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Brock Purdy Stars in Toyota’s Effort to Roll Out Red Carpet for Every NFL Draft Pick – From First to Last Round

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“Official Automotive Partner of the NFL” unveils Draft-themed marketing campaign dedicated to the Toyota Crown Signia and the celebration of the following era of superstars

PLANO, Texas (April 22, 2024) – Toyota Motor North America at the moment launched a content material marketing campaign starring Brock Purdy themed round each 2024 NFL Draft and the all-new 2025 Toyota Crown Signia.

Toyota will function Purdy in a nationwide advert spot because the Official Automotive Partner of the NFL welcomes a brand new era of Draft superstars. This marketing campaign marks the primary nationwide advert that Purdy has completed with Toyota.

Toyota’s marketing campaign will seize the spirit of the NFL Draft’s sudden moments within the following methods:

  • Red Carpet Content Rollout: Toyota will rejoice the arrival of a brand new era of superstars as 13-year outdated Jazlyn “Jazzy” Guerra anchors a dwell content material collection interviewing the yr’s prime Draft prospects. The model will function the official sponsor of the “2024 NFL Draft Red Carpet Presented by Toyota.” Guerra will host dwell content material on her “Jazzy’s World TV” channels from the opening night time of the Draft on April 25. Brock Purdy will make a cameo in a teaser that may introduce the dwell content material collection. On April 27, Guerra will swap from the pink carpet to the rostrum by asserting a Day 3 choice on the NFL Draft stage in Detroit, MI. 
  • Toyota Crown Signia advert starring Purdy: The spot, titled “Purdy Good Advice,” depicts Purdy giving unserious tricks to new gamers coming into the NFL Draft. The Toyota Crown Signia is showcased within the content material. The 30-second spot will play throughout linear, streaming and social channels, together with airings throughout NFL Network’s presentation of the 2024 NFL Draft (April 25-27). Purdy will even make a cameo in a teaser selling the model’s social content material for the NFL Draft.

  • 2024 NFL Draft Experience in Detroit: Toyota will host a passport-style fan engagement contained in the NFL’s fan competition from April 25-27. Fans can be invited to draft new stars to their roster utilizing 5 Toyota automobiles: 2024 Tacoma, 2025 Toyota Crown Signia, 2024 Land Cruiser, the 2025 Camry and not too long ago revealed 2025 4Runner. Entry is free and NFL Draft Experience particulars will be discovered on NFL.com.

“I have been driving a Toyota since my NFL rookie season, so this NFL Draft ad campaign marks a milestone for me to be in a national ad spot for the brand,” stated Purdy. “I’m honored when people tell me that they find the beginning of my NFL journey inspiring, and I’ll forever be grateful for being drafted and for the people and organizations that have supported me along the way.”

“Toyota believes in celebrating the next generation of superstars, which is why we’re pairing up 24-year old Brock Purdy with 13-year old content dynamo Jazzy Guerra in a celebration of reaching your dreams through the NFL Draft,” stated Michael Tripp, group vp, Toyota division advertising and marketing. “We’re proud to feature Brock in a national campaign highlighting his ascension from the last pick in the Draft two years ago to become the role model for the next generation of dreamchasers like Jazzy”.

“For Toyota to sponsor the Red Carpet at the NFL Draft and hand me the mic to carry the show says a lot about their confidence and support in the next generation of movers and shakers,” stated Jazlyn Guerra. “This is a big moment for a girl from Bushwick, Brooklyn (NYC) but it’s nothing I can’t handle and I hope it inspires others to chase their dreams.”

Purdy was chosen with the ultimate decide, 262nd, within the 2022 NFL Draft. Since then, the 24-year outdated has helped information a San Francisco crew to wins in additional than 80% of the video games he’s began since coming into the league.

This previous February, Toyota introduced that Purdy signed to turn out to be a nationwide companion of content material throughout digital and linear platforms and at experiences designed to have interaction followers and Toyota sellers. Prior to the 2023 season, Purdy signed a deal to seem in Toyota’s regional promoting efforts throughout tv and social media for the Northern California Toyota Dealers.

With a nod to the previous and an eye fixed towards the longer term, Toyota not too long ago introduced the North American debut of the first-ever Toyota Crown Signia this previous fall. For virtually 70-years of Toyota historical past, the Toyota Crown title has turn out to be synonymous with high quality and class amongst Toyota automobiles. As the second entry within the U.S. Toyota Crown lineup, the 2025 Crown Signia will add a brand new dimension to the continuing legend, bringing North American prospects an elevated journey and premium high quality in a classy crossover bundle.

About Toyota
Toyota (NYSE:TM) has been part of the cultural material in North America for greater than 65 years, and is dedicated to advancing sustainable, next-generation mobility by means of our Toyota and Lexus manufacturers, plus our greater than 1,800 dealerships.

Toyota instantly employs greater than 63,000 individuals in North America who’ve contributed to the design, engineering, and meeting of practically 47 million vehicles and vans at our 13 manufacturing crops. By 2025, Toyota’s 14th plant in North Carolina will start to fabricate automotive batteries for electrified automobiles. With extra electrified automobiles on the highway than another automaker, Toyota presently provides 27 electrified choices.

For extra details about Toyota, go to www.ToyotaNewsroom.com.

About the NFL
The National Football League is America’s hottest sports activities league, comprising 32 franchises that compete annually to win the Super Bowl, the world’s largest annual sporting occasion. Founded in 1920, the NFL developed the mannequin for the profitable trendy sports activities league, together with nationwide and worldwide distribution, intensive income sharing, aggressive excellence, and robust franchises throughout the nation.

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Toyota and Jane Goodall Institute Help Grow Environmental Stewardship with Roots & Shoots Events in U.S.

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Toyota has been assembling automobiles within the U.S. for greater than 40 years. But that’s not all it does. Toyota additionally works with others, together with the communities round its services all through North America, to coach kids, prepare staff and enhance the surroundings. A giant a part of this includes altering individuals’s minds and expectations for a brighter future.

