Tag Archives: Basel

BMW

BMW and Alex Israel will current REMEMBR at Art Basel Hong Kong 2024. The AI-based immersive video set up can be proven for the primary time in Asia.

Munich/Hong Kong. On the event of Art Basel Hong Kong 2024, BMW and Alex Israel will current REMEMBR, an AI-powered, participatory and interactive video set up that guides guests on a journey by time and reminiscence in a fascinating fusion of artwork and know-how. The participating set up will rejoice its debut in Asia and revolves across the all- electrical BMW i7 and its revolutionary in-car expertise options. REMEMBR can be exhibited from March 28 to 30, 2024, on the Hong Kong Convention & Exhibition Centre (HKCEC). As Global Partner of Art Basel, BMW will as soon as once more present the VIP automobile service on the present.

Alex Israel is an esteemed modern artist primarily based in Los Angeles, identified for his revolutionary and thought-provoking work that always explores the intersection of widespread tradition, artwork and know-how. His physique of labor, which incorporates work, sculpture and mixed-media installations, often attracts inspiration from the colourful tradition and iconic imagery of his hometown. Israel’s distinctive inventive perspective permits him to seize the zeitgeist of contemporary life in a means that’s each insightful and interesting. REMEMBR, which developed in collaboration with BMW utilizing the BMW i5 as a pivotal inspiration, premiered at Art Basel Miami Beach in 2023. For the Asian debut in Hong Kong, will probably be additional developed and centred across the all-electric BMW i7. The video set up showcases Israel’s dedication to exploring the boundaries of what artwork could be within the digital age.

“For more than 50 years, BMW has collaborated with some of the most creative and inspiring artists in the world – while promoting the creative spirit that drives our brand forward and inspires us all,” says Raymond Tan, Managing Director, BMW Group Importer Region Hong Kong Macau and Taiwan. “We’re thrilled to collaborate with Alex Israel on this project and to celebrate the Asia premiere together with the all-electric BMW i7 at Art Basel Hong Kong.”

Israel labored carefully with BMW to develop AI know-how that may gather, filter, compose and choreograph the customer’s telephone’s digital camera content material. In an immersive set up throughout seven custom-designed screens, visitors are invited to find the hyper-memories of Alex Israel and, equally, share their very own.

“Working on REMEMBR with BMW has been an incredible learning experience. After the premiere of REMEMBR at Art Basel Miami Beach, I had the opportunity to further develop my initial concept on the basis of the BMW i7,” stated Alex Israel. “I often say that my real studio is my car. I get most of my ideas while I’m driving. I experience it as a very inspiring process: it brings back countless memories, sparks my imagination, and helps me to generate new memories and new ideas. The i7, with its AI technology and the My Modes feature, resonated for me as a milestone in the evolution of human-machine relationships. This car is an individually tailored capsule, a vessel for traveling through the world, but also through ones own subconscious mind. In a similar vein, our smartphones have evolved from mere communication devices into digital diaries and external hard drives for our memories. REMEMBR aims to revisit and share these memories in an engaging way. I’m excited for visitors to explore it and themselves this March at Art Basel Hong Kong.”

REMEMBR displays BMW’s dedication to innovation, cutting-edge know-how and luxurious design, that are key options of the BMW i7. The i7 represents the enjoyment of transferring ahead as a logo of integration and an empowering mindset. It represents the emotional spearhead that mixes tech magic, consolation, and human-centric design in a completely electrical automobile. The BMW My Modes permit the automobile to answer the driving force’s mindset with totally different sensory environments, making a human-centred method to using know-how.

Experience REMEMBR and the all-electric BMW i7:
March 28–30, 2024
BMW Lounge at Hong Kong Convention and Exhibition Centre (HKCEC) – Level 3 Concourse
1 Harbour Road, Wan Chai, Hong Kong SAR, China

The BMW Group’s Cultural Engagement, with unique updates and deeper insights into its international initiatives could be adopted on Instagram at @BMWGroupCulture.

FiatUk

FIAT to Auction Three Special Fiat 500e Electric Cars throughout Art Basel Miami Beach 2023, Proceeds to Benefit Environmentally-focused Nonprofit

 

  • On December 7 throughout Art Basel Miami Beach 2023, three distinctive Fiat 500e vehicles designed by Armani, Bvlgari and Kartell will discover new homeowners.
  • Exclusive public sale to be led by famend charity auctioneer Simon de Pury with proceeds benefitting environmentally-focused nonprofit.
  • Online catalogue and entry to absentee bidding forward of the public sale out there at de-PURY.com.

   

Fiat 500e will get a highlight function to assist the planet on December 7 throughout Art Basel Miami Beach 2023, when three bespoke autos designed in collaboration with iconic Italian manufacturers Armani, Bvlgari and Kartell will probably be auctioned at an undisclosed location. Proceeds will profit a nonprofit to be named following the public sale.

“It is rare for an automaker to combine efforts with the most iconic Italian brands of three different sectors, fashion design, furniture design and luxury, to create something truly unique that combines art with an earth-friendly message, making the cars available through auction is even more unusual,” stated Olivier Francois, CEO of FIAT and Global Chief Marketing Officer of Stellantis. “These three special builds set the stage for FIAT’s sustainable mission and create momentum as we approach the arrival of the all-electric Fiat 500e in North America.”

This cadence of occasions contributes to the momentum created as FIAT prepares to launch the all-electric Fiat 500e. The new Fiat 500e is Stellantis’ first EV providing in North America. Unlike any out there electrical metropolis automobile, the Fiat 500e democratises not solely electrical mobility, but additionally easy methods to purchase them, all whereas taking part in a major function within the Stellantis Dare Forward 2030 strategic plan that targets 50% passenger automobile and light-duty truck BEV gross sales combine within the United States and 100% passenger automobile BEV gross sales combine in Europe by 2030. Stellantis is on monitor to change into a carbon net-zero company by 2038, all scopes included, with single-digit proportion compensation of remaining emissions. 

Simon de Pury will conduct the public sale. On November 28, an internet catalogue was revealed on his revolutionary de PURY platform. This offers an unique likelihood for these unable to attend the occasion to register for pre and absentee bidding, granting them entry to registration, on-line and telephonic bidding forward of the public sale.

“I am very excited to conduct the auction of the three unique Fiat 500e cars. They are stunning and beautiful works of art on wheels. It is wonderful that the proceeds of the auction will entirely go to environmental work,” stated Simon de Pury.

Turin, 29th November 2023

FIAT

Established in Turin in 1899, FIAT is among the oldest carmakers on this planet with greater than 120-year-long custom within the design of small and medium-sized metropolis vