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BMW

DTM season opener: Schubert Motorsport competes with three BMW M4 GT3s on the dwelling race in Oschersleben.

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Munich. The 2024 DTM season, during which the racing collection celebrates its fortieth anniversary, begins for Schubert Motorsport with an actual spotlight: the house occasion on the gates of the corporate’s headquarters in Oschersleben (GER). The workforce has intensively ready for the season up to now weeks with testing in Hockenheim (GER) and Oschersleben, the place it is going to discipline three BMW M4 GT3s for the primary time. DTM champions René Rast (GER), Sheldon van der Linde (RSA), and Marco Wittmann (GER) will compete within the colors of BMW M Motorsport companions RoboMarkets, Shell, and Schaeffler, aiming for podium finishes and victories .

The observe document of the motive force trio in DTM is spectacular. Rast has three titles and 26 wins in 106 races, Wittmann two titles and 18 wins in 178 races. Van der Linde has one title and 5 wins in 84 races. Schubert Motorsport is coming into its third DTM season. Following the win of the motive force and workforce titles at its debut in 2022, the workforce completed fourth within the workforce standings final season. In simply two years, Team Principal Torsten Schubert and his crew have achieved 5 wins and 9 further podium finishes.

At the official testing in Hockenheim, the BMW M4 GT3s made a robust impression, and the workforce collected a lot precious information. Last week, the automobiles accomplished their laps within the Motorsport Arena, the place the primary two races of the 12 months shall be held on Saturday and Sunday every at 13:30 CEST. The supporting programme additionally contains the season begins of the ADAC GT Masters and ADAC GT4 Germany, the place FK Performance Motorsport will compete with a big contingent within the BMW M4 GT3 and BMW M4 GT4. Other GT4 groups representing the colors of BMW M Motorsport are Hofor Racing by Bonk Motorsport and ME Motorsport, every fielding two BMW M4 GT4s within the ADAC GT4 Germany.

Comments earlier than the DTM season opener:

Björn Lellmann (Head of Customer Racing at BMW M Motorsport): “I am incredibly excited for a packed race weekend in Oschersleben. DTM, ADAC GT Masters, and ADAC GT4 Germany – that means: Five BMW M4 GT3s and eight BMW M4 GT4s are fighting for victories and podium places in the most prominent German GT racing series. These are impressive numbers that underline how popular our BMW M Motorsport race cars are with our customers. Schubert Motorsport has a great track record in DTM and is entering the race with a very strong line-up. I’m keeping my fingers crossed for Torsten Schubert, our BMW M works drivers, and the team that they will have a successful home game and a strong season following the good testing results. In the ADAC GT Masters and ADAC GT4 Germany, FK Performance Motorsport is fielding a total of two BMW M4 GT3s and four BMW M4 GT4s. Thank you for this fantastic commitment to BMW M Motorsport and the racing series. I wish the team as much success as Hofor Racing by Bonk Motorsport and ME Motorsport, who are each bringing two BMW M4 GT4s to the start in the ADAC GT4 Germany.”

Torsten Schubert (Team Principal Schubert Motorsport): “It’s great to start the season in my hometown because I have a lot of connections with Oschersleben. We expect more than 1,000 guests over the weekend and will also offer the spectators in our own fan area a varied programme. We are generally very satisfied with the testing ahead of the season. Fielding three instead of two cars is a challenge for the team. It takes some time to get the way of working within the crews 100 percent right. But this will quickly fall into place thanks to our experienced team members. Drivers, engineers, and mechanics complement each other – the whole team is great! Even though the Oschersleben circuit does not optimally suit the strengths of the BMW M4 GT3, we will do everything we can to compete at the front.”

Marco Wittmann (#11 Schaeffler BMW M4 GT3): “I used the testing to get to know the team as well as possible because it’s incredibly important that we trust each other. We were very satisfied with our pace in Hockenheim. Of course, the true balance of power is never shown in preparation, but it was nice to see that we are competitive. Even if the Oschersleben circuit may not suit the car as well as Hockenheim, we will do everything we can to achieve good results for Schubert Motorsport at the home game.”

Sheldon van der Linde (#31 Shell BMW M4 GT3): “There have also been personnel changes in my crew, so the tests were very good for me to optimally coordinate with my engineers so they know what I need to be fast. Overall, I think the new team structure will make us even stronger. The car felt good at both tests. Of course, we don’t yet know what that will be worth, but I’m going into the season with a good feeling.”

René Rast (#33 RoboMarkets BMW M4 GT3): “For me, it was the first time in a while that I was back in my DTM car in Hockenheim. It felt very good, especially in Hockenheim. We struggle a bit more in Oschersleben, but we learned a lot during the tests. Now we’ll see where we really stand this weekend.”

BMW

The new MINI Aceman.

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Munich. Creative use of house – reinterpreted: MINI celebrates the premiere of the primary crossover mannequin for the premium small automobile phase. The new MINI Aceman combines compact exterior dimensions with as a lot room as doable for occupants and an all-electric drive. The result’s a up to date interpretation of basic Mini inventor Sir Alec Issigonis’ underlying imaginative and prescient: most utilisation of house with a minimal footprint mixed with a contemporary drive idea. The progressive design of the brand new MINI Aceman supplies house for 5 comfy seats inside a automobile size of simply over 4 metres. MINI attracts on modern applied sciences to boost the inside with an immersive digital consumer expertise, whereas the MINI Aceman’s all-electric drive offers a contemporary enhance to the attribute MINI go-kart feeling. Combined with trendy help methods and hallmark design, conventional model values pave the way in which for an all-electric MINI future.

“The MINI Aceman brings a new level of excitement to our all-electric lineup, packed with a truly enjoyable immersive digital experience,” says Stefanie Wurst, Head of MINI. “The MINI Aceman is perfect for navigating crowded city streets, while maintaining the versatility and functionality of a Crossover and the Go Kart feeling you can expect from a MINI. I am certain that the sleek design, the performance, and the versatility as a 5-seater Crossover, will make the MINI Aceman a resounding success.”

From the surface, the MINI Aceman embodies sporty agility and a confident presence. The automobile structure of the brand new crossover mannequin relies on a completely electrical drive idea.

Measuring just below 4 metres in size, the brand new MINI Aceman has 5 seats and a flexible baggage compartment with a load quantity of 300 litres, whereas quite a few adjustment choices allow this capability to be prolonged individually to as a lot as 1,005 litres. With a predicted vary of as much as 406 kilometres within the WLTP take a look at cycle, the MINI Aceman is completely geared up for domestically emission-free mobility past town limits, too.

New design type “Charismatic Simplicity”.
The total new MINI household encompasses a clear, decreased design, giving the assorted fashions a up to date look that exudes easy assurance. The minimalist design type of the MINI Aceman additionally powerfully conveys its progressive character.

“The MINI Aceman is a strong character with his own young personality within the new MINI family. It has an independent design language, is compact and looks agile. With its distinctive expression, it is the perfect everyday companion for those who value individuality in urban areas.” emphasizes Oliver Heilmer, Head of MINI Design

The exterior.
Expressive crossover with compact proportions.
With its placing front-end, sturdy contours and athletic stance, the sporty MINI crossover mannequin epitomises agility and confident presence. Measuring 4.07 metres in size, 1.75 metres in width and 1.50 metres in top, the MINI Aceman is positioned between the MINI Cooper and the MINI Countryman.

Featuring a streamlined entrance, quick overhangs and the practical two-box design, the model’s hallmark “Clever Use of Space” design precept has been given a brand new, distinctive character, whereas the all-electric drive opens up a complete vary of contemporary potentialities when it comes to automobile design. Creative house utilisation ensures the brand new MINI Aceman is agile and nimble in city site visitors whereas on the similar time offering ample room for occupants.

Continuous surfaces give centre stage to the expressive and stylish colors of the physique. The versatile and adventurous character of the MINI Aceman is emphasised by the usual roof rails, visually accentuated wheels in sizes from 17” to 19”, and underride safety on the entrance, rear and sides of the automobile.

Modern front-end design with placing LED headlights.
The front-end design of the MINI Aceman conveys a robust presence, reinterpreting typical MINI design parts such because the expressive headlights and the attribute entrance grille. Its remodelled, octagonal form builds on the standard underlying theme of the hexagon. The grille encompass within the MINI Aceman extends into the stable underride safety on the entrance apron. In the brand new Vibrant Silver end or in high-gloss Jet Black, the entrance grille units extremely contrasting accents, serving to to make the crossover mannequin immediately identifiable.

With their particular person design, the automobile’s angular LED headlights additionally lend emphasis to the distinctive standing of the MINI Aceman throughout the MINI mannequin household. Their form is perpetuated within the readability of the bonnet design with its exact traces, giving the entrance of the automobile its distinctive character. The daytime working gentle parts of the LED headlights could be switched to a few totally different modes, underpinning the expressive character of this new MINI member of the family.

Distinctive physique design with eye-catching particulars.
The floor design of the MINI Aceman contributes to the readability and freshness of the brand new mannequin’s aesthetic type. Tautly stretched physique surfaces are accentuated by exact traces and sturdy angles. While making a progressive assertion, this eye-catching styling of the MINI Aceman additionally forges a hyperlink to the model’s historical past, enabling it to be immediately recognized as a MINI.

The basic tripartite division of physique, surrounding window graphics and roof has been reinterpreted. In maintaining with thought of lowering every part to the necessities, a flush transition between the automobile physique and glass surfaces optimises the automobile’s aerodynamic properties. Flat built-in door openers emphasise the progressive expression of the MINI Aceman, whereas diagonal contours within the physique under the A-pillars echo the weld crease of the basic Mini fashions within the entrance space of the aspect panels. Harmonious surfaces and horizontal traces between the wheel arches create an intriguing waistline, giving the automobile physique its unmistakable dynamic aptitude. The strikingly formed wheel arches with their lengthy rearward sweep and comparatively steep downturn are a completely distinctive function of the MINI Aceman throughout the MINI Family. Sills in matt black spherical off the design of the aspect view in direction of the highway, and their form is carried on into the door space, giving the automobile physique a slim, upright and athletic look.

The rear of the automobile displays readability of design, that includes giant horizontal surfaces that emphasise the automobile’s broad and secure stance. The aerodynamically bevelled and retracted rear window ensures a pronounced, highly effective shoulder part, an impact that’s additional emphasised by the elongated roof spoiler. The hallmark MINI upright tail lamps body the centre part of the rear of the automobile. With three distinctive graphics, the Matrix tail lamps bear out the character of the MINI Aceman in differing methods. A large, darkish encompass on the decrease fringe of the rear apron and the underride safety aspect built-in within the centre make for sporty proportions, thereby conveying the crossover mannequin’s versatile traits.

Expressive physique finishes and 4 particular person trims .
The delicate three-dimensional high quality of the physique surfaces is stylishly highlighted by way of expressive colors. Shadows solid by the accentuated bodywork could be perceived to various levels, relying on the incidence of sunshine and perspective. In mixture with 4 contrasting finishes for the roof in hallmark MINI type, this conveys the expressive character of the MINI Aceman with explicit readability.

The MINI Aceman is offered in 4 totally different trims. An oblong-shaped badge within the design of the respective gear variant is hooked up to the entrance space of the aspect sill. The Essential Trim presents most readability and a decreased total look, highlighting sure practical elements resembling the brand within the new Vibrant Silver end. In reference to the Classic Trim, the contrasting roof and exterior mirrors could be chosen in black or white. The entrance grille is completed in high-gloss black, whereas the internal floor of the grille and the bumper are completed in physique color.

The Favoured Trim extends the person expressive capabilities of the MINI Aceman to incorporate the choice of the attribute Multitone Roof, mixed with white mirror caps and a grille body in Vibrant Silver. The most sporty aptitude of the brand new crossover mannequin is especially evident within the JCW Trim. This gear variant impressed by motorsports has its very personal distinctive entrance and rear design. The entrance grille is that includes a body and the variant-specific JCW brand in high-gloss black, whereas a contrasting roof in Chili Red and purple bonnet stripes underline the highly effective total look. Meanwhile the rear sculpture is rather more muscular in form and the all-round panelling is completed in high-gloss black.

Various aerodynamic wheel rim designs in sizes between 17 inches and 19 inches additional complement the outside gear choices accessible for the MINI Aceman.

The inside.
Purist design and wide-ranging materials idea.
The new MINI design type “Charismatic Simplicity” is expressed significantly clearly within the inside. With its constant discount when it comes to inside design, the MINI Aceman follows the unique imaginative and prescient of Alec Issigonis, the inventor of the basic Mini. With its easy-to-handle steering wheel, a central OLED show and the remodelled hallmark toggle bar, the cockpit echoes three key design parts of the basic Mini. By technique of this modern styling within the totally new crossover mannequin, MINI transports the historical past of the model into the right here and now.

Spacious door interiors together with comfy dimensions within the shoulder space and handy legroom give the brilliant cockpit an open and amply proportioned environment, whereas the panoramic glass roof enhances this impact by offering further gentle from above. In the darkish, the ambient lighting alongside the roof body creates the chosen lighting temper within the inside. The free-standing door handles and the speaker covers within the new Vibrant Silver end are aligned diagonally and create an interesting distinction with the horizontal design within the entrance space of the cockpit.

The light, rounded design type of the inside is additional mirrored within the curved surfaces of the dashboard: the latter’s floor is roofed with a knitted materials by which the decrease color shines by the higher one. This offers the inside a homely character with starkly accentuated color contrasts. Extending to the inside door trim, the easy-care, versatile construction is product of recycled polyester. Rounding off the high-quality fittings within the cockpit are comfy seats, optionally that includes a textile floor or product of perforated Vescin.

The amply sized rear of the automobile presents house for 3 passengers. Thanks to the 60:40 folding rear seat backrest, the bags compartment could be prolonged from 300 litres to as much as 1,005 litres as required.

High-resolution OLED show for modern journey consolation.
With modern applied sciences, the round OLED show lends the inside further expressive high quality. With a diameter of 240 mm, the central instrument options an especially flat design and a high-quality glass floor. The modern MINI Operating System 9 allows all driving features to be operated intuitively by contact or voice. A centre for each consolation and expertise, the MINI Interaction Unit is dealt with in an analogous solution to a smartphone.

The graphic presentation of the vehicle-related information is modern and minimalistic in type, with the velocity and battery standing proven prominently on the prime of the show, straight within the driver’s sight view. Tapping the velocity show opens a big full-screen speedometer that clearly focuses on the driving expertise. The different widgets are proven in thumbnail view within the Home menu, to the left and proper of the present menu perform. These could be moved to the centre and chosen by way of a horizontal swiping motion. In the decrease space of the OLED show, the menu gadgets Navigation, Media, Telephone and Climate could be chosen straight at any time.

MINI Experience Modes improve the driving expertise.
The emotional MINI Experience Modes improve the inside with immersive consumer experiences. In the MINI Aceman, two projector items beam particular illuminated graphics onto the dashboard with differing patterns and colors. Changes are made to the color scheme of the sunshine patterns and to the ambient lighting in all the inside relying on the Experience Mode chosen. The newly created MINI Driving Sounds improve the expertise of all-electric mobility. Together with particular graphic parts on the OLED show, automobile occupants get pleasure from a completely new driving expertise within the inside of the MINI Aceman.

Among the eight modes accessible for choice, Personal Mode presents modern choices for customising the cockpit. In this mode, a personally chosen picture could be uploaded from a smartphone through the MINI app and chosen because the show background. A digital color picker then identifies the dominant colors of the photograph for projection onto the textile dashboard surfaces. The ambient lighting below the dashboard and within the door mirror can be colour-coded to match these projections.

The different modes accessible for choice are Go-Kart Mode, Vivid Mode, Core Mode, Green Mode, Timeless Mode, Balance Mode and Trail Mode, every of which focusses the show on a “Mode App” to match the atmosphere. In Go-Kart Mode there’s a extremely dynamic give attention to MINI’s racing DNA, for instance. The show and the inside as a complete then function the colors anthracite and purple, whereas particular analogue shows for driving dynamics complement this MINI Experience Mode impressed by John Cooper Works.

Typical MINI: historic toggle bar in a brand new design.
In the basic Mini, the texture of the toggle bar on the centre of the cockpit enhanced the emotional connection between driver and automobile. MINI additionally attracts on this attribute gear element to move model historical past into the newest of its fashions. The most necessary driving features (parking brake, gear selector, begin/cease key, expertise mode toggle, quantity management) are straight accessible within the MINI Aceman through 5 individually designed toggles. This implies that no further gear selector is required, making room for sensible and spacious storage choices within the centre console. In addition to the cup holders, there may be an extra tray for wirelessly charging smartphones.

Four particular person gear choices.
 All the fashions of the brand new MINI household function 4 trims with particular person customisation choices, every conveying the modern feel-good idea within the inside of the MINI Aceman otherwise.

In the Essential Trim, the inside is designed with most readability and a discount of apparatus particulars. Black sports activities seats with distinctly patterned multitone textile harmonise with a colored textile inlay on the dashboard. From the Classic trim upwards, the two-spoke primary steering wheel is changed by a three-spoke steering wheel with a textile band in differing colors. In addition, the gear variant with a black and blue knitted floor on the dashboard and doorways supplies a diversified distinction to the seats in high-quality cloth or Vescin.

In the Favoured Trim, the inside encompasses a strikingly expressive design. The dashboard comes within the elegant Dark Petrol, complemented by an accentuated color gradient in orange on the passenger aspect. The dynamic look is additional mirrored within the sports activities seats product of perforated Vescin. These can be found with conventional accent stitching and an embroidered MINI brand in two colors. The JCW Trim presents the versatile materials idea of the MINI Aceman in most sporty type. The JCW seat with sports activities seat geometry and extra lateral assist noticeably enhances consolation. Combined with multi-coloured knitted textile and black artificial leather-based with purple stitching, the color idea echoes the design of the dashboard and door trim.

Digital providers.
Simplified communication with the primary MINI voice assistant.
The model’s first fully-fledged voice assistant could be activated within the MINI Aceman by saying “Hey MINI!”. Alternatively, the push-to-talk steering wheel button can be accessible for this objective. Voice-controlled interplay is visualised on the round OLED show by way of an animation of graphic parts, typography and an avatar. Communication with the digital journey accomplice – both a stylised MINI or the character “Spike” – is especially fluent and intuitive due to improved speech recognition. Navigation, telephony, leisure and quite a few automobile features could be managed merely and conveniently by talking the related command.

The MINI Intelligent Personal Assistant learns repeatedly by dialogue and is ready to tackle day-to-day duties on repeated routes. Based on geo-based information, for instance, the automobile can determine the doorway to a multi-storey automobile park and robotically open the window. This implies that particular person routines could be dealt with extra conveniently.

Advanced help methods enhance security.
Driving Assistant Plus supplies the MINI Aceman with an extra steering and lane assistant for lateral steering. Convenient and cooperative steering helps the driving force keep on monitor. The elevated consolation supplied by the system combines relaxed and superior management of the automobile whereas relieving the driving force of the monotonous and fewer demanding points of driving. The clear-cut look of the shows, working parts and easy-to-understand practical options lead to a excessive diploma of system safety. The new Trailer Assistant helps when manoeuvring right into a parking house with a trailer as commonplace, additionally providing recommendation on the required steering wheel angle when reversing.

Thanks to 12 ultrasonic sensors and 4 Surround View cameras, the MINI Aceman is ready to determine vacant parking areas with better precision, robotically initiating parking manoeuvres the place house is restricted, whereas the brand new Remote Parking perform of the elective Parking Assistant Pro allows the automobile to be parked utilizing a smartphone. This perform permits the MINI Aceman to be pushed out of a parking house robotically, making it simpler to get into the automobile if house to the aspect is just too restricted.

The modern MINI Digital Key Plus choice likewise utilises the consumer’s smartphone to make sure a handy and personalised automobile expertise, reworking the smartphone right into a automobile key. The entrance and tail lamps begin the welcome projection as quickly as the driving force is lower than three metres away, and the doorways unlock robotically. Replacing the traditional automobile key, the digital key could be transferred to a number of customers.

Convenient connectivity and intuitive interplay.
 The trendy aesthetics of the digital consumer interface within the MINI Aceman mix practical and emotional parts. Its minimalist design adapts the brand new graphics to the round form of the MINI Interaction Unit, simplifying operation by way of a transparent construction. Static and dynamic parts mixed with micro-animations be certain that the interplay between the driving force and the central instrument is harmonious and intuitive. This emphatically digital character of the MINI Aceman is enabled by the MINI Operating System 9.

At the centre of the display screen is the beginning menu, whereas on the backside of the display screen the fastened standing bar could be seen with the menu gadgets “Navigation”, “Media”, “Telephony”, “All Apps” and, in sure conditions, “Home” – all of which could be chosen straight. As prospects are used to from quite a few client electronics units, a so-called toolbelt could be made to seem by swiping upwards from the underside fringe of the display screen. Preferred features resembling navigation locations and radio stations could be saved for fast retrieval at any time. The toolbelt may also be activated through the star button on the multifunction steering wheel. The higher display screen space is reserved for driving-related content material resembling velocity and necessary automobile standing info. The elective head-up show presents a very powerful info within the driver’s line of sight.

The temperature is proven completely for the driving force and entrance passenger on the left and right-hand fringe of the display screen. The local weather settings are at all times built-in on the prime degree of the MINI Interaction Unit and are operated by both contact or voice. Depending on the Experience Mode, a single faucet on the velocity show transforms all the MINI Interaction Unit right into a typical MINI speedometer.

MINI Connected upgrades enable further driving features to be activated flexibly at any time, together with an elective augmented actuality perform that is ready to visualise sophisticated turning conditions realistically and in three-dimensional show, for instance. In conjunction with the optionally accessible MINI Connected Package, the digital MINI Connected Store supplies entry to a continually evolving number of sensible and entertaining apps, together with within the space of gaming, music and video streaming. The new AirConsole app presents a novel type of in-car gaming for all passengers, turning the consumer’s smartphone right into a recreation controller on the OLED show.

The drive.
All-electric and environment friendly.
The MINI Aceman is offered solely with an all-electric drive, enabling domestically emission-free mobility. The environment friendly electrical motor ensures hallmark MINI driving enjoyable each in city areas and on excursions past town limits. At market launch, the brand new MINI Aceman will probably be accessible within the MINI Aceman E (electrical energy consumption mixed: 14,7 – 14,1 kWh/100 km in response to WLTP; CO2 emissions mixed: 0 g/km; CO2-class: A; Range in km in response to WLTP: 298 – 310) model and likewise because the MINI Aceman SE (electrical energy consumption mixed: 14,8 – 13,9 kWh/100 km in response to WLTP; CO2 emissions mixed: 0 g/km; CO2-class: A; Range in km in response to WLTP: 382 – 406) with elevated output. 

The 135 kW/184 hp electrical motor of the MINI Aceman E generates a torque of 290 Nm, accelerating the automobile from standstill to 100 km/h in 7.9 seconds and reaching a prime velocity of 160 km/h. With an output of 160 kW/218 hp, the MINI Aceman SE generates a torque of 330 Nm, enabling the automobile to speed up from 0 to 100 km/h in 7.1 seconds and attain a prime velocity of 170 km/h.

With an power content material of 42.5 kWh, the battery of the MINI Aceman E achieves a variety of 310 kilometres within the WLTP take a look at cycle. The high-voltage battery of the MINI Aceman SE has an power content material of 54.2 kWh, giving it a variety of 406 kilometres in response to the WLTP.

Sporty agility and excellent driving dynamics.
Its chassis offers the brand new MINI Aceman a sporty character, and that is additionally mirrored within the driving enjoyable that’s typical of the model. The tyres with a diameter of 654 mm give the automobile a extra highly effective visible presence, enhancing driving dynamics and journey consolation in equal measure. The Aceman is supplied with a exact damping system that options extremely prestressed stabilisers: these enhance steering precision and accuracy whereas on the similar time making certain sound roll assist. The exact adjustment of the steering and all driving stability management methods to both comfy or sporty driving ensures an distinctive driving expertise in each scenario. The response of the electrical drive to stress on the accelerator pedal is optimised for a sporty driving type.

Meanwhile, agile and dynamic dealing with is emphasised by the direct steering, with a rack ratio of 59.5 mm rack journey per flip of the steering wheel. Combined with a brief and agency really feel when braking, the built-in braking system will increase journey consolation by way of dependable stabilisation. In conjunction with the quite a few driver help methods, quick braking distances enhance security.

The MINI Experience Modes with numerous suspension set-ups can be found for a personalized driving expertise, whereas driving enjoyable could be intensified by adjusting the steering response and likewise specifically calibrated intervention limits for the traction management.

Quick and simple: charging the battery.
The battery of the MINI Aceman could be charged through alternating present with 11 kW. Fast charging with direct present is feasible within the MINI Aceman E with 75 kW and within the Aceman SE with as much as 95 kW. At a quick charging station, this enables the battery to be charged from 10 per cent to 80 per cent in just below half-hour. When MINI Navigation is activated, the high-voltage battery could be set to the perfect temperature for environment friendly charging upfront, relying on climate situations. This considerably reduces charging time, particularly in chilly out of doors temperatures.

For a clear and easy charging course of, the shopper can optimise automobile battery charging by way of easy-to-understand setting choices. The begin time for charging could be chosen or a particular time window for charging could be set, for instance. A exact goal degree for battery capability could be decided upfront, too. For a very nice begin, charging could be set to be accomplished by a specific departure time, and the automobile inside could be air-conditioned to the specified temperature by this time. The MINI App supplies a handy overview of the charging course of, even when the shopper will not be close to the automobile. This supplies particulars of the present battery standing, a charging-optimised route plan, and charging historical past thus far – together with all prices and financial savings.

BMW

Thrilling, supporting, unifying: sport is in our genes.

+++ BMW Group celebrates the International Day of Sport for Development and Peace +++ Ilka Horstmeier: “Sport creates unique moments, strengthens a sense of community, celebrates diversity, and builds bridges.” +++ Overview of the worldwide sporting involvement of the BMW Group +++

Munich. Golf execs benefit from the celebrations once they take only a few pictures to seek out the opening at a world-class match. Providing help to socially deprived kids by an academic challenge on the identical time although exhibits how two worthwhile goals can interconnect; an unforgettable sporting occasion and a social dedication to elevated equality of alternative. It is exactly this mix that the BMW Group helps with its “Eagles for Education” initiative at quite a few tournaments, a part of a world involvement in golf. The goal is to assist academic programmes and supply improved prospects and future alternatives for younger folks. 

The BMW Group has been concerned on this strategy on a social stage – for some a long time additionally with a particular sporting focus. “The BMW Group is much more than a car manufacturer. With around 150,000 employees from 110 nations, we are a part of society – both inside and outside of our factory gates and offices. That is why supporting this diversity within sport is particularly important to us”, defined Ilka Horstmeier, Member of the Board of Management of BMW AG, Human Resources and Real Estate, Labour Relations Director. “Sport creates unique moments for athletes and spectators, strengthens a sense of community, celebrates diversity, and builds bridges. At BMW Group, we are very proud to support sporting events around the world, helping to connect people from different backgrounds and cultures with one another.”

The Day of Sport for Development and Peace on sixth April is an effective cause to check out the BMW Group’s involvement on this space, sport is in our genes.

The BMW Group sporting involvement reaches throughout the globe, from Australia, Japan, and China, through India, South America, and the USA, to Finland and Italy. Golf and motorsport are each worldwide focus areas. However, established long-term nationwide involvements in working, basketball, and tennis all have an intensive historical past and custom throughout the firm.  Sport achieves one thing that hardly some other sphere of life is ready to do; it unites nations, crosses borders, and is a language that anybody can perceive.

Tradition meets the long run: how golf brings collectively top-class worldwide occasions and the nice trigger.

Golf is on the coronary heart of the sporting involvement of the BMW Group. Around 40 years in the past, the corporate established the biggest worldwide match sequence for beginner golfers, the BMW Golf Cup. BMW has been supporting skilled golf for practically as lengthy, since 1989. The BMW International Open in Munich is the best-known professional match in Germany and can happen for the thirty fifth time in 2024.  What makes it much more particular is that BMW is not only the sponsor, but in addition the organiser of this conventional match.

