the New National Theatre. In 2022, he introduced the Android Opera® MIRROR on the Dubai Expo, and in 2023, he premiered the total 70-minute model of the identical work on the Théâtre du Châtelet in Paris. Has additionally labored on quite a few movie scores, and in 2020, gained the Music Award on the 75th Mainichi Film Awards and the 30th Japan Film Critics’ Awards for the film Midnight Swan. Through his works, he questions the boundaries between know-how, life, and demise.
Marjan van Aubel
Marjan van Aubel is a photo voltaic designer from the Netherlands who explores improvements that mix solar energy and know-how for a sustainable future. Her self-titled studio engages in artistic actions to include photo voltaic power into day by day life and he or she has earned quite a few awards. She continues to create a future that fuses sustainability, design, and photo voltaic know-how, and thru photo voltaic design, she goals to result in lasting change, integrating solar energy technology into lives via buildings and objects, making it extra accessible. Her ardour aligns with the Lexus story, which goals to reinforce the experiential worth of BEVs as a well-recognized aspect in folks’s lives, resulting in an ultimately carbon impartial society. Her major works embody Sunne, Current Table, Power Plant, and the roof of the Dutch Pavilion on the 2020 Dubai Expo.
Van Aubel graduated with a grasp’s in Product Design from the Royal College of Art in 2012 and a bachelor’s from the DesignLAB on the Gerrit Rietveld Academie in 2009. She collaborates with well-known manufacturers like COS, Timberland, and Swarovski to speed up the worldwide transition to photo voltaic power. Furthermore, she was appointed as an envoy for the Dutch Design Week in 2022, enhancing her dedication to photo voltaic power.
Yuri Albert and Vadim Zakharov: Volkswagen presents exhibition of the Goslar Kaiserring awardees
Volkswagen Group is proudly supporting the annual Kaiserring exhibition in Goslar, featuring influential works from the 2023 Kaiserring awardees, Yuri Albert and Vadim Zakharov. This collaboration highlights Volkswagen’s role as a partner of culture and the arts in the region.
The exhibition, developed by the Mönchehaus Museum in Goslar with the support of the Volkswagen Group, showcases the creative work of Russian-born Yuri Albert and Tajikistan-born Vadim Zakharov. Opening on October 7, 2023, visitors will have the opportunity to see paintings, photos, objects, and installations that have had a significant impact on the evolution of conceptual art. This year, the international Kaiserring jury awarded the Kaiserring to both artists, marking the first time the art prize has been given to two individuals.
Yuri Albert and Vadim Zakharov began their creative careers in the 1970s during a time when the Soviet Union was dominated by communism, and official art work was not accessible. Their work questioned the role of art in society and explored the relationship between art and real life through humor and provocative approaches. Despite the absence of support from the official Soviet art world, Albert and Zakharov independently presented their work along with critical reflections. In the 1990s, both artists moved to Western Europe, enriching their portfolios with new concepts. Yuri Albert began focusing on the nature and necessity of art, while Vadim Zakharov intensified his exploration of politics and social mechanisms. Until 2014, they regularly exhibited their work in Moscow, establishing themselves as key artists of Moscow conceptualism. Today, Albert and Zakharov live in Cologne and Berlin, respectively, and present their works in exhibitions worldwide.
Dr. Bettina Ruhrberg, Director of Mönchehaus Museum Goslar, expressed her appreciation for Volkswagen’s ongoing support as a partner of the Kaiserring exhibitions, which allows them to honor and showcase the awardees’ work through dedicated presentations. Benita von Maltzahn, Director Cultural Engagement Volkswagen Group, also emphasized the significance of supporting exhibitions that feature the work of Kaiserring awardees, providing the people in the region with opportunities to discover highly inspirational creative works.
The Goslar Kaiserring is recognized as one of the most prestigious prizes for contemporary artists worldwide. Since 1975, the city of Goslar has awarded this non-monetary prize in consultation with an international jury. Previous recipients of the Kaiserring include Olafur Eliasson, Isa Genzken, Cindy Sherman, and Sigmar Polke. The collaboration with the Mönchehaus Museum is an integral part of Volkswagen’s commitment to supporting culture and the arts in its regional facilities and beyond. Together with its partners, the Volkswagen Group aims to create open platforms for a diverse range of artists, ensuring that a broad audience has the opportunity to engage with these works of art. These encounters foster the exchange of ideas and creative approaches, which are vital resources for promoting mutual understanding and progress within society.
Yuri Albert, born in Moscow in 1959, is an artist, curator, and recipient of the Kandinsky Prize in 2011. He currently resides and works in Cologne and is considered a key artist of Moscow conceptualism. Vadim Zakharov, born in Dushanbe in 1959, is an artist, author, and archivist of Moscow Conceptual art. He currently resides and works in Berlin, where he has been running his art project “Freehome – Artist to Artist” since 2016.
Exhibition Details:
“Yuri Albert, Vadim Zakharov”
October 7, 2023 – January 28, 2024
Location:
Mönchehaus Museum Goslar, Mönchestraße 1, 38640 Goslar
Opening Hours:
Tuesday – Sunday 11 a.m. – 5 p.m.
Where Have We Seen The Changjiang V 750 Defender Before?
The 2023 China International Motorcycle Trade Exhibition took place from September 15 through 18 at the Chongqing International Expo Center, and manufacturers of course brought their latest and greatest bikes to display. One of those bikes is particularly stirring international interest so far, though, and that’s the latest from Changjiang.
Changjiang is well known for its sidecar motorcycles, which it’s been producing for decades. Fans of the BMW R71-based vintage Ural and Dnepr sidecar rigs are likely also familiar with the CJ750—and the CJ, in that case, was short for Changjiang. It’s continued to make other sidecar models besides that one, including the Dynasty and Pekin Express. So far, boxers and parallel twins have been the brand’s primary engine types.
We’re not here to talk about either of those today, though. Instead, we’re here to talk about the newest sidecar rig that Changjiang just unveiled at the 2023 CIMA show. It’s called the V 750 Defender and it, uh—it bears a striking resemblance to something. From the V-twin at its heart to the styling, it looks an awful lot like a Moto Guzzi V85TT that’s been outfitted with a sidecar.
Claimed power is 48 kilowatts (about 64 horsepower) at 6,300 rpm, alongside 60 newton-meters (about 44 pound-feet) of torque at 4,900 rpm. It’s mated to a five-speed gearbox that also offers a reverse gear, which is extremely helpful when you’re piloting a sidecar rig.
This machine is ride-by-wire, and comes with features including cruise control, ABS at all three wheels, traction control, a 7-inch TFT display up front, USB charging, and a 12V outlet in the sidecar. Shocks are by KYB, and the brakes are by J. Juan.
While Changjiang does sell some of its motorbikes—including its sidecar rigs—outside of China, it’s not yet clear what the company’s plans are for the V 750 Defender. As of late September 2023, the company has a robust presence in multiple countries across Europe, including Belgium, the Czech Republic, Germany, Switzerland, Austria, Portugal, Spain, the UK, Ireland, Italy, and France.
It’s also worth noting that Moto Guzzi currently offers its full line of motorcycles for sale in China—including the V85TT. In the past, the Piaggio Group has vigorously and assiduously defended its copyrights in courts of law—including pursuing scooter designs that it felt infringed upon Vespa designs. We don’t know what’s going to happen in this case, but it might be worth keeping an eye on in the future.
Great resonance: the Yad Vashem exhibition ‘Flashes of Memory’ in Berlin extended – educational partner Volkswagen continues to support visitor formats
In response to the tremendous interest of museum visitors, the exhibition ‘Flashes of Memory. Photography during the Holocaust’ will be extended to January 28, 2024, in the ‘Museum für Fotografie’ in Berlin. The Volkswagen Group will continue to act as an educational partner of the exhibition project, which was originally scheduled to run from March 24 to August 20, 2023. The exhibition in Berlin is on loan from the international remembrance center Yad Vashem and marks the first time that the exhibit has been displayed outside Jerusalem.
As part of its partnership, the Volkswagen Group will help provide educational opportunities to a broad audience for five more months. Volkswagen will continue to support the visitor formats ‘Ask Me!’ and ‘Close up!’. The program ‘Ask Me!’ is available to visitors on Thursday afternoons, Friday afternoons, and weekend afternoons. On these days, guides provide interested visitors with in-depth information about the exhibits and answer questions. The ‘Close Up!’ series will also be extended through the end of the exhibition. During public discussions, experts in such related disciplines as photography and film, history, Holocaust studies, and Jewish studies share their thoughts on the photographs and films on display. Visitors may use both formats free of charge. Since the exhibition opened, a large number of trainees and graduates of training programs at Volkswagen have learned valuable information during tours through the exhibition and in discussions.
‘We are very proud of the decision to extend the exposition of Yad Vashem’s exhibition Flashes of Memory. Photography during the Holocaust now on display at Berlins Museum für Fotografie,’ says Yad Vashem Chairman Dani Dayan. ‘I am filled with profound gratitude for the overwhelming response from visitors. This remarkable showcase stands as a testament to the collective commitment towards preserving the memory of the Holocaust and illuminating the darkest chapters of history.