That’s the place relationships just like the one Toyota has struck with worldwide environmental icon Jane Goodall are available. Supporting Goodall’s worldwide group, the Jane Goodall Institute (JGI), Toyota helps to construct environmental consciousness in younger individuals, in order that they’ll be empowered to know points and provide you with constructive options.

“Hope is our North Star,” stated Mary Ford, Senior Director of Jane Goodall’s Roots & Shoots USA in Washington, D.C. “It’s so easy to lose hope in the face of everything that’s going wrong in the world, and the enormity of the challenges before us. We need to instill hope, and to do it through actions that grow hope.”

Turning sheet metallic into automobiles is one factor. How are you able to assist manufacture hope?

Over the previous yr, Toyota has helped assist JGI on a sequence of occasions as a part of the Roots & Shoots program, which focuses on educating schoolchildren and youngsters about environmental conservation and giving them instruments to assist them take motion to assist people, different animals, and the surroundings all of us share. By exhibiting younger individuals how they’ll enhance their native communities, JGI has been coaching the following technology of compassionate leaders for the previous 30 years.

“It’s important to engage kids early on, to help them get access to the outdoors, so they can grow up to be stewards of the environment,” stated Becky Martin, an environmental sustainability supervisor with Toyota North America. “We’re working with underserved communities that may not have had a lot of opportunities to be out in nature, to learn about it.”

Toyota has its personal environmental objectives for each its merchandise and operations that embody lowering carbon, conserving water, minimizing waste, and rising biodiversity, Martin stated. But outreach is one other principal pillar of the corporate’s sustainability efforts, she stated.

“We want to have a positive impact on our communities,” Martin stated. “We want to engage the people where we work, to provide experiential learning opportunities, and to help train a new generation of leaders.”

Roots & Shoots program 
Toyota supported JGI on 4 Roots & Shoots occasions over the previous yr, and 5 extra are deliberate within the coming yr. The following is a brief recap of the occasions already held.

Photo credit score: Joseph Rey Au/Toyota

In Kentucky, seventh graders from Paris Middle School joined staff from Toyota’s Georgetown plant to take away invasive crops like Japanese honeysuckle and thistle from the corporate’s 50-acre biodiversity reserve together with a meadow and forest habitat. Others helped get duckweed out of a pond to assist native wildlife flourish.

Photo credit score: John Sibold/Toyota)

Students from Hannan Junior Senior High School close to Toyota West Virginia took half in a beekeeping demonstration to be taught concerning the impression of pollinators on the surroundings. They heard from West Virginia Department of Natural Resources, Marshall University’s Natural Resource Program, and the Three Rivers Avian Centers Wings of Wonder Program about native raptors. The college students will probably be again subsequent yr, and Toyota is donating funds to restore the varsity’s greenhouse from injury in a current storm.

Photo credit score: David Dewhurst/Toyota

At a Los Angeles occasion in March, college students from L.A.’s Crenshaw and Compton neighborhoods went to The Beehive, a Black-owned enterprise incubator and cultural occasions area in South Los Angeles. They labored with a grasp gardener to study native wildlife, city ecology, and conservation. They planted native pollinator crops in addition to hydroponic vegetable towers, bringing welcome inexperienced area to a former industrial advanced.

Photo credit score: LJ Garcia/Jane Goodall Institute

Jane Goodall herself got here to a Toyota-sponsored Roots & Shoots occasion close to Atlanta, Georgia. The 90-year-old United Nations Messenger of Peace helped youngsters from Decatur plant timber. Later, Goodall recounted her life story to the group, from her experiences learning chimpanzees in Tanzania within the Nineteen Sixties to coming to understand that conservation was the one method to save them many years later.

Origins of the Roots & Shoots program
As Goodall stated in an interview with Toyota North America’s Regional Environmental Sustainability Director Kevin Butt final yr:

“When I began work in Gombe in 1960 with the chimpanzees, there was a great forest belt that stretched across Africa. By the late 1980s, it was just a small island of forest surrounded by bare hills. There were more people living there than the land could support, and they were too poor to buy food. People were struggling to survive. … That’s when it hit me. If we can’t find ways for these people to support themselves without destroying the forests, we can’t save chimpanzees, the forest or anything else.”

Roots & Shoots has been working since 1991 to get younger individuals concerned in conservation. Goodall began this system after a gathering with disillusioned teenagers in Dar es Salaam, Tanzania. Goodall endorsed the children to arrange themselves, brainstorm about issues dealing with their quick neighborhood, and to provide you with options. This regionally centered, action-oriented mannequin has been the blueprint for this system ever since. Roots & Shoots now operates in 70 international locations. In the U.S., Roots & Shoots operates in 50 states by over 2000 particular person teams, with greater than 63,000 contributors.

Photo credit score: LJ Garcia/Jane Goodall Institute

One of the strengths of Roots & Shoots is a construction that accommodates all sizes of teams to permit most participation, Ford stated. Groups can vary from a number of members to dozens. They is likely to be led by a instructor, be a part of a scout troop or sprout from a single, impressed and motivated younger individual. The secret’s that the members resolve for themselves which issues to concentrate on and what actions to take.

“We want kids who are involved in Roots & Shoots to know that they have agency now,” Ford stated. “We want them to know they can make a difference, and to grow up to be people who see themselves as changemakers, who have the agency to see something that’s going wrong, and to take action to address that.”

Working with firms like Toyota is a approach for the Jane Goodall Institute to take its conservation message to a broader inhabitants, Ford stated. Kids on the Toyota occasions might have by no means heard of Goodall, however they know Toyota automobiles. If an enormous firm like Toyota thinks conservation is essential, they is likely to be extra open to serious about the environmental message.

In her dialog with Toyota final yr, Goodall stated that trade had a significant function to play in conservation.

“It’s clear that business and corporations have to take the lead in this crisis time,” Goodall stated. “Governments are handcuffed in a way – they’ve just got to do what their constituents want. … There is a tendency for NGOs who are environmentalist or something like that to preach to the converted. It’s really important to find those companies who really do care.”

To be taught extra concerning the JGI Roots & Shoots program, go to rootsandshoots.org or comply with on social at @rootsandshoots.

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Toyota Research Institute Announces Multimillion-Dollar Challenge to Accelerate Research in New Advanced Materials

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Challenge Aimed at Accelerating the Transition to Cleaner Energy Solutions

LOS ALTOS, Calif., and CAMBRIDGE, Mass. (April 18, 2024) —Toyota Research Institute (TRI) proclaims a multiyear, multimillion-dollar problem geared toward closing the hole between latest advances in AI prediction of latest supplies and discovering the precise “recipe” wanted to make these hypothetical supplies in the actual world.

Researchers can presently use AI and simulation to seek out tens of millions of novel supplies at unprecedented charges. While that is encouraging, a bottleneck happens when making an attempt to create these supplies within the laboratory. Developing the recipe to create even a single new materials within the lab – the act of synthesis – can take years.

“Accelerating the synthesis of computer-predicted materials could be a game changer in the development of advanced technologies such as EV batteries,” stated Brian Storey, TRI’s Senior Director of Energy & Materials. “That’s why TRI is trying something new. We are inviting the best researchers in this field to bring fresh thinking to help close the gap between the computer and the lab.”

“When we started TRI in 2016, one of our founding principles was that we would enthusiastically pursue collaboration with others and avoid the ‘not invented here’ syndrome,” stated Gill Pratt, Chief Scientist for Toyota Motor Corporation and CEO of TRI. “Our intention is to shave years off the new materials discovery process by creating a collaborative research challenge amongst academics and research partners around the world.”

The Synthesis Advanced Research Challenge will present funding for 4 of probably the most promising concepts submitted for utilizing synthetic intelligence and simulation to synthesize new supplies for the following era of EVs and different rising expertise functions.

Submissions ought to ideally mix revolutionary approaches leveraging latest methodological advances with a compelling plan for collaboration. The software is open to school professors and nationwide laboratory scientists, and early-career scientists are particularly inspired to use.

Beyond the automotive business, developments in supplies synthesis have the potential to catalyze broader scientific discoveries and technological improvements.

Learn extra about this problem materials scientists are attempting to resolve on TRI’s Medium blog. To apply, please assessment the request for proposals.

The submission deadline is June 1, 2024.

About TRI’s Energy & Materials Research
TRI is working to resolve some of the important challenges of our time: how can we transfer individuals round with out counting on fossil fuels? As the world races in the direction of sustainable transportation options, we should uncover and deploy breakthrough supplies, manufacture and deploy them at scale, and discover numerous options for emissions-free transportation.

About Toyota Research Institute
Toyota Research Institute (TRI) conducts analysis to amplify human skill, specializing in making our lives safer and extra sustainable. Led by Dr. Gill Pratt, TRI’s crew of researchers develops applied sciences to advance power and supplies, human-centered synthetic intelligence, human interactive driving, and robotics. Established in 2016, TRI has workplaces in Los Altos, California, and Cambridge, Massachusetts. For extra details about TRI, please go to http://tri.global.

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Toyota Recalls Certain LS500 and LS500h Vehicles

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PLANO, Texas (April 17, 2024)—Toyota is conducting a Noncompliance Safety Recall involving sure LS500 and LS500h autos in North America and Asia. Approximately 1,000 autos are concerned on this recall.

The Occupant Classification System (OCS) sensor within the entrance passenger seat might not function as designed and may have an effect on airbag deployment. This may end up in a noncompliance with security necessities in some areas or international locations and may enhance the danger of an harm to a entrance seat passenger in a crash.

For all concerned autos, Lexus sellers will examine the entrance passenger seat, and, if vital, modify a stopper and seat body meeting close to the sensor and recalibrate the system.

Owners of concerned autos shall be notified by early June 2024.

Information about automotive remembers, together with however not restricted to the listing of concerned autos, is present as of right this moment’s submitting date and is topic to alter thereafter. To see in case your automobile is concerned in a security recall go to Toyota.com/recall or nhtsa.gov/recalls and enter your Vehicle Identification Number (VIN) or license plate info.

For any extra questions, Lexus buyer assist can be obtainable by calling the Lexus Brand Engagement Center (1-800-225-3987) for Lexus autos.

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Toyota Reignites ‘Start Your Impossible’ Campaign: A Global Vision with Local Action, Emphasizing Belief that No Journey is Taken Alone

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Commercials to air main as much as and throughout the Olympic and Paralympic Games Paris 2024

TOYOTA CITY, Japan (April 17, 2024)—Today, Toyota Motor Corporation (Toyota) launches the following chapter of the “Start Your Impossible” world advertising and marketing marketing campaign, igniting pleasure for the Olympic and Paralympic Games Paris 2024. The world marketing campaign showcases the ability of native communities rallying behind their athletes and emphasizes Toyota’s perception that no journey is taken alone.

The “Start Your Impossible” marketing campaign not solely showcases outstanding Olympic and Paralympic athletes but additionally sheds mild on the heroes behind their success —  the coaches, teammates, mother and father, and followers —the neighborhood that fuels their journey.  

The marketing campaign message celebrates that the place you come from – your neighborhood – issues. It’s this respect for native communities and long-standing dedication to sports activities that shines in Toyota’s help of greater than 200 Olympic and Paralympic athletes all over the world.

“Start Your Impossible” commercials embrace:

  • ‘Send Off’ highlights the highly effective impression of communities becoming a member of collectively to help their athletes as they head to the Olympic and Paralympic Games Paris 2024.
  • ‘Together Wins’ showcases how collectively, we are able to actually obtain the unimaginable.
  • ‘Love Conquers All’ shares U.S. Olympic BMX bike owner Alise Willoughby and her husband/coach Sam’s inspiring story concerning the transformative impression of affection and neighborhood help throughout difficult instances.
  • ‘‘Think Fast’ exhibits us that French Olympic Handball participant Nikola Karabatić — with spontaneous teaching from his neighbors — can take no matter life throws at him. 
  • Follow Canadian Paralympic Track and Field athlete Marissa Papaconstantinou in ‘Keep Marissa Running’ as she begins the journey from her Canadian hometown to the Paris 2024 Paralympic Games, along with her neighborhood cheering her on each step of the way in which.
  • ‘All For One’ reminds us that when you could have your neighborhood’s help, you’re unstoppable.

The absolutely built-in marketing campaign options greater than 20 distinctive Olympic and Paralympic athletes and spans varied platforms, together with broadcast commercials, digital video, digital content material, paid social, out of residence (OOH), and programmatic promoting. The six broadcast commercials listed above will range from :60, :30, and :15 seconds. Additionally, the marketing campaign incorporates a mixture of :06 and :15 social spots. 

The ‘Start Your Impossible’ theme highlights Toyota’s respect for numerous native cultures and the pivotal function communities play within the athletes’ journey. To honor the individuals behind the scenes, it took a monumental world strategic and inventive collaboration between long-standing company companions, Saatchi & Saatchi (Los Angeles and Dallas) and Dentsu (Tokyo). Through the 2024 marketing campaign, Toyota aspires to ignite the spark of limitless prospects that reside inside communities everywhere in the globe.

To study extra about Toyota’s “Start Your Impossible” marketing campaign go to www.startyourimpossible.com.

About Toyota
Toyota (NYSE:TM) has been part of the cultural cloth in North America for greater than 65 years, and is dedicated to advancing sustainable, next-generation mobility via our Toyota and Lexus manufacturers, plus our greater than 1,800 dealerships.

Toyota immediately employs greater than 63,000 individuals in North America who’ve contributed to the design, engineering, and meeting of practically 47 million automobiles and vehicles at our 13 manufacturing vegetation. By 2025, Toyota’s 14th plant in North Carolina will start to fabricate automotive batteries for electrified autos. With extra electrified autos on the highway than some other automaker, Toyota presently gives 27 electrified choices.

For extra details about Toyota, go to www.ToyotaNewsroom.com.

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Toyota Recalls Certain 2023 and 2024 Toyota Prius Vehicles

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PLANO, Texas (April 17, 2024) –Toyota is conducting a security recall involving sure 2023-2024MY Prius, Prius HEV (Prius Prime) autos in Japan, North America, Europe and Asia. Approximately 211,000 autos are concerned on this recall in complete, with roughly 55,000 within the U.S.

Water can enter and brief circuit the digital rear door latches within the concerned autos. If the doorways are usually not locked, they may open whereas the car is shifting or in a crash, rising the danger of harm to occupants.

For autos concerned, Toyota sellers will substitute each proper and left rear door opener switches with improved ones, freed from cost.

Until the treatment is accessible, to assist stop the door opening if a brief circuit happens, prospects in the united statesand Canada will probably be requested to make sure that the characteristic that routinely locks the doorways when shifting from Park is activated.

Customers will probably be notified about this concern by the mail by early June 2024.

Information about automotive remembers, together with however not restricted to the checklist of concerned autos, is present as of right this moment’s submitting date and is topic to vary thereafter. To see in case your car is concerned in a security recall go to Toyota.com/recall or nhtsa.gov/recalls and enter your Vehicle Identification Number (VIN) or license plate data.

For any further questions, Toyota buyer assist can be obtainable by calling the Toyota Brand Engagement Center (1-800-331-4331) for Toyota autos.

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D.E.E.P. is the First Dealership Program Ever to Receive a DOE Better Practice Award

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In early April, Toyota’s Dealership Environmental Excellence Program (D.E.E.P.) was acknowledged with a Department of Energy (DOE) Better Practice Award. DOE’s prestigious Better Project and Better Practice awards acknowledge companions for modern and industry-leading accomplishments implementing decarbonization, power and water effectivity, or waste discount initiatives.

D.E.E.P. is a voluntary, easy-to-implement program designed to assist dealerships cut back power, water, waste, carbon emissions and operational prices. It offers technical help to Toyota and Lexus dealerships to measurably enhance environmental efficiency and acknowledges sellers that display vital reductions in power and water use whereas partaking with their native communities.

The program started as a pilot in 2021 with 12 U.S. Toyota dealerships and launched nationwide for all Toyota and Lexus dealerships in 2023. There at the moment are 75 Toyota and Lexus sellers collaborating in D.E.E.P. throughout the U.S., and we purpose to have over 100 sellers collaborating by mid-2026.

Toyota is actively inviting extra North American dealerships to enter this system to assist us ship on our dedication to enhance the environmental impacts of our seller gross sales operations and drive optimistic impacts for society.

Participating Toyota and Lexus D.E.E.P. dealerships throughout the U.S.
Nationwide participation is rising with 70 Toyota and 5 Lexus dealerships at the moment enrolled in D.E.E.P.1 Cumulatively,2 these dealerships have:

  • Saved12,057 MWh of power, which is equal to the annual power use of 1,150 houses.3
  • Avoided8,815 metric tons of CO2e,
  • Saved 2 million gallons of water.

For extra details about D.E.E.P. and the dealerships acknowledged via this system for his or her environmental management, go to our D.E.E.P. website.

1 As of March 2024
2 Cumulative knowledge factors are from April 2021 (when D.E.E.P. launched) to March 2024.
3 https://www.epa.gov/energy/greenhouse-gas-equivalencies-calculator

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Toyota Employees Share Why They’re Proud ToyoPets Members

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For some pet homeowners, their beloved animals are part of their households. These furry additions to households include some main advantages. In reality, analysis exhibits that pet possession can enhance an individual’s total well-being and be a direct pathway to happiness.

Some studies additionally reveal that the bond between individuals and their pets is linked to a number of well being advantages, together with decreased emotions of loneliness and anxiousness, elevated alternatives for train and outside actions and extra alternatives to socialize, based on the Centers for Disease Control and Protection (CDC).

At Toyota, some workers who’re pet homeowners know these advantages firsthand. That’s why in 2018, ToyoPets, a enterprise partnering group (BPG), was created to provide pet homeowners an area to attach and work on animal advocacy collectively. It was additionally put into place to help the various, inclusive, and passionate pet proprietor neighborhood.

“ToyoPets is committed to driving Toyota forward as a company in the community through our outreach efforts,” says Mary Barry, ​​a pet proprietor and loyalty technique analyst at Toyota Financial Services (TFS). “We work with local organizations through volunteering, donations and learning opportunities for employees.”

Unconditional Love 
For some ToyoPets members, being a pet proprietor is an ongoing lesson in unconditional love. According to Dallas Campos, a senior analyst for Travel Services at Toyota Motor North America (TMNA), who has 4 canines, three cats, one bunny, 22 chickens and 4 roosters, they supply the purest type of love.

“Your furry friends look up to you for everything,” Campos says. “Most importantly, your love and affection. However, being a pet parent also comes with its fair share of rewards as the unconditional love and loyalty they offer you and your family.”

In addition to like and companionship, pets will also be a shining beacon throughout difficult instances.

Campos provides, “When I have a hard day, my pet is always there to comfort me. They provide mental relief and help me reduce my stress, which is beneficial for my professional life throughout the day.”

Fostering Connection
Patricia Pruitt, ToyoPets chair and journey analyst at TMNA, enjoys connecting with fellow colleagues and bonding over their mutual love and respect for animals.

“ToyoPets is a great BPG for all animal lovers,” she says. “It is also a great networking platform. I have met so many wonderful fellow employees through ToyoPets that I would not have met in my day-to-day. We all share a common interest.”

Members from ToyoPets agree that assembly with different pet lovers is extremely helpful.

“It helps drive engagement and helps me feel connected to Toyota in a new way,” Campos says. “When I feel connected and enjoy who I work with, it helps drive productivity and makes me a happier employee.”

Mary Barry, a loyalty technique analyst with TFS, is a fur mother to 2 Miniature American Shepherds, Birdie and Willie. Barry shares Campos’ sentiments and appreciates the alternatives that the group affords.

“Joining ToyoPets provides you with a like-minded community of fellow pet owners and advocates,” she says. “It can provide you with leadership opportunities, as well as a chance to meet other employees who you may not have had the chance to meet professionally. It can help you get involved in your community and participate in fun events.”

Paws-itive Activities 
From volunteer actions the place workers learn to canines at shelters to trunk-or-treat festivities the place they fill their trunks with sweet, ToyoPets members discover inventive and constructive methods to remain engaged.

“Our volunteer events help employees give back to the community and support nonprofits in the surrounding neighborhoods,” says Amanda Darr, a collision program senior analyst with the Lexus Division. “ToyoPets also explores and develops opportunities to participate in community outreach programs and events with local and national nonprofit organizations.”

For instance, the BPG, which consists of 880 members throughout the corporate, hosts fundraisers and occasions that help nonprofits like Spay & Neuter Network and Patriot Paws.

The group additionally hosts social actions together with pleased hours with dog-friendly environments and holiday-inspired outings.

Jillian Martinez, a gross sales operations analyst at TMNA who has been a ToyoPets member for a little bit over a 12 months, participated within the Halloween festivities final October together with her one-year-old pup, Zinnia, and had a memorable time.

“I think coming out to trunk-or-treat was a great experience,” she says. “My goldendoodle and I did a ‘Spiderman: Into the Multiverse’ costume where she was dressed up as Peter Parker Spiderman and I was Spider-Gwen. All the kids were so excited to see us dressed up and pet my dog.”

Driving the Message Forward 
These sorts of enjoyable and fascinating occasions are a trademark of ToyoPets. They additionally tie into Toyota’s total ethos and overarching philosophies.

“ToyoPets is committed to exemplifying the Toyota Way in all of our efforts by Acting for Others, Continuing the Quest for Improvement, Creating Room to Grow, and more,” Barry says. “BPGs like ToyoPets give employees a place where they feel like they belong. It helps us grow professionally and personally and can bring a lot of joy outside of our day-to-day work.”

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Toyota Ventures Raises Another $300 Million to Expand Early-Stage Investments in Frontier Technology and Climate Solutions

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Firm’s dedicated capital grows to over $800 million, underscoring Toyota’s dedication to investing in groundbreaking startups across the globe

LOS ALTOS, Calif. (April 10, 2024) – Toyota Ventures, the early-stage enterprise capital arm of Toyota, introduced two $150 million funds to increase its investments in startups growing disruptive applied sciences and enterprise fashions on the forefront of innovation. The addition of the new funds, Toyota Ventures Frontier Fund II (TVFF II) and Toyota Ventures Climate Fund II (TVCF II), brings the agency’s whole property underneath administration to over $800 million.  

Since its founding in July 2017, Toyota Ventures has furthered its mission of serving to Toyota uncover what’s subsequent by investing in additional than 75 startups throughout areas starting from synthetic intelligence and robotics to hydrogen options and renewable power. Toyota Ventures is based mostly within the San Francisco Bay Area and has portfolio corporations in North America, Europe, the Middle East, and Asia-Pacific. With these new funds, the agency can help extra entrepreneurs all over the world as they sort out powerful challenges to construct a greater future for society and the planet.  

“At Toyota Ventures, we are explorers. Our role is to understand technology trends that could advance Toyota’s mobility transformation in the near term and embrace the next generation of disruptive innovation in the long term,” mentioned Jim Adler, founder and normal companion of Toyota Ventures. “At a time when some investors have scaled back, we’re scaling up by doubling down on our initial Frontier and Climate Funds. With seismic breakthroughs in generative AI, e-fuels, space commercialization, carbon capture, and synthetic biology, it’s a crucial time to be investing for Toyota.”  

TVFF II will deal with startups on the slicing fringe of deep know-how in areas like AI, robotics, mobility, cloud, and quantum computing, with a watch in direction of increasing Toyota Ventures’ worldwide presence. The new fund shall be led by Frontier Fund companion David Sokolic, a veteran investor and working government. Portfolio corporations within the preliminary Frontier Fund embrace satellite tv for pc servicing supplier Starfish Space, biosensor maker Scentian Bio, and quantum computing software program startup Haiqu, amongst others.  

TVCF II will search out startups growing sensible, scalable options that fight local weather change and promote environmental sustainability. It will construct on the agency’s inaugural climate-focused fund, which launched in 2021 and grew to a portfolio of 18 corporations underneath the management of Climate Fund companion Lisa Coca. The first Climate Fund portfolio contains corporations in renewable power like Avalanche Energy; power storage and batteries like e-Zinc and AM Batteries; carbon seize, removing and utilization like Air Company and Living Carbon; hydrogen options like Ecolectro; and different areas aligned with Toyota’s carbon neutrality targets.  

“Innovation is a team sport, and today, more than ever, it’s important for leaders like Toyota to collaborate with up-and-coming startups to take on the critical challenges we all face in a rapidly evolving world,” mentioned Gill Pratt, chief scientist of Toyota Motor Corporation, CEO of TRI, and board member at Toyota Ventures. “These new funds underscore our dedication to supporting entrepreneurs who are pushing the boundaries of what’s possible, and I’m thrilled to continue this journey alongside the Toyota Ventures team and portfolio.”  

Going past capital, Toyota Ventures goals to leverage Toyota’s international community, deep technical experience, and strategic partnerships to help startups in its portfolio. It has a portfolio help workforce devoted to offering steering in product and enterprise improvement, fundraising, advertising and marketing, and different areas to assist corporations scale successfully. Some of the agency’s early portfolio corporations that proceed to companion with Toyota embrace aerial ridesharing pioneer Joby Aviation and autonomous car chief May Mobility.  

Entrepreneurs searching for early-stage funding are invited to be taught extra and submit an internet pitch on the Toyota Ventures website.  

Supporting quotes and testimonials  

“The team at Toyota Ventures has been instrumental in our growth, having gone above and beyond by not simply offering capital support but also their mentorship in navigating various challenges and paving pathways into Toyota as an early customer,” mentioned Dor Skuler, co-founder and CEO of Intuition Robotics.  

“Toyota Ventures has been a committed strategic partner to Revel since 2018, working with us hand-in-hand as we expanded our business into all-electric rideshare and public fast charging infrastructure in dense cities like New York,” mentioned Frank Reig, co-founder and CEO of Revel. “Beyond financial investments, Toyota Ventures has been essential in creating new relationships to support and develop our mission — the best kind of partner a founder can ask for.” 

“The Toyota Ventures team had a deep level of understanding and appreciation of the technical aspects around the large problems we are solving in the green hydrogen space,” mentioned Gabriel G. Rodríguez-Calero, co-founder and CEO of Ecolectro. “On top of this, the level of guidance we received was well beyond the technical aspects of our business, and it has created enormous value for Ecolectro. Toyota Ventures’ unique approach and engagement shows the holistic support they provide around our whole business beyond just capital.”  

“AM Batteries has experienced significant growth over the past year, thanks in no small part to the invaluable support from Toyota Ventures, “ said Lie Shi, CEO of AM Batteries. “In the time we’ve been working together with Lisa Coca and her team, it has become clear that Toyota Ventures possesses a deep understanding of how corporate venture capital can effectively cultivate successful alliances with startups. Their insight, financial backing, and partnership have been pivotal as we chart the course for AM Batteries’ future endeavors.”

About Toyota Ventures
Toyota Ventures is the early-stage enterprise capital arm of Toyota. Founded in July 2017, its mission is to find what’s subsequent for Toyota by serving to startups carry disruptive applied sciences and enterprise fashions to market rapidly. With greater than $800 million in property underneath administration, the agency is devoted to investing in gifted entrepreneurs all over the world who’re driving innovation in frontier applied sciences and local weather options. For extra details about Toyota Ventures and its portfolio corporations, please go to www.toyota.ventures.

ToyotaUk

2025 Toyota 4Runner Refines Adventure Ready Heritage

  • Standard i-FORCE turbocharged 2.4-liter four-cylinder engine produces 278 horsepower, 317 lb.-ft. of torque
  • Available i-FORCE MAX hybrid powertrain produces as much as 326 horsepower, 465 lb.-ft. of torque
  • All-new Trailhunter is a Toyota constructed overlanding rig obtainable with the newest built-in off-road tools from ARB®, Old Man Emu® and RIGID Industries®
  • Standard energy rear window with an obtainable energy liftgate
  • First-ever Platinum premium grade now supplied
  • Available 14-inch touchscreen shows newest Toyota Audio Multimedia
  • Toyota Safety Sense 3.0 customary on all fashions
  • On-sale Fall 2024

SAN DIEGO, Calif. (April 9, 2024) – The on the spot title recognition that 4Runner has constructed over the previous 4 a long time is plain. This legend has lengthy established itself as a North American off-road icon, able to sort out powerful terrain in its method. The all-new 2025 Toyota 4Runner stays true to its authentic idea, as a particularly succesful, dynamic, and sturdy off-roader and can proceed to offer house owners a window to larger worlds. The new era introduces a daring new look and provides new know-how, premium supplies, choices, and security. In reality, this all-new sixth era 4Runner raises the bar by way of go-anywhere functionality and high-end refinement. The 2025 4Runner will likely be inbuilt Toyota Motor Corporation’s Tahara plant in Japan and can arrive within the U.S. within the fall of 2024.

“This all-new 4Runner has incredible versatility and capability that nicely rounds out our truck family story,” mentioned Dave Christ, Toyota group vice chairman and basic supervisor. “We’ve sold over 3 million in the 40 years it has been on sale, and this sixth-generation model offers a cool new look and incredible features, yet retains the rugged style and capability our customers love about this icon of adventure.”

Solid Foundation
4Runner is all-new from the bottom up and is constructed on Toyota’s powerful TNGA-F world truck platform that’s shared with Tacoma, Land Cruiser, Tundra and Sequoia. This platform makes use of a high-strength boxed, steel-ladder body and encompasses a multi-link coil rear and double wishbone entrance suspension.