Over the a long time, BMW has additionally turn into established as a distinguished and dependable associate within the worldwide golf scene, supporting tournaments that entice world-class golfers: the BMW Championship within the USA, the BMW PGA Championship in Great Britain, the BMW Ladies Championship in Korea, and the BMW Japan Golf Tour Championship function skilled athletes competing in 4 extra tournaments that BMW helps as title sponsor. BMW gives help and assist as a associate of one other 22 tournaments – from the USA to South Africa and Australia – guaranteeing a premium expertise for all individuals.

The results of those occasions prolong far past sport itself, going hand in hand with accountable, social involvement. The BMW International Open 2023 noticed the beginning of the “Eagles for Education” initiative, because the BMW Group added one other module to its long-term, sustainable dedication to enhance training and future alternatives for younger folks. For every eagle chalked up by the highest gamers on the BMW International Open, the BMW Group donated 1,000 Euro to the “JOBLINGE” and “Kick ins Leben” organisations, each of which have been working with the BMW Group for a few years. BMW additionally elevated the donation quantity for every hole-in-one by 10,000 Euro. A complete of 99,000 Euro was raised through the conventional match, which the 2 organisations from Munich utilized to the advance of studying alternatives for deprived kids and younger adults.

The assist for the Evans Scholar Foundation is following an identical path. The BMW Championship 2023, which passed off close to Chicago within the USA, generated a document whole of 5.5 million US {dollars} to finance full school scholarships for caddies in want. Since the BMW Championship debuted in 2007, greater than 3,300 younger folks have been given the chance to maneuver into additional training.

trigger can also be behind the BMW PGA Championship. Also often called the “Festival of Golf”, this takes place in Wentworth, simply exterior London and because of BMW’s involvement, the match has supported the Campaign Against Living Miserably (CALM) in recent times– an initiative that focuses on suicide prevention.

Even in a single-player self-discipline equivalent to golf, it’s simple to understand the ability of sport,  working collectively in direction of a single goal. This additionally grew to become clear on the Ryder Cup in Rome, that includes BMW as Worldwide Partner. Turning their differing kinds of play into collective power, the groups from the USA and Europe delivered thrilling golf at this occasion, which stands alone on the planet of sport. Individual pursuits retreat into the background. As Worldwide Partner of the Ryder Cup, BMW helps the legendary competitors with all-electric mobility to assist exactly this strategy of respectful collaboration.

BMW M Motorsport: the artwork of engineering involves the racetrack.

The firm has loved a few years of success in motor racing. This season, BMW M Motorsport is making a works entry within the FIA World Endurance Championship with the BMW M Hybrid V8 prototype, together with the 24 Hours of Le Mans because the spotlight of the season in June, and can also be competing within the IMSA WeatherTech SportsCar Championship in North America. The big selection of BMW M works drivers and BMW M Motorsport groups will even be racing with the BMW M4 GT3 in quite a few top-quality, worldwide GT racing sequence. Customer racing represents one other key pillar of this involvement. Privateer drivers and groups are competing around the globe, celebrating wins and titles with BMW M vehicles.

Basketball: new mobility partnership helps future alternatives.

BMW München has additionally been concerned in basketball for the reason that summer time of 2023, initiating a partnership with FC Bayern München Basketball GmbH. The gamers and coaching workers on the five-time German champions can now drive round in emission-free, all-electric autos.

In golf, it’s the eagles which might be particular, in basketball, it’s the dunks. The “Dunks for Tomorrow” marketing campaign from BMW München and FC Bayern München Basketball generates donations for training and equal alternatives – with appreciable success. For each dunk throughout a house sport on the BMW Park, the corporate will donate 1,000 Euro on the finish of the season to SOS-Kinderdorf e.V. This will assist to enhance the long run prospects for kids and younger adults from deprived households. A complete of 100,000 Euro had already been reached in early March when the one centesimal dunk was recorded by Devin Booker, the American energy ahead.

 

Bobsleigh and biathlon: expertise partnership picks up velocity.

Sport occasions entice fans on a world, nationwide, or regional stage. In Germany, BMW is concerned in winter sports activities, working and tennis.  The expertise partnership with the German Bobsleigh, Luge and Skeleton Federation (BSD) options information switch from the automotive business going down proper within the ice channel. The newest challenge is 3D printing processes from automotive growth and manufacturing will result in the manufacturing of the best footwear for the bobsleigh groups with brand-new spike plates to allow most acceleration within the ice channel. The goal it’s anticipated that the athletes shall be competing with the right footwear by the 2026 Winter Olympic Games on the newest, as they goal to extract the decisive lots of of a second required on the best way to a gold medal.

The expertise partnership additionally encompasses different initiatives, such because the BMW Data Coach. The evaluation expertise is used to optimise the complicated system of luge, athlete, and racing line – an strategy that has been normal process for years in car growth. In bobsleigh, sensors are put in within the coaching sleds to measure dynamic information equivalent to longitudinal and lateral velocity, acceleration and yaw charges, and ship high-resolution recordings. Analysis software program permits for exact reconstruction of every run.

The Bob Simulator that BMW constructed for the BSD, particularly for the 2022 Winter Olympic Games, can also be one among a sort. This allowed bob pilots in Munich to familiarise themselves with the beforehand unknown Olympic observe in Yanqing, months prematurely.

Technology switch can also be efficient in biathlon. German biathletes have the chance to carry out assessments within the wind tunnel. In the BMW Group Aerolab, capturing from a standing place is simulated, analysed and improved beneath various wind circumstances. The aerodynamics specialists from the BMW Group and the German Ski Association (DSV) moreover work collectively intently to optimise the fabric for the athletes.

The BMW Group has loved a detailed connection to the DSV biathletes for a few years, as mobility associate, the corporate equips the athletes with electrical autos.

The quickest 42 kilometres on the planet.

The range and solidarity generated by sport additionally form the BMW presence in Berlin, the capital of Germany. This is not only the situation of the BMW Motorrad plant, the place as much as 900 autos are produced every day by motivated and enthusiastic staff for purchasers all around the globe. It can also be the place the extraordinarily atmospheric BMW BERLIN MARATHON takes place, which celebrates its fiftieth anniversary this 12 months, supported by the corporate as title associate.

The working occasion is a part of the World Marathon Majors and essentially the most worldwide sporting platform to function professionals and amateurs from all around the world racing the identical path to the end line. Last 12 months, Ethiopia’s Tigst Assefa celebrated a brand new world document with round a million followers alongside the 42.195 kilometre route. At the end line, the timer on the all-electric BMW i5 lead automobile stopped at 2:11:53 hours.

 

Looking forward to occasions in 2024: world-class athletes from tennis and golf to satisfy on the dwelling of BMW.

Tennis and BMW – that is additionally the story of a long-standing partnership. BMW is concerned in tennis around the globe, on the BNP Paribas Open in Indian Wells, California, and on the ATP Masters 1000 Rome in Italy. Since 1987, the BMW Open has allowed the corporate to supply a stage for world-class tennis not removed from its manufacturing unit gates. This will once more be the case from thirteenth to twenty first April, when the celebs of the scene serve on the clay courts of the celebrated MTTC Iphitos membership in Munich. The match will function German Olympic champion Alexander Zverev and former US Open champion and BMW Österreich model ambassador Dominic Thiem.

Another massive identify from the world of golf will entice consideration this summer time when going down for the thirty fifth time in July 2024, the BMW International Open will see Bernhard Langer, essentially the most profitable German golfer, tee off in München Eichenried. This shall be Langer’s closing match on the DP World Tour.

 

Topics and tales on the BMW Group.

The firm gives subjects and tales associated to chose nationwide and worldwide days of commemoration and motion. Feel free to strategy us proactively together with your subject concepts – we offer insights and introduce you to attention-grabbing folks on the BMW Group.

The BMW Group will even publish subjects and tales associated to today of commemoration and motion in 2024:

twenty first May: World Day for Cultural Diversity

twenty fourth June: Architecture Day

fifteenth July: World Youth Skills Day

14th September: World First Aid Day

ninth October: Fire Prevention Day

thirtieth November: Computer Security Day

third December: International Day of Persons with Disabilities

RollsRoyce

ROLLS-ROYCE GRAVITY RACERS: THE FIRST VEHICLES OF THE GOODWOOD ERA

  • Rolls-Royce Motor Cars celebrates the primary autos ever commissioned within the Goodwood period
  • Two hand-built gravity racers took half within the 2001 and 2002 Soapbox Challenges on the Goodwood Festival of Speed, earlier than the corporate had formally relaunched
  • A workforce of Rolls-Royce Apprentices have labored collectively to refurbish the automobiles
  • The racers have now been loaned to the Rolls-Royce Enthusiasts’ Club, and are proudly displayed at their Northamptonshire headquarters


 “It has been a great privilege to reminisce on the first vehicles ever produced at the Home of Rolls-Royce. Not many will know that, before any of the first Phantoms were handed to clients, a pair of hand-built gravity racers took part in the Soapbox Challenge at the Goodwood Festival of Speed. Having been retired from racing activities and subsequently displayed in our headquarters, we are delighted to announce that they have been refurbished by our Apprentices, who have worked tirelessly to restore them to their former glory. Over two decades on from their first outing, these priceless artifacts act as a pleasant reminder of how far we have come in the last 20 years at the Home of Rolls-Royce. We are confident that they will be cherished by our friends at the Rolls-Royce Enthusiasts’ Club, where they will add to an already vast archive of Rolls-Royce’s rich and storied history.”
Andrew Ball, Head of Corporate Relations and Heritage, Rolls-Royce Motor Cars

Today, Rolls-Royce Motor Cars commemorates the primary autos of the Goodwood period. Contrary to widespread perception, this was not the primary new Phantom handed over to its commissioning shopper at 00.01 on 1 January 2003; in reality, Rolls-Royce’s trendy renaissance started two years prior, on the Goodwood Festival of Speed Soapbox Challenge.