The significance of this exhibition lies not only in its poignant portrayal of the Holocaust’s harrowing reality but in its unique multilayer perspective. Through the lens of photography, we capture the narratives of the German perpetrator, the Jewish victim, and the liberating armies, intertwining their experiences to form a comprehensive and empathetic portrayal of this tragic era. This mosaic of perspectives serves as a powerful reminder of the human impact, suffering, and resilience amidst the horrors of the Holocaust. The presence of this profound exhibition in the heart of Berlin, a city deeply connected to the Holocaust, sends a resolute signal to the world. It exemplifies how Germany continues to shoulder the responsibility for Holocaust remembrance and awareness. By confronting its past with unyielding courage and preserving historical truth through initiatives like these, Germany sets an exemplar for nations across the globe to foster empathy, tolerance, and vigilance against prejudice and hatred.’
The importance of remembrance culture is also emphasized by Benita von Maltzahn, Head of Volkswagen Culture Engagement: ‘It is extremely important to us that we continuously reiterate together – particularly to the younger generations – how the holocaust came to pass and what fates the countless victims suffered. We do this so that antisemitism, racism, and discrimination can never spread again.’
In the exhibition ‘Flashes of Memory. Photography during the Holocaust’, the Yad Vashem Remembrance Center shows photographs and films that were taken and made of the broadest range of people – perpetrators, victims, and liberators – during the years of the Holocaust. Focal points include the intentions of the photographers and filmmakers as well as the conditions under which the photo documents were made. In the process, the viewing of the images becomes an encounter with their impact.
The partnership for the exhibition is integrated into the comprehensive remembrance work and the Volkswagen Group’s international commitment to culture. For more than 30 years now, the company has been organizing volunteer projects in which trainees support the memorial work in Auschwitz and conduct projects with Holocaust survivors.
THE FANTOMAS DS TAKES TO THE AIR AGAIN
- To commemorate the opening of the “On the move with Louis de Funès” exhibition at the Musée National de l’Automobile – Collection Schlumpf in Mulhouse, DS Automobiles is unveiling the drawing for a design inspired by the flying car from the “Fantomas unleashed” film
- Created by the DS DESIGN STUDIO PARIS, this DS reveals wings and a tailfin, as in the film that came out in 1965
- Louis de Funès appeared in numerous films with various DS models.
Le Musée National de l’Automobile – Collection Schlumpf is celebrating the iconic cars from the Louis de Funès films in a temporary exhibition open from 5 April to 5 November 2023.
The exhibition brings together cars seen in the films, including the DS, with posters, photos and props.
DS Automobiles is taking part in this celebration with the Louis de Funès Museum by creating a unique drawing that’s a modern adaptation of the DS from “Fantomas unleashed”.
Alongside Jean Marais, Louis de Funès and Mylène Demongeot, the DS was one of the biggest stars of the second part of the Fantomas trilogy, notably for descending the strips of Vesuvius choreographed by Rémy Julienne, and the final escape in the flying DS, with retractable wings.
“DS made history beyond the car industry. It is part of French heritage and as such, holds an important place in French cinema. We answered the request from the Louis de Funès Museum by designing a modern DS in tribute to the Fantomas DS. Geoffrey Rossillon, in the exterior design team led by Frédéric Soubirou, created the drawing.”
Thierry Metroz, DS Automobiles Design Director
PRESS CONTACTS
Krystyna Perry – 07710 062783 – krystyna.perry@stellantis.com – Head of PR
Jeremy Townsend – 07827 896480 – jeremy.townsend@stellantis.com – UK Communications Director
ABOUT DS AUTOMOBILES
Driven by the spirit of the avant-garde and backed by an exceptional heritage, the DS brand, born in 2014, aims to embody the French art of travel. Remarkable products, discernible French luxury savoir-faire, coupled with a suite of bespoke services, DS Automobiles offers a unique experience before, during and after every journey.
Designed for customers looking to stand out, travel the world and enjoy every moment, DS models combine refinement and technology. With new DS 3, DS 4, new DS 7 and DS 9, the DS brand offers a global range.
Based on numerous records since its entry into Formula E in 2015, including double Teams’ and Drivers’ titles, DS Automobiles is at the forefront of electrification by already selling each of its models with an electrified version. Under the E-TENSE label, DS Automobiles offers 100% electric powertrains as well as plug-in hybrids with up to 360hp and four-wheel drive. From 2024, every new model launched by DS Automobiles will be 100% electric.
For its discerning customers, DS Automobiles has crafted a suite of exclusive services, called “ONLY YOU, a wealth of attention.”
With a presence in 41 countries, the DS brand has created and is developing an exclusive distribution network that includes 450 DS STORES throughout the world.
Follow news from DS on www.DSautomobiles.co.uk @DS_UK