The adoption of the progressive TNGA-F platform not solely provides power, nevertheless it additionally improves the automobile’s trip consolation and on-road manners. Passengers really feel the advantages of this new platform, even when using within the obtainable third-row. The enhanced body, paired with the highly effective i-FORCE MAX powertrain, permits 4Runner to tow as much as 6,000 kilos.

Evolving the Legacy
“Designing the legendary 4Runner began with identifying its unique and memorable aspects linked to fun, outdoor recreation,” says Calty President, Kevin Hunter. “Inspired by Baja desert racing, the high lift, lean body, big tire, rugged athleticism defines the core of 4Runner’s go anywhere purpose”.

The Michigan-based CALTY design staff spearheaded the design of this all-new 4Runner. Designers pulled inspiration from the previous whereas additionally specializing in the long run. The all-new 4Runner was designed alongside the Tacoma and shares a household resemblance however is exclusive in its personal method. Both share inspiration from the desert racing scene and have a rugged-with-a-purpose look. In a nod to the primary and second generations of 4Runners, designers had been capable of convey again the legacy “wrap over” quarter glass, and the favored roll-down rear window stays etched into the automobile’s DNA. The design staff meticulously labored to realize the perfect inside design. They sought to realize a automobile with ease of operation and a practical interface that strikes a pure stability of recent sophistication and succesful authenticity. For instance, second-row tumble seats assist enhance 4Runners inside versatility and maximizes cargo ground utilization.

i-FORCE Power MAXed
This subsequent chapter of 4Runner affords two highly effective and environment friendly turbocharged 2.4 liter four-cylinder powertrains together with the i-FORCE engine with 278 horsepower and 317 lb.-ft. of torque that’s paired to an eight-speed automated transmission. SR5, TRD Sport, TRD Off-Road and Limited grades will come customary with the i-FORCE powertrain.

4Runner’s i-FORCE MAX hybrid powertrain is obtainable on TRD Off-Road and Limited, whereas customary on the TRD Pro, Trailhunter and Platinum fashions. This powertrain pairs the turbocharged 2.4-liter engine with a 48-hp electrical motor built-in into the eight-speed transmission, feeding off a 1.87-kWh NiMH battery pack that creates a complete system output of as much as 326 horsepower and 465 lb.-ft. of torque, essentially the most highly effective powertrain ever supplied on 4Runner.

Trail Ready
4Runner is synonymous with rugged functionality. In its newest type, 4Runner continues so as to add elevated functionality to an already unimaginable legacy. The newly obtainable Stabilizer Bar Disconnect Mechanism will increase suspension articulation on the push of a button. This characteristic permits the automobile to flex whereas serving to preserve tires in touch with the path. 4Runner raises the bar in one other space with as much as 32-degree strategy and 24-degree departure angles. The obtainable Multi-Terrain Monitor system aids the driving force permitting them to see potential hazards on the middle show.

4Runner will likely be supplied in 2WD, part-time 4WD or Full-time 4WD. 2WD fashions will characteristic an automated limited-slip differential (Auto LSD), and four-wheel-drive fashions have an electronically managed two-speed switch case with excessive/low vary together with Active Traction Control (A-TRAC) and an automated limited-slip differential (Auto LSD). An digital locking rear differential is customary on TRD Off-Road, TRD Pro and Trailhunter grades. The Limited is obtainable with an obtainable a full-time four-wheel-drive system with a middle locking differential on i-FORCE MAX fashions, whereas this setup is customary on Platinum grades.

The Multi-Terrain Select system now features in each 4WD-High and 4WD-Low. This affords adjustable settings to assist management wheel spin on quite a lot of terrain comparable to Mud, Dirt, and Sand. 4Runner additionally adopts the brand new, quieter CRAWL Control operate that acts as a low-speed, off-road cruise management that permits the driving force to deal with steering. When traction is extraordinarily restricted, the obtainable electronically activated locking rear differential might help cut up energy 50/50 to the rear wheels. Downhill Assist Control is one other off-road characteristic obtainable and helps the driving force navigate descents by limiting the pace of the automobile.

A Grade for Everyone
4Runner expands its grade providing to offer prospects with extra selections than ever earlier than. Nine grades can be found together with SR5, TRD Sport, TRD Sport Premium, TRD Off Road, TRD Off Road Premium, Limited, Platinum, TRD Pro, and Trailhunter.

The Trailhunter grade has been added to the road as much as permit house owners to go additional. 4Runner’s functionality and sturdiness have made it a fan favourite of overlanders, and now journey seekers have a turnkey answer with a manufacturer-developed overland rig straight from the manufacturing facility. Toyota collaborated with quite a few off-road part corporations to make the match and end that a lot better. For instance, the Trailhunter will characteristic ARB’s Old Man Emu (OME) 2.5-inch cast shocks with rear exterior piggyback distant reservoirs, together with a uniquely co-designed ARB Roof Rack. The OME shocks together with the 33-inch Toyo Open Country A/T tires increase up Trailhunter an extra two inches within the entrance and one and a half inches within the rear. A normal low-profile high-mount air consumption sources cleaner air for the usual i-FORCE MAX powertrain. Trailhunter provides safety that features rock rails and excessive power metal skid plates for critical off-the-grid-adventure capabilities. The Trailhunter can be outfitted with a heritage grill with bronze “TOYOTA” lettering and an built-in 20-inch LED mild bar that’s complemented by colour selectable RIGID LED fog lamps. A critically highly effective 2400W AC inverter supplies juice to 2 areas within the cabin and the rear cargo space. Trailhunter is prepared for personalisation with different Toyota accent choices utilizing three straightforward to succeed in auxiliary switches which are pre-wired all through the automobile.

The 2025 4Runner introduces its first-ever Platinum grade which affords prospects a high-end, luxurious expertise with all the aptitude you anticipate in a 4Runner. Platinum slots above the Limited grade by including distinctive black exterior styling components, heated second-row seats, a regular tow tech package deal, Head-Up Display and automated rain sensing wipers.