Before Spectre, Cullinan, Ghost or Phantom, there have been the Rolls-Royce Close Coupled Drophead Gravity Racers. A teaser to the marque’s Goodwood resurgence, these four-wheeled, motorless autos – codenamed RR-0.01 and RR-0.02 – had been true one-of-one commissions, constructed by the identical expert fingers that will quickly relaunch the model within the West Sussex countryside. With ‘Project Rolls-Royce’ nonetheless in its infancy – planning permission for the brand new facility had solely simply been granted – the racers had been commissioned to take part within the Soapbox Challenges on the 2001 and 2002 editions of the Goodwood Festival of Speed, a gruelling downhill race for gravity powered autos.

The traces on RR-0.01 provided tantalising clues to the design of the primary Goodwood Phantom. Built from carbon and glass fibre, composite honeycomb plates and precision aluminium parts, its monocoque shell bore a hanging resemblance to Phantom VII, profitable the award for the perfect design on the 2001 Festival of Speed. It was adorned with a novel, ‘March Hare’ mascot on its bonnet; the redesigned Spirit of Ecstasy wouldn’t make its debut on Phantom till the newly constructed Goodwood website formally opened its doorways in 2003. In the 2001 Soapbox Challenge, it was pushed by Ian Cameron, Rolls-Royce’s first Design Director of the trendy period, who was capable of overhaul the Bentley racer on the ultimate nook.

RR-0.02 was impressed by the Silver Ghost, winner of the 1911 London to Edinburgh Trial and the 1913 Alpine Trial, accomplishments which cemented Rolls-Royce’s place as creators of the ‘best car in the world’. Like its illustrious predecessor, RR-0.02 was constructed with pace in thoughts, with its system racing-style steering racks combining with its slick, tubular tyres to minimise rolling resistance; in a becoming tribute, Ian Cameron led the workforce to victory within the pace problem on the 2002 Soapbox race, lifting the Newton Apple award for the quickest racer. It was additionally bestowed with the Merit of Excellence by the ‘Wazir’ of Goodwood, a discretionary award for racers of explicit distinction, incomes the honorary title of Grand Soap Wazir. Made from aluminium and carbon fibre, with a painted wooden aft deck and leather-based trim, it was emblazoned with a one-of-a-kind, double-question mark monogram above its pantheon grille, providing additional hints to the marque’s Goodwood revival.

Following these triumphs, the racers had been proudly displayed in the primary reception space of the newly accomplished Home of Rolls-Royce, attracting consideration and admiration from curious shoppers and guests for a few years. A testomony to the Goodwood website’s youth, they’d have their racing swansong within the fifth and last Soapbox Challenge in 2013. Once once more, they efficiently accomplished the course, with RR-0.02 reaching a prime pace of 72mph on its method to the end line simply exterior Goodwood House.

These outstanding autos have now been faithfully restored to their former glory by the subsequent era of expert artisans and craftspeople on the Home of Rolls-Royce, prepared for the subsequent chapter of their fascinating historical past. The racers not too long ago underwent a full-body and mechanical restoration, managed by a workforce of Rolls-Royce Apprentices. This included a fancy restore to the entrance grille on RR-0.01, and a hand-crafted substitute front-screen veneer on RR-0.02, each having been initially broken throughout their racing exploits.

From Goodwood, the racers travelled to the headquarters of the Rolls-Royce Enthusiasts’ Club at Hunt House in Northamptonshire. Here, they take pleasure of place within the Club’s unrivalled assortment of Rolls-Royce data and memorabilia, over 20 years since they kicked off a brand new daybreak for the marque.

RollsRoyce

CRAFTING DREAMS INTO REALITY: ROLLS-ROYCE REFLECTS ON A YEAR OF MAGNIFICENT BESPOKE COMMISSIONS

  • Rolls-Royce Motor Cars celebrates a few of the most visually hanging, technically difficult and creatively bold Bespoke commissions of 2023
  • Inspirations included scenic areas, uncommon and delightful supplies, shoppers’ signature colors, celestial phenomena and extra
  • Bespoke commissions are a testomony to the distinctive ability of the Rolls-Royce Bespoke Collective and underline the marque’s standing as a real House of Luxury


A Bespoke Rolls-Royce is greater than only a treasured possession. For the commissioning shopper, it’s the realisation of an ambition; a imaginative and prescient made strong; a dream come true.

During 2023, these needs impressed the Rolls-Royce Bespoke Collective to push their boundaries additional than ever earlier than. The yr’s commissions opened up new alternatives in using uncommon and delightful supplies, intricate craft methods, floor finishes and different progressive applied sciences. There had been an distinctive variety of ‘firsts’ for the marque, together with hand-perforated leather-based seats, Starlight Headliners incorporating mesmerising celestial animations and three-dimensional sculptural parts, beautiful engraved artworks, quite a few new paint processes and the first-ever fee to include a Bespoke scent.

Commissions drew inspiration from celestial occasions, the mysteries of house, enchanting geographic areas, household legacies, shoppers’ signature colors and way more. Below are only a few spectacular examples that symbolize an enduring tribute to the imaginative and prescient, creativeness and ambition of the Rolls-Royce Bespoke Collective and the outstanding shoppers who select to rejoice their private tales in Bespoke artistic endeavors.

ROSE BLOSSOM PHANTOM

This one-of-one Phantom Extended evokes the sweetness and tranquillity of a summer season backyard. Embroidered art work celebrates the marque’s very personal Phantom rose that blooms within the courtyard of the Home of Rolls-Royce. This particular flower is illustrated within the Gallery and on the coach doorways. In addition, the flowers are depicted within the Starlight Headliner which took over 200 hours to finish. Four species of butterfly – Swallowtail, Peacock, Common Blue and Duke of Burgundy – will be seen flitting amongst the blooms.

The charming floral theme continues within the intricate and detailed rose marquetry on the passenger panel and rear waterfall.

PHANTOM SYNTOPIA

The most technically complicated Bespoke fee ever undertaken, Phantom Syntopia was created in collaboration with Dutch designer and Haute Couturière Iris van Herpen. It explores the fantastic thing about fluid movement in strong supplies in its ‘Weaving Water’ theme, which extends throughout the Gallery art work, picnic tables, entrance passenger panel, bonnet and Bespoke Starlight Headliner.

The ‘Weaving Water’ Starlight Headliner alone took nearly 700 hours to provide, utilizing a single sheet of leather-based overlaid on woven ‘liquid metal’ material to create a three-dimensional impact. It contains 162 delicate glass organza ‘petals’, utilized on the Home of Rolls-Royce by members of Iris van Herpen’s group.

The rear seats are upholstered in a specifically created silk-blend material with the Weaving Water motif. For a long-lasting, refined sensory expertise Bespoke Collective integrated a scent-releasing mechanism, housed inside the headrests.

BLACK BADGE GHOST ÉKLEIPSIS COLLECTION

Rolls-Royce Black Badge Ghost Ékleipsis Private Collection explores the charming interaction of sunshine and darkness because the Moon obscures the Sun throughout a complete photo voltaic eclipse.

The totally Bespoke Starlight Headliner contains an animated sequence replicating the second of totality: a circle of 940 fibre-optic ‘stars’ represents the corona across the Moon’s silhouette, surrounded by an extra 192 ‘stars’. The animation stays seen for exactly seven minutes and 31 seconds – the longest attainable length of a complete photo voltaic eclipse.

The illuminated fascia options 1,846 laser-etched ‘stars’ in a symbolic timeline of a complete eclipse. The design culminates in a Bespoke timepiece incorporating a brilliant-cut 0.5-carat diamond set into the bezel, recalling the ‘Diamond Ring’ impact.

BLACK BADGE CULLINAN BLUE SHADOW

The Black Badge Cullinan Blue Shadow Private Collection is impressed by the Kármán Line, the invisible boundary 62 miles above the Earth’s floor, the place our environment ends and outer house begins.

The Starlight Headliner contains an intricate embroidery depicting the Moon’s floor, made up of 250,000 particular person stiches in 5 completely different thread colors. It’s surrounded by 1,183 twinkling fibre-optic ‘stars’ – 799 white and 384 blue – every positioned by hand.

The leather-based seats function creative perforations for the very first time. The art work, shaped with 75,000 tiny perforations, mimics the patterns of clouds swirling over the continents and oceans as seen from house.

GHOST CHAMPAGNE ROSE

Ghost Champagne Rose celebrates the commissioning shopper’s signature color,  impressed by her digital persona @ChampagneRose. Creating a single-tone color throughout each exterior end and inside trim is exceptionally complicated; supplies take in and mirror mild in a different way, and the attention perceives slight variations if precisely the identical color is utilized to all surfaces. The Bespoke Collective subsequently developed quite a few formulations of the ‘Champagne Rose’ hue, every subtly adjusted in keeping with every materials’s particular floor traits – a real technical and creative tour de power.

MANCHESTER GHOST

This one-of-one Ghost celebrates Manchester’s pivotal historic reference to the marque. It was within the metropolis’s Midland Hotel on 4 May 1904 that Charles Rolls and Henry Royce first met and agreed to construct ‘the best car in the world’.

The illuminated fascia options 10,000 laser-etched dots depicting an aerial view of Manchester, with the biggest dot displaying the placement of the Midland Hotel.

The design additionally contains the Manchester Bee – town’s emblem for over 150 years, symbolising exhausting work and collective endeavour. It seems as a coachline motif and delicate embroidery on the entrance and rear seat inserts.

