Tag Archives: collaboration

Motorsport

Porsche 911 Celebrates 60 Years With Retro And Heritage Design Sneakers

Porsche is honoring the 60th anniversary of the legendary 911 by releasing a limited-edition pair of sneakers. Created in collaboration between Porsche Lifestyle Group and Puma, these sneakers pay tribute to both the classic and modern versions of the iconic 911. To mark this special occasion, a pre-sale event for the sneakers will take place on September 5.

The design of the Retro Sneaker draws inspiration from the slim and sleek silhouette of the 1972 Porsche 911 S 2.5. Made with suede overlays, it incorporates smooth leather underlays and a tongue adorned with red stitching. The light blue color of the sneakers is complemented by the presence of the number 56, which represents a significant car from that era.


Motorsport

Airstream, REI Collaborate on Larger 20-Foot Basecamp Overland Camper Trailer

Airstream and REI have joined forces once again to introduce the all-new 20-foot Special Edition Basecamp. This collaboration between two popular outdoor brands builds upon the success of last year’s 16-foot model, creating an overland camper that not only enhances adventure but also embraces sustainability.

With families, couples, and solo travelers in mind, the 20-foot model offers a larger floor plan compared to its predecessor. It features convertible living spaces, a mid-ship galley, an all-in-one wet bath, and incorporates sustainable design elements. With room for up to four sleepers, it is perfect for those who want to share their journeys with loved ones.


News

Gogoro and Muji Collaborate on Smart Scooters Made with Recycled Plastic Panels

Gogoro, a pioneer in electric mobility and battery swapping technology, has partnered with Japanese lifestyle brand Muji to develop special edition smart scooters and co-branded merchandise. This collaboration is part of the “Recycling for Good” initiative, which aims to recycle plastic waste.

The sustainability initiative focuses on reducing polypropylene plastic waste and incorporates recycled plastic body panels into the new electric scooters. The partnership between Gogoro and Muji has resulted in two new scooters: the Viva ME and the Viva Mix ME. Both scooters prioritize simplifying and electrifying urban mobility and were curated by Naoto Fukasawa, a renowned Japanese designer who has worked extensively with Muji. The scooters feature classic Muji design elements such as rustic colors, simple bodywork, and user-friendly design.

Gogoro and Muji Team Up On Smart Scooters With Recycled Plastic Panels

In the official press release, Naoto Fukasawa expressed that the most important aspect of design is maintaining integrity towards people, the environment, and life. He believes that the collaboration between Gogoro and Muji is a natural fit and brings about greater value than just the sum of its parts.

Gogoro, a Taiwanese electric mobility company, has a history of sustainability initiatives. In 2019, they introduced mass-produced recycled polypropylene plastics for their scooters’ body panels with the Gogoro 3 Smart Scooter. The entire range of Viva Smart Scooters also features these recycled body panels. It was this innovative manufacturing process that sparked the collaboration with Muji.

The “Recycling for Good” initiative aims to promote a lifestyle change that encourages people to be more aware of plastic waste. In Taiwan, the initiative encourages individuals to deposit their polypropylene waste at Muji and Gogoro outlets, where it will be processed and used in the production of these special edition scooters.

Gogoro and Muji Team Up On Smart Scooters With Recycled Plastic Panels
News

2023 Harley-Davidson X440 Officially Launched In India

For several months now, Harley-Davidson of India has been teasing its very first model in collaboration with Indian motorcycle manufacturer Hero MotoCorp. Dubbed the X440, this beginner-friendly motorcycle had the hopes of appealing to new riders, as well as those on a budget, by presenting itself as an approachable retro-style machine that doubles as a capable city slicker. 

Now, Harley-Davidson and Hero MotoCorp have officially pulled the covers off the X440, revealing all the specs and details we’ve been so eagerly anticipating. Right off the bat, there will be three variants for the new X440 – Classic, Vivid, and Pinnacle, all of which built on the same foundations, but featuring varying styling cues and trim options. As for the price, the base model Classic retails for Rs 229,000 ($2,796 USD), while the mid-tier Vivid model will set you back Rs 249,000 ($3,040 USD). Lastly, the top-of-the-line Pinnacle model retails for Rs 269,000 ($3,284 USD). 

Harley-Davdison Drops Images Of India-Made X440 Ahead Of Launch

As for the differentiating features among the three variants, well, the Classic variant is the most barebones of the lot, featuring spoked wheels and monotone colorways. It gets a blacked out engine, as well, which sort of conceal the cooling fins, giving the bike a slim look. Meanwhile, the Vivid version is fitted with alloy wheels and is finished in two-tone colorways. Meanwhile, the top-spec Pinnacle is equipped with two-tone alloy wheels, fancy color schemes complete with 3D decals, and machined cooling fins that give it a thoroughly premium aesthetic. 

On the performance side of the equation, the X440 is powered by a 440cc, air-cooled, fuel-injected, single cylinder engine. It pumps out 27 horsepower at 6,000 rpm and 26 pound-feet of torque at 4,000 rpm, putting it squarely within the performance figures of other retro-style 400cc machines from the likes of Jawa and Royal Enfield. Power is likewise sent to the rear wheel via a six-speed manual transmission. Harley has thoughtfully added an assist slipper clutch for a smoother, more comfy ride. 

Harley-Davdison Drops Images Of India-Made X440 Ahead Of Launch

Harley’s newest small-displacement roadster is equipped with robust and modern underpinnings which are designed to tackle India’s less-than-perfect road conditions. As such, it’s fitted with a 43-millimeter inverted front fork and gas-powered, preload-adjustable twin shocks at the rear. The bike comes to a stop with front and rear disc brakes with dual-channel ABS from Brembo subsidiary ByBre. Last but not least, the Harley X440 rolls on 18-inch front and 17-inch rear wheels shod in MRF Zapper Hyke tires.  

Harley-Davidson has kept the tech package on the X440 pretty simple. Apart from dual-channel ABS, the cruiser has no other rider aids – no traction control, no rider modes. It does, however, feature a minimalist TFT display pod, and a full set of LED lights. 

BMW

Internationally renowned artist Julie Mehretu to create 20th BMW Art Car

BMW has announced a collaboration with artist Julie Mehretu to create the 20th BMW Art Car. The announcement was made at the Solomon R. Guggenheim Museum in New York City. Mehretu, chosen by an international jury of museum directors and curators, will have total creative freedom to design the next addition to BMW’s collection of “rolling sculptures.” The BMW M Hybrid V8 Art Car, designed by Mehretu, will be entered into the 24 Hour race of Le Mans in June 2024. This tradition, which has been ongoing for almost 50 years, has brought together racing and art, appealing to fans of both and those interested in design, technology, and mobility. Previously, artists such as Alexander Calder, Frank Stella, Roy Lichtenstein, Andy Warhol, Jenny Holzer, Jeff Koons, Cao Fei, and John Baldessari have created BMW Art Cars since 1975.

Julie Mehretu expressed her excitement about the project, stating that she has had a love for cars throughout her life and is thrilled to be working on the next BMW Art Car. She sees the opportunity to invent and explore new realms of transportation and motorsports through hybrid and fully electric vehicles.

Ilka Horstmeier, Member of the Board of Management of BMW AG, highlighted the importance of the BMW Art Car Collection as a central element of BMW’s cultural commitment. He expressed admiration for Julie Mehretu’s work and the cultural impact that the collaboration will have, particularly in Africa.

An artistic concept beyond the car: Translocal Media Workshop Series in 2025

The collaboration between BMW and Julie Mehretu extends beyond the Le Mans racetrack. Mehretu and Mehret Mandefro, co-founder of the Realness Institute, will host a series of workshops in eight African cities over nine months. The aim is to create a space for artists to meet, exchange ideas, and collaborate in translocal ways. The workshops will provide opportunities for artists to consider new pathways for civic futures in their local communities and harness the power of collective collaboration. The outcomes of the workshops will be presented alongside the 20th BMW Art Car at the Zeitz Museum of Contemporary Art Africa in Cape Town in 2025.

The artist: Julie Mehretu

Julie Mehretu, an internationally renowned artist, was born in Addis Ababa, Ethiopia, and currently runs a studio in New York. She has received numerous awards for her work and is known for her dynamic visual articulation of contemporary experience. Her paintings, prints, and drawings delve into the intersection of history, social behavior, and space. Mehretu’s work has been exhibited at prestigious museums around the world, including LACMA, the High Museum, the Whitney Museum of American Art, and the Walker Museum of Art. In 2021, she became a member of the American Academy of Arts and Sciences and the National Academy of Design.

Statements of the jury: Unanimous selection

The international jury responsible for selecting Julie Mehretu for the 20th BMW Art Car unanimously chose her based on her exceptional reputation and expertise in the art world. Members of the jury include prominent figures such as directors and curators from major museums and galleries. They praised Mehretu’s ability to capture movement, dynamism, and space in her work, making her the perfect artist to create a BMW Art Car that merges speed, technology, and artistic vision.

The BMW M Hybrid V8

The canvas for the 20th BMW Art Car is the BMW M Hybrid V8. This competition car features a hybrid drive system with approximately 640 horsepower, combining a 4.0-liter V8 engine with an electric motor. The car can reach a maximum speed of up to 345 kph (215 mph) depending on the track layout. Weighing only 1,030 kilograms, the BMW M Hybrid V8 represents the epitome of M performance and the fascination with electrified drives. It competes in the GTP class of the North American IMSA endurance racing series and will also participate in the FIA World Endurance Championship in 2024, including the prestigious 24 Hours of Le Mans.

The BMW Art Car Collection

The BMW Art Car Collection started in 1975 when French racing driver Hervé Poulain asked his artist friend Alexander Calder to paint a BMW automobile. Since then, renowned artists from around the world, including Frank Stella, Roy Lichtenstein, Andy Warhol, David Hockney, and Jeff Koons, have added their own touch to BMW Art Cars. The collection has been exhibited globally and resides at the BMW Museum in Munich. The collaboration with Julie Mehretu continues the tradition of combining art and racing, showcasing unique and visually striking designs on BMW vehicles.

Motorsport

Porsche Macan EV Teased In All-Electric Frauscher Boat Sketch

Porsche and Austrian shipyard Frauscher have announced a collaboration to create an all-electric, 28.4-foot sports boat that uses the same powertrain as the upcoming Macan EV. And as part of the announcement, the next-gen electric crossover has made an appearance in the official sketch released by the two companies.

Spy shots of the first-ever zero-emissions Macan are nothing new, as we’ve seen multiple mules, including during winter testing, but this new sketch gives us something fresh, at least in terms of design.

The digital drawing shows the new crossover from the side and by the looks of it, the rear seems to be much more raked than it is on the current-gen model, all while resembling the profile of the Panamera and Taycan.

Porsche Macan EV teaser included in electric boat sketch
Porsche Macan EV teaser included in electric boat sketch

The tail lights also seem to be similar to those of the Taycan, in the sense that it’s a continuous beam of red light that runs across the width of the car.

Specs-wise, we already knew that Porsche’s upcoming model will be underpinned by the new PPE architecture that uses 800-volt technology, as well as making use of a roughly 100-kilowatt-hour lithium-ion battery pack. This has been confirmed once again in the official release that details the collaboration between the German car brand and the Austrian shipyard.

The Frauscher x Porsche 850 Fantom Air, which is based on the Frauscher 858 Fantom Air day cruiser, will integrate everything from the permanently excited synchronous electric motor and the 800-volt architecture to the high-voltage battery and related power electronics.


Featured

Jacob & Co. Sponsors A Bugatti Chiron For The Gumball 3000 Rally

Jacob & Co.’s groundbreaking collaboration with Bugatti seamlessly infuses elements from multi-million dollar hypercars into an incredible collection of ultra-exclusive luxury timepieces. Stepping into the shoes of Bugatti and its pursuit of performance, Jacob & Co. is joining a Bugatti Chiron on its Gumball 3000 journey as a main sponsor. The Gumball 3000, a legendary international car rally, brings together adrenaline-fueled enthusiasts from around the world for an epic adventure where high-performance vehicles, glamorous locations, and automotive culture collide.

Owned by video creator Omid Mouazzen, the Bugatti Chiron has been transformed with a vibrant vinyl wrap and sponsor decals celebrating the iconic rally event. Along with Jacob & Co. branding on the roof and active rear wing of the Bugatti Chiron, the driver and passenger are wearing stunning Jacob & Co. Bugatti Chiron Tourbillons that match the hypercar’s new livery. Omid’s Jacob & Co. Bugatti watch features a white ceramic case and orange strap, while his co-driver’s watch presents a stealthy look with a black ceramic case and strap. Starting with a parade start in Edinburgh, U.K., the Bugatti Chiron sets off on his 3,000+ mile voyage across Europe. View all Bugatti Chiron examples for sale on duPont REGISTRY by clicking the link below.