Latest Tech
4Runner receives Toyota’s newest know-how with new screens. A brand new 8-inch or obtainable 14-inch multimedia touchscreen shows Toyota’s newest Audio Multimedia system, which is designed and engineered by Toyota’s Texas-based Connected Technologies staff. The system helps wi-fi Apple CarPlay® and Android Auto™ compatibility, and pairs nicely with the obtainable Qi wi-fi charging pad with enhanced energy output. A USB-C information and charging port is built-in on the suitable facet of the multimedia touchscreen, and twin USB-C charging ports are included within the entrance row and obtainable for the rear passengers. A 7-inch gauge cluster is customary on decrease grades and a 12.3-inch digital gauge cluster is customary on larger grades.

Smart Key System with push-button begin is customary on all grades. With an lively Remote Connect trial or subscription, an obtainable Digital Key on choose grades connects with appropriate smartphones to permit automobile entry, and automobile beginning (4G community dependent). The Digital Key may also be remotely shared with others to present extra management over automobile entry relatively than giving somebody the bodily key.

Rugged Choice
The all-new youthful and dynamic 4Runner properly rounds out Toyota’s rugged lineup of powerful body-on-frame autos. From the full-size Tundra to the enduring off-road legend Land Cruiser, prospects now have 5 contemporary vans to select from. These autos give prospects extra selection with regards to discovering a automobile that may sustain with their dynamic life. They are designed to deal with nearly something the weather throw their method, and their unimaginable functionality provides house owners the instruments they should get out and uncover all of the hidden wonders the world has to supply.

Toyota Safety Sense 3.0 Standard
All 2025 4Runner fashions come customary with Toyota Safety Sense 3.0, Toyota’s suite of lively security and comfort methods. This suite of options consists of:

  • Pre-Collision System with Pedestrian Detection
  • Lane Departure Alert with Steering Assist
  • Full-Speed Range Dynamic Radar Cruise Control
  • Lane Tracing Assist
  • Road Sign Assist
  • Automatic High Beams
  • Proactive Driving Assist

Proactive Driving Assist is now part of Toyota Safety Sense. Proactive Driving Assist (PDA) makes use of the automobile’s digital camera and radar, when system working circumstances are met, to offer mild braking and/or steering to assist driving duties comparable to distance management between your automobile and a previous automobile, pedestrian, or bicyclist. PDA can even present mild braking into curves. Proactive Driving Assist just isn’t an alternative choice to the Pre-Collision System and operates in several circumstances.

Including the addition of Proactive Driving Assist, the Toyota Safety Sense options have been enhanced for TSS 3.0:

  • The Pre-Collision System with Pedestrian Detection has enhanced detection capabilities due to new system sensors. It receives enhanced intersection assist with improved detection functionality in sure circumstances. In addition to pedestrian and bicyclist detection, this method now consists of the aptitude to detect a motorcyclist.
  • Lane Departure Alert will now present Steering Assist in addition to enhanced lane recognition that features detection of sure 3D objects, like guardrails, which may be used to assist outline the lane.
  • Dynamic Radar Cruise Control could have Full-Speed Range functionality and provides a fourth following distance setting, from the beforehand obtainable three. Enhanced automobile detection permits for the power to detect multiple previous automobile, in addition to autos in adjoining lanes. This helps the system to offer smoother, extra pure pace changes, particularly when the driving force adjustments lanes.
  • Lane Tracing Assist requires Dynamic Radar Cruise Control to be enabled for it to operate. The system requires detectable lane markings with a purpose to operate. Like Lane Departure Alert, lane recognition is enhanced over prior TSS generations. In addition to lane centering, this method additionally helps present extra space between autos being handed in adjoining lanes. It works by offsetting the autos’ driving path with minor steering changes whereas conserving the automobile inside its lane.
  • An Emergency Driving Stop System is a brand new operate of Lane Tracing Assist. It’s designed to watch the driving force’s inputs, comparable to steering operation, to find out in the event that they’re inattentive or non-responsive, comparable to throughout a medical emergency. This characteristic is designed to convey the automobile to a cease if the driving force doesn’t reply to alerts to take management.
  • Road Sign Assist is designed to detect pace restrict indicators, cease indicators, Do Not Enter indicators, yield indicators, and sure warning indicators, and show an icon of the signal on the Multi-Information Display (MID).

In addition to TSS 3.0, different obtainable options embody Blind Spot Monitor (BSM), which is designed to assist detect and warn you of autos approaching or positioned within the adjoining lanes and Rear Cross-Traffic Alert (RCTA) for added peace of thoughts by serving to to detect autos approaching from both facet whereas backing out and alerting you with a visible and audible warning. Hill Start Assist Control (HAC) additionally comes customary.

Beyond Zero Vision
As a part of Toyota’s numerous portfolio strategy towards a carbon-neutral future, 4Runner is the newest hybrid providing within the lineup to put on the Beyond Zero badge. Very quickly, Toyota will supply 19 electrified autos for purchasers to select from. With the additions of Land Cruiser and Tacoma, Toyota will supply 15 hybrid fashions, two plug-in hybrid fashions, the bZ4X battery electrical automobile (BEV), and the zero-emission hydrogen gas cell Mirai, Toyota supplies extra selections than another automaker for purchasers to scale back their carbon footprint.

Limited Warranty
Toyota’s 36-month/36,000 mile primary new-vehicle guarantee applies to all parts apart from regular put on and upkeep objects. Additional 60-month warranties cowl the powertrain for 60,000 miles and towards perforation from corrosion for 60 months with no mileage limitation. Hybrid-related parts that require repairs wanted to right defects in supplies or workmanship are lined for 8 years/100,000 miles, whichever comes first from authentic date of first use when bought as new. The hybrid battery is roofed for 10 years/150,000 miles, whichever comes first, and is transferable throughout possession.

The 2025 4Runner additionally comes with ToyotaCare, a plan overlaying regular factory-scheduled upkeep, for 2 years or 25,000 miles, whichever comes first, and a pair of years, limitless mileage of Roadside Assistance.