GHOST AMBER ROADS

This magnificent assortment, comprising simply 12 examples, is impressed by amber, often called the ‘Gold of the North’ and traded alongside routes often called ‘Amber Roads’ for over 3,500 years.  These historic commerce routes are depicted within the Bespoke Starlight Headliner and illuminated fascia panel.

The two-tone exterior end and inside palette seize amber’s heat, lustrous character. A chunk of polished amber is about into the central rotary dial so as to add an additional tactile dimension.

BLACK BADGE WRAITH BLACK ARROW PRIVATE COLLECTION

Created to mark the tip of manufacturing of Wraith, this Private Collection contains the ultimate 12 examples of the last-ever Rolls-Royce V12 coupé.

The design celebrates the land velocity report set by Captain George Eyston on 16 September 1938 on Utah’s Bonneville Salt Flats. The Bespoke Starlight Headliner’s 2,117 fibre-optic ‘stars’ depict the Milky Way and the constellations exactly as they might have appeared there that evening. The complicated design on coach doorways, comprising over 320 lasered marquetry items, mimics the cracked, irregular floor of the Salt Flats.

Unique fascia art work depicting Wraith’s V12 engine, engraved on a single sheet of black-coated aluminium to disclose the gleaming metallic beneath, commemorates the legacy of this Rolls-Royce icon.

‘THE PEARL CULLINAN’

Commissioned for the proprietor by his household to mark a big birthday, this magnificent Cullinan displays the shopper’s ardour for pearls and contains a few of the most elaborate use of  mother-of-pearl ever seen in a Rolls-Royce motor automobile.

The exterior end captures the colors of essentially the most prized pearl within the proprietor’s assortment. The Picnic Tables function a spectacular round sample made out of 1,351 separate items of mother-of-pearl, every individually chosen and inlaid by hand. The fascia motif illustrates the Arabic image for ‘father’ inlaid in chrome steel. The Bespoke Starlight Headliner reveals the sky because it appeared on the proprietor’s birthplace on the evening he was born.

PHANTOM CINQUE TERRE

This one-of-one Phantom celebrates the distinctive panorama and viticultural heritage of Italy’s Cinque Terre area. The Gallery art work represents an imagined amalgamation of parts from the 5 Ligurian cliffside villages, sketched digitally, then airbrushed by hand.

The Bespoke Starlight Headliner contains a map of Italy, embroidered in 14,338 particular person stitches, with 5 outstanding ‘stars’ marking the areas of the villages.

The rear doorways are adorned with a fragile grape-branch embroidery, every comprising 9,215 stitches and utilizing two completely different methods to create lustre and texture. The grapes motif additionally seems as an intricate plated gold and chrome steel inlay on the rear picnic tables, in addition to the coachline motif.

BLACK BADGE CULLINAN LUCID NIGHTS

These three hanging commissions, created solely for Korea, are impressed by the surroundings, environment and dynamism of Seoul Metropolitan City at evening. Bold exterior colourways, harking back to the neon-lit streets of Seoul, embody the daring Lime Green, luscious Indy Red and vibrant Tucana Purple.

BMW

BMW Group Technology Office USA Celebrates 25 Years in Silicon Valley with the North American Debut of the BMW Vision Neue Klasse.

BMW Group Technology Office USA Celebrates 25 Years in Silicon Valley with the North American Debut of the BMW 
Vision Neue Klasse. 

  • Advanced R&D facility is certainly one of six BMW Group workplaces situated in key expertise hotspots all over the world targeted on rising applied sciences, user-centered considering, and product design to ascertain the way forward for BMW Group merchandise.
  • BMW Group Member of the Board of Management, Development, Frank Weber to headline a panel dialogue entitled “Humanizing Tech,” moderated by David Pogue.
  • BMW Group Technology Office USA opens its doorways to media, stakeholders, business leaders, and companions for a collection of immersive workshops, unique product previews, and combined actuality, multi-sensory interactive driving experiences. 

Mountain View, California – December 2023 The BMW Group Technology Office USA is celebrating 25 years in Silicon Valley with an occasion that includes immersive workshops, unique expertise demonstrations, and thrilling combined actuality, multi-sensory driving experiences at Levi’s Stadium. The celebration will probably be highlighted by the North American debut of the BMW Vision Neue Klasse and a panel dialogue entitled “Humanizing Technology,” with insights from BMW Group Member of the Board of Management, Development, Frank Weber. Weber will probably be joined by Futurist, Neuroscientist & Technologist Poppy Crum, Head of Trust & Safety at Airbnb Naba Banerjee, and Head of Product at Meta for Work Micah Collins. The dialog will probably be moderated by famend expertise skilled, David Pogue.

“Cutting-edge technological ideas with a lot of potential, developed in the world’s beating heart of high-tech, and perfected in our worldwide innovation network. This is how our BMW Tech Office in Mountain View works,” stated Weber. “I am very excited to see what visionary impulses for our ground-breaking innovations our team will keep on creating in the future.”

As a complicated R&D facility, BMW Group Technology Office USA is concentrated on rising applied sciences, user-centered considering, and product design to ascertain the way forward for BMW Group merchandise.  A group of artistic thinkers, visionaries, and engineers are charged with exploring what’s potential, and pushing the envelope to create the very best, and most progressive experiences for BMW Group clients. For the primary time the BMW Group Technology Office USA opens its doorways to media, stakeholders and companions for an inside look and showcase of a few of their previous, current, and future initiatives.

„Innovation is within the core of the BMW model. Our world Technologies Offices Network connects us with the TOP tech areas worldwide. 25 years in the past the BMW Technology Office USA has initiated this profitable collaboration mannequin. Our group in California has established numerous fruitful collaborations and plenty of significant improvements for our services and products. When I consider the multitude of initiatives which might be presently within the pipeline there are much more superior issues to return.” says Rudolf Bencker Senior VP BMW Group Inventions and Innovations Management.


Global Network. 
 BMW Group Technology USA turned the primary BMW Group expertise analysis and growth workplace situated exterior of Munich when it first opened in Silicon Valley in 1998. Originally primarily based in Palo Alto, the workplace moved to its present location in Mountain View in 2011.
Today, BMW Group Technology Office USA it’s a part of a world community of BMW Group expertise workplaces, that are strategically primarily based in key expertise hotspots all over the world and a important side of the corporate’s open innovation strategy. In addition to Silicon Valley, and Munich, places embrace Seoul, Shanghai, Tel Aviv, and Tokyo.

The purpose and collective mission of this expansive community is to gather native perception, determine rising applied sciences, and work with key companions to ascertain the way forward for BMW Group merchandise and buyer experiences.

The North American Premiere of the BMW Vision Neue Klasse.
 First proven on the International Auto Show (IAA) in Munich in September, the BMW Vision Neue Klasse will make its North American debut. Built on the three pillars of electrification, digitalization, and circularity, the Vision Neue Klasse represents a “New Class” of BMW automobiles which is able to start arriving in 2025.

Immersive Workshops – what will probably be offered:
In a collection of workshops, individuals will get a behind-the-scenes take a look at a number of the previous and current initiatives developed on the facility, together with:

  • The AR/VR Journey and its Evolution: Explorations in augmented actuality (AR) and digital actuality (VR), and potential future functions – together with hands-on demonstrations of early product prototypes.
  • Intelligent Personal Assistant (IPA):  A preview of BMW Group’s subsequent technology in-vehicle voice assistant expertise.
  • Innovation Mindset: Insight from the workplace’s group of explorers, creators, and builders, and the way being situated within the U.S. and Silicon Valley impacts their work, that includes a uncommon take a look at some beforehand unreleased initiatives.
  • Electric Vehicle Battery Development: A dialogue on future electrical car battery expertise with BMW Group’s unbiased enterprise capital agency, BMW i Ventures, targeted on their strategic investments on this area and collaboration with BMW Group Technology Office USA.


In addition: Interactive Driving Experiences.
 A collection of interactive driving experiences at Levi’s stadium – from a mixed-reality driving expertise and a multi-sensory dynamic scent journey, to a first-ever in-car demonstration of Meta’s Quest headset.

  • Mixed Reality Driving Experience: An illustration of how BMW can use combined actuality expertise to convey actual automobiles onto digital racetracks. In this interactive expertise, individuals will get behind the wheel of a BMW M4 and drive on a closed course whereas carrying a VR headset to expertise the merging of the digital and bodily worlds.
  • Innovation Mindset – Intelligent Dynamic Scent Journey: Attendees will go on a dynamic scent journey throughout this demonstration of undertaking developed at BMW Group Technology Office USA, that went unreleased to date.  Passengers will take pleasure in a multisensory expertise that’s formed by the context of the drive and the world round them. 
  • Mixed Reality Meta Quest Driving Experience: BMW Group and Meta are pioneering analysis and exploring potential use instances for prolonged actuality gadgets inside the digital car ecosystem. This is a first-time, in-vehicle demonstration of the power to precisely show steady digital actuality (VR) and combined actuality (MR) content material to passengers in a fast-moving automotive, even when making turns, going over pace bumps, and accelerating. By integrating Meta Quest’s monitoring system with BMW’s sensor information, the researchers enabled a collection of steady “car-locked” gaming, leisure, productiveness, and meditation experiences.
  • Digital Key Demonstration: This session will focus on BMW’s important position in growing an early proof of idea for utilizing smartphones as a digital car key, which has enabled an business commonplace and opened the door for extra vehicle-related smartphone performance.