View All Bugatti Chiron For Sale

 
Lamborghini

Automobili Lamborghini and 3T unveil two exclusive new bicycles

New models inspired by super sports cars

Sant’Agata Bolognese, 8 June 2023 – The partnership between Automobili Lamborghini and 3T, a renowned manufacturer of luxury bicycles, continues with the introduction of two new high-end models that embody the excellence of Italian super sports cars.

Following the success of the Exploro Racemax x Huracán Sterrato in 2022, which combined 3T’s expertise in gravel bicycle design with Lamborghini’s style and high performance, two new bike models have been created: the Racemax x Automobili Lamborghini gravel version in Verde Selvans and Oro Elios, and the Strada x Automobili Lamborghini variant in Arancio Apodis and Viola Pasifae.

The new Racemax x Automobili Lamborghini gravel bike is constructed using 3T carbon components that make it lightweight and fast, all manufactured in Italy. The Strada x Automobili Lamborghini bike, the first of its kind developed through this collaboration, has been designed to deliver exceptional aerodynamics and comfort. It features two distinct zones: the “speed zone” in the front half of the bike, and the “comfort zone” with a curved seat tube seamlessly integrated into the frame, along with top-of-the-line 3T carbon wheels.

The design of these bikes was developed in collaboration with Lamborghini Centro Stile, with the designers drawing inspiration from the iconic Lamborghini super sports cars for their choice of colors. The bikes are crafted using the finest quality materials and incorporate high-end components such as carbon fiber wheels and electronic shifting technology.

The collaboration between Lamborghini and 3T is rooted in shared values, reflected in the meticulous craftsmanship and excellence of Made in Italy. These qualities, which blend tradition and innovation, result in highly sought-after products worldwide.

The new 3T models for Automobili Lamborghini can be found at: https://3tcollaboration.bike/3tforautomobililamborghini/ and will be available for delivery starting from September 2023.

PeugeotUk

THE PEUGEOT 9X8 AND J. DEMSKY’S GRAPHIC DESIGN SPACE AT MILAN DESIGN WEEK

The new graphic design of the PEUGEOT 9X8 Hypercar has been created in collaboration with the artist J. Demsky and has been unveiled at the Milan Design Week. Not only a premiere of the PEUGEOT 9X8 Hypercar’s new livery, but the collaboration also offers a unique exhibition of a full graphic universe with the exclusive artistic signature of J. Demsky.

 

During the Milan Design Week, PEUGEOT will be showcasing an environment specially created for this event, which combines art and technology. Visitors to the exhibition can dive into an immersive universe, made up of an array of digital screens featuring both the unique style of J. Demsky’s graphic art and the new livery for the PEUGEOT 9X8 Hypercar.

 

Matthias Hossann, PEUGEOT Design Director, Phil York, PEUGEOT Global Marketing and Communication Director, and Gustavo Menezes, PEUGEOT TotalEnergies Team Driver, were all in attendance for the reveal of the new livery. The PEUGEOT 9X8 Hypercar will be on public display until 23 April.

 

When imagining the new livery for the 9X8, J. Demsky went beyond just decorating a car, he is sending out a powerful message, in the great tradition of the Art Cars that have marked automotive history, by applying it to a sports car that expresses the very best of PEUGEOT in terms of design, efficiency and technology. J. Demsky is a Spanish artist with an eclectic style that has been put to further use by creating a graphic design for the drivers’ suits and helmets as well.

 

PEUGEOT is pursuing its strategy of partnering with talented young artists. The graphic design of the PEUGEOT 9X8 is the second collaboration in 2023 and perfectly illustrates the promise that “The world is better with style“.

 

The unique graphic design featured on the 9X8 will take part in the legendary 24 Hours of Le Mans, which will celebrate its 100th anniversary this year. The PEUGEOT 9X8 Hypercar will thus follow in the footsteps of its illustrious predecessors, the 905 (winner at Le Mans in 1992 and 1993) and the 908 (2009). This 4-wheel drive hypercar brings PEUGEOT’s hybrid know-how to the world stage of motorsport at the highest level.

 

The PEUGEOT TotalEnergies Team has been involved in the FIA World Endurance Championship (WEC) since July 2022 with two 9X8s. In 2023, for its first full season, PEUGEOT Sport is aiming for the podium.