 
In the occasion of enquiries please contact:
BMW Group Corporate Communications

Christophe Koenig
Head of BMW Group IT, Digital and Driving Experience Communications
Mobile: +49-176-601-56097
E-Mail: Chrsitophe.Koenig@bmw.de

Bernhard Ederer
Communication BMW Group Innovation, Powertrain Technologies
Mobile: +49-176-601-28556
E-Mail: Bernhard.Ederer@bmwgroup.com

Almut Stollberg 
Head of Communication BMW Group Innovation, Design, Technology, Digital Car
Mobile: +49-151-601-96543
E-Mail: Almut.Stollberg@bmw.com

Internet: www.press.bmwgroup.com/deutschland
E-Mail: presse@bmw.de

FiatUk

FIAT 500e wins Best Small EV award at the Fully Charged Awards

  • The Fully Charged Awards celebrates the best electric vehicles of the year.
  • FIAT 500e has won the Best Small EV category.
  • Winners were chosen by 15 industry experts, including representatives of the US Department of Energy.
  • The fully-electric FIAT 500 is a multi-award winning model, having received awards from WhatCar?, Auto Express and more.

 

The fully electric FIAT 500e has won the Best Small EV category at the first ever Fully Charged Awards ceremony, coming as a welcome addition to the model’s growing list of accolades.

“We are delighted that the Fiat 500e was the worthy winner of our Best Small EV award at our inaugural Fully Charged AWARDS hosted at the RAI in Amsterdam on the 24th November. Nominees for the 15 awards catergories were selected after a ‘large-scale survey’ of the Fully Charged SHOW audience, then

initial candidates were curated by the team itself, plus a panel of 15 energy and transportation experts, before arriving at the finalists in each category,” explained the CEO of Fully Charged, Dan Caesar. “This is the very first global consumer-choice award for battery electric vehicles and clean energy and we receieved thousands of votes from electric vehicle drivers which identified our winners for each category.”

The ceremony, an extension of the popular Fully Charged Show, which has a monthly audience of 4 million people, took place on the 24th of November in Amsterdam, and celebrated the best of the best electric vehicles of 2023. The winners were chosen by 15 industry experts, including representatives of the US Department of Energy, Norwegian EV Association, Bloomberg New Energy Foundation and more.

“The Fully Charged Awards recognition is yet another acknowledgement of FIAT’s advancement in the electric vehicle sector, producing innovative and attractive models of the highest quality,” commented Damien Dally, Managing Director, FIAT UK.

Earlier in the year, FIAT 500e was recognised as the winner of the Best Electric Small Car category for its competitive pricing, impressive range, retro design and fun driving dynamics at the WhatCar? Awards for the third year in a row.

Other recognitions include ‘Best Electric City Car’ by Diesel & EcoCar Magazine, ‘Best Small Electric Car’ at the Parkers New Car Awards, ‘
Best Small Electric Car’ at the Carbuyer Best Car Awards, ‘Best City Car’ at the Auto Express Awards and ‘Best Small Car’ at the Autocar Awards.

FIAT 500e is the first fully-electric model in the brand’s history and boasts a range of best-in-class features such as Level 2 Autonomous Driving technologies and a driving range of up to 199 miles (WLTP) – the longest range of any electric city car on the market today.

London, 29 November 2023 

FIAT

Established in Turin in 1899, FIAT is one of the oldest carmakers in the world with more than 120-year-long tradition in the design of small and medium-sized city cars, which are ambassadors of “Made in Italy” and expressions of simple and sustainable solutions designed for all. FIAT aims to bring the new Dolce Vita worldwide in a colorful and joyful way. FIAT is a global brand and with about 1.2 million units sold globally in 2022, it is the number one within Stellantis in terms of volume. It is leader in 3 Countries and 3 different Regions: Brazil, Italy, and Turkey, where the Strada, the Panda and the Tipo are respectively the most sold cars. FIAT’s motto, “It’s only sustainable when it’s sustainable for all”, is happily reflected in the FIAT line-up that will continue to grow in the years to come.

ENDS

Contact: 

VINCE CLISHAM
HEAD OF PUBLIC RELATIONS
vincent.clisham@stellantis.com

TEL +44(0)7831 315915

LUCINDA INGGS

PUBLIC RELATIONS MANAGER

lucinda.inggs@stellantis.com

TEL +44(0)7542 394878

MICHAEL ARNOLD
PRESS FLEET MANAGER
pressfleet@stellantis.com   

TEL +44(0)7831 829410

JEREMY TOWNSEND

COMMUNICATIONS DIRECTOR
jeremy.townsend@stellantis.com   

TEL +44(0)7827 896480

ToyotaUk

Toyota’s CALTY Design Research: 50 Years of Design and Innovation

This year, CALTY Design Research celebrates its 50th year of rich vehicle design history. Since its first designers set up shop in California, Calty has become a premier center of design creativity and innovation for Toyota and Lexus.

Following the success of the Corolla sedan — Toyota’s first major model in the United States — executives decided to open a design studio in the U.S. Instead of heading to Michigan, where most of the country’s automotive scene was happening, Toyota choose El Segundo, becoming the first original equipment manufacturer to put down roots in Southern California.

Committed to its locale, the mobility company dubbed the studio “Calty,” which stood for CALifornia, Toyota and Ya-chioda Sangyo, an industrial machine trading company that had a 20% stake in the studio at the time (its involvement ended in 1999).

Over the five decades, Calty has grown and evolved, completing major breakthroughs for the company, and having a significant impact on automotive design. Here are just some of Calty’s major milestones:

1970s – First to California
In 1973, CALTY Design Research officially opened its doors—albeit in an abandoned coffee shop while the intended warehouse facility was under construction. The studio started with a staff of 10 and eventually grew to 25.

“Calty took advantage of all that California had to offer by crafting a studio ethos around creativity and innovation, which continues to define our culture to this day,” says Calty president Kevin Hunter. “Being a long way from Toyota’s global headquarters in Japan has allowed Calty to develop its own unique identity and methods while optimizing the technical resources of a major automaker.”

For the first five years, Calty designers primarily worked in the background, researching future market trends. Then, in 1978, Calty debuted its first production-model design: the second-generation Toyota Celica. The new Celica was Japan’s take on a sophisticated muscle car intended to usher the sporty car genre into a new generation. Innovative for its time, the new Celica would go on to win the prestigious Motor Trend Import Car of the Year award in 1978.

In 1979, Calty introduced its next project, the CX-80. Debuted at the 1979 Tokyo Motor Show, the CX-80 offered a radical vision of what a compact city car of the future might look like; it was specifically designed to respond to contemporary changes in the way people view automobiles.

1980s – Experimentation and Innovation
The new decade brought with it a fresh new era for Calty. Operating now from an experimental creative studio, designers began to explore innovative design language and creative design techniques with a focus on research and development (R&D), experimental and concept vehicle projects.

In the mid-1980s, Calty opened a satellite studio in Laguna Beach, CA, to focus on fundamental roots of traditional art and implemented those techniques into its daily work. The studio inspired creative processes that were atypical to the automotive design space, such as the proposal for the fifth-generation Celica, where the design team experimented with creating small-scale ceramic-clay 3D models.

1990s – Expanding and Evolving
In the 90s, Toyota looked to Calty to contribute more to the designs of production vehicles, especially those slated for the North American market. The expansion and renovation of the California site began in 1991, and the facility increased in both size and workforce, further establishing Toyota’s investment into North American design and Calty’s role in the process.

In 1997, Calty was included in a global competition to design a future concept car — a project that turned out to be for the first mass-produced gasoline-electric hybrid car in history. Calty won for its innovative proposal, which utilized photographs of the model in real-world settings, not just as sketches and renderings. The design ultimately became the Toyota Prius and won Japan’s Car of the Year award.

In 1998, Calty celebrated its 25th anniversary at the Newport Beach Studio, with Toyota Motor Corporation (TMC) Chairman Eiji Toyoda and former TMC President Shoichiro Toyoda in attendance.

2000s – More Localization and Autonomy
When the Ann Arbor location was unveiled in 2004, North American production design became more localized. The first production car to come out of Ann Arbor was the 2007 second-generation Tundra, an all-new, true full-size pickup truck.

While the 2000s at Calty saw a return to more experimental designs and concepts, this time there was greater intention of taking the ideas through to production. The iconic 2003 FJ Cruiser Concept, for example, came out of a design request for a rugged off-road concept and became a production car by 2006.

Furthering the design studio’s evolution of this decade, Calty engineers entered into a whole new sector in the world of automotive. By 2007, Toyota had joined NASCAR, and Calty worked closely with Toyota Racing Development (TRD) to transform the Camry into a racing design. 

2010s – A New Era of Excitement
Calty played a significant contribution toward reinvigorating the Lexus brand identity in the 2010s with the 2012 Lexus LF-LC Concept, which ultimately became the Lexus LC 500. Then, 2014 brought the rebirth of the iconic sports car, the Supra, through the FT-1 Concept.

While proposing the FT-1 to then-TMC President Akio Toyoda, designers worked with video game company Polyphony® to place the concept into the Gran Turismo game, which Toyoda had the chance to play. He gave the green light, and the vehicle became the 2020 Supra.

By 2017, Calty became focused on technology like artificial intelligence and future mobility. The design of the 2017 Concept-i was unveiled, following the idea of “kinetic warmth,” which is a belief that mobility technology should be warm and welcoming.

2020s – Looking Ahead
In 2021, Akio Toyoda unveiled a fleet of future BEV concepts to the public, including the Calty-designed Lexus Electrified Sport.

Thus far, the 2020s have unveiled a new era for the majority of the “four brothers” — Toyota’s most iconic trucks — including the third-generation Sequoia, third-generation Tundra and the iconic design of the fourth-generation Tacoma, inspired by Toyota’s legendary Baja race trucks.

Calty is also a part of the global design team that worked on the all-new 2024 Land Cruiser, arguably one of the most iconic vehicles ever produced by Toyota.

Celebrating its 50th anniversary, Calty designers are already looking ahead, forecasting what vehicle trends will stand out in the coming years. One example is the Baby Lunar Cruiser (BLC), the never-before-seen high-tech off-road, adventure machine concept. With a striking combination of a go anywhere recreational spirit and an extreme augmented reality experience that helps provide a fun journey, the BLC is designed to be the SUV of the future.

For over five decades, the Calty design studio has evolved into the gold standard for creativity and advanced design in the United States. Calty has had a significant impact on global automotive trends and the team looks forward to another 50 years of developing innovative design solutions for the Toyota and Lexus brands.

Motorsport

Porsche Celebrates 75 Years of Excellence with a Compelling Book Collection

In 2023, Porsche will reach a significant milestone as it celebrates its 75th anniversary. To mark this occasion, the Frankfurt Book Fair, which is also on its 75th edition, is providing the perfect platform for the automaker to share its rich history through a series of captivating book releases.

The Edition Porsche Museum publishing house, in collaboration with various publishers, has produced a collection of books that explore the brand’s legacy and its iconic models. One notable highlight is the official anniversary book titled “Driven by Dreams – 75 Years of Porsche Sports Cars.” This book takes readers on a historical journey, offering inspiring stories, insights from Porsche CEO Oliver Blume and Head of Design Michael Mauer, as well as a glimpse into the brand’s future, looking forward to the year 2048 and the 100th anniversary of Porsche.


ToyotaUk

Future Concept Revealed: Toyota Baby Lunar Cruiser

  • CALTY Design Research Celebrates 50 Years of Toyota Innovation and Creativity in the U.S.
  • First west coast design studio for a major automotive manufacturer
  • Never-seen-before concepts also being revealed to the public for the first time

NEWPORT BEACH, Calif. (Oct. 5, 2023) – CALTY Design Research, the American outpost of Toyota’s global design network, is celebrating five decades of groundbreaking design and innovation. The first major automotive design studio on the west coast, CALTY created everything from the 1978 Toyota Celica to the 2024 Toyota Tacoma, and countless concepts and production vehicles in between.

Today marks a glimpse into the future with the surprise reveal of the Toyota Baby Lunar Cruiser (BLC) concept. Built to conquer rugged terrain on Earth and beyond, BLC embodies a unique mix of adaptive technology and heritage design cues from the original FJ40 Land Cruiser.

The BLC is the latest in a long line of thought-provoking concepts dreamed up by the CALTY design team. Some of those concepts – like an early FJ40 proposal and the MX-2 sports car concept – never made it past the walls of the design studio but are being shared for the first time today.

California Dreamin’

Established in 1973 in El Segundo, California, CALTY was the vision of Dr. Shoichiro Toyoda and Eiji Toyoda. The new studio was deliberately kept quiet, allowing it to develop a unique identity and provide fresh, creative inspiration to Toyota’s global design headquarters in Japan.

“California was a youthful, vibrant epicenter of fresh ideas, a cool car culture, and the glamorous movie industry that inspired CALTY to create innovative designs and establish new trends,” said Kevin Hunter, president of CALTY Design Research.

When CALTY decided to expand and relocate, it didn’t go far, moving down the coast to Newport Beach in 1978. That same year, CALTY’s first production car design, the second-generation Celica, became a global hit and the designers haven’t looked back since.

1978 Toyota Celica and CALTY Design Team

1978 Toyota Celica and CALTY Design Team

Five Decades of Daring Designs

Throughout the decades, CALTY’s direction and role evolved alongside Toyota’s growth. The 1970s was the decade of discovery and research. The initial years at CALTY under studio chief, Executive Vice President Mamoru Yaegashi were used primarily for conducting research on future trends in design.

One such project was a proposal for an off-road vehicle based on the Land Cruiser. CALTY even went so far as to build a one-fifth scale model that was shown to executives from TMC for review.

The President of TMC, Eiji Toyoda (standing far right) reviewing the FJ40 proposal with the CALTY staff.

The President of TMC, Eiji Toyoda (standing far right) reviewing the FJ40 proposal with the CALTY staff.

CALTY’s designers worked quietly in the shadows during this time, diligently researching the market in and around Southern California. Experimentation was encouraged, so the designers didn’t limit themselves strictly to cars and trucks.

In 1975, the designers at CALTY came up with this travel trailer concept.)

In 1975, the designers at CALTY came up with this travel trailer concept.

The 1980s introduced the studio’s shift toward exploring innovative design language and techniques. There was plenty of excitement within the design development teams who were given full freedom to push the envelope of artistic process and pure creativity in ways that had not been allowed in major studios at the time.

Naturally, some of the designers turned their thoughts to high performance sports cars, the first of which was the MX-1 in 1983. It featured a mid-engine layout and a scissor-style doors.

The MX-1 was developed by CALTY as a premium mid-engine halo sports-car.

The MX-1 was developed by CALTY as a premium mid-engine halo sports-car.

A couple years later, a second mid-engine sports car concept was not only designed, but built in house by CALTY out of fiberglass reinforced plastic (FRP). It featured gullwing doors and a swing arm steering wheel that could accommodate either left- or right-hand drive.

Optimized for aerodynamic performance, the MX-2 was close to a pure race car

Optimized for aerodynamic performance, the MX-2 was close to a pure race car

During the 1990s, CALTY contributed significantly to Toyota’s production vehicles for the North American market. Notable designs from this era include the 1995 Tacoma, the 1997 Prius and the 2000 Avalon.

It also worked on some designs that didn’t make the final cut, notably the fourth generation Supra, or A80 as it was known internally. CALTY’s intent was to take the Supra in the direction of a “pure sports car,” rather than continue with the previous models’ Grand Touring character. They gave it a long hood and a linear bulge so the engine bay could accommodate a large inline-6 engine.

CALTY’s version of the fourth-generation Supra wasn’t ultimately chosen, but some of its design elements were incorporated into the final production model.)

They also enlarged the functional elements—wheels, engine, rear spoiler, door handles, mirror mount—to heighten the Supra’s already distinct DNA. You can see traces of CALTY’s advanced concept model in TMC’s production version of the fourth-generation car, which was introduced in 1993.

With the growth of production car development in North America, CALTY established a design studio in Ann Arbor, MI in 2004 which revolutionized local production design efforts, resulting in the creation of North American-specific models like the Tundra, Tacoma, Avalon and Sienna.

The 2010s brought an era of fun-to-drive, exciting vehicles, thanks to Toyota CEO Akio Toyoda’s passion and declaration of “no more boring cars.” Highlights from this decade include: The 2012 Fun-Vii concept, deemed a “smart phone on wheels”; the 2012 Lexus LF-LC, which became the 2018 Lexus LC500 and ushered in a new design language for Lexus; and the 2014 FT-1 concept, which became the 2020 Supra, a personal sports car favorite of CALTY.

CALTY still indulged its wild side at this time, however, with concepts like the Scion NYC, which explored future transportation trends in big cities.

In the NYC concept, the driver stood almost upright behind the wheel.

CALTY Newest Concept – The Baby Lunar Cruiser

CALTY is always thinking about what’s next, so it’s no surprise that its latest creation was inspired by a vehicle built to drive on the moon. The Baby Lunar Cruiser (BLC) blends design cues from the original FJ40 Land Cruiser with the futuristic capabilities of an interplanetary exploration vehicle. BLC draws inspiration from the real Lunar Cruiser being developed by the Japanese Aerospace Exploration Agency (JAXA) and Toyota.

With its in-wheel motors, expansive glass canopy and augmented reality displays, the Baby Lunar Cruiser is built to conquer almost any environment.

Propelled by in-wheel electric motors and controlled by dual joysticks, the BLC’s compact footprint and airless tires give it unparalleled maneuverability. It also boasts exceptional outward visibility thanks to its protruding glass canopy and a panoramic, augmented reality dashboard display. Heritage cues include a “TOYOTA” script grille up front, complete with a full array of cameras and lidar/radar sensors, and a split tailgate configuration in back. Highly adjustable spaceframe seats and M.O.L.L.E. panels throughout give the interior the flexibility to adapt to any kind of adventure.

Looking Forward to the Next 50 Years

Today, CALTY is made up of a talented group of exterior and interior designers, CMF (Color, Material, Finish) designers, clay modelers, digital sculptors, visualization specialists, paint specialists, CAD/CAM specialists, a research/planning group, a PR/Multimedia team and administrative group, all working together to create the next big thing in mobility.

“As we continue our journey from the automotive era into the mobility era, there is one thing I feel I can say for sure,” says Simon Humphries, Toyota Motor Corporation Chief Branding Officer and Head of Design. “CALTY will be there at the forefront.”

As the automotive industry shifts toward an electrified future, CALTY will continue to lead the space with innovative vehicles such as the 2021 Lexus Electrified Sport concept. CALTY’s most recent production designs, the highly anticipated 2024 Land Cruiser and the 2024 Tacoma, showcase their commitment to moving forward and embracing new technology while still remaining authentic to the brand’s heritage DNA.

True to their innovative spirit, CALTY’s creative teams are continually exploring new ways to integrate technology and movement into future mobility solutions. From sports cars to trucks to BEVs, CALTY has left an indelible mark on the automotive landscape, showcasing their design prowess and passion for driving excellence.

As CALTY embarks on the next 50 years, Hunter reflects, “There’s no way we could have thrived without Toyota’s support for enabling new ideas. CALTY’s role to explore, innovate, and inspire is ingrained in our DNA, and we are excited to continue pushing boundaries in automotive design.”

For more information about CALTY Design Research’s 50th anniversary celebration and their extraordinary design legacy, please visit www.toyotanewsroom.com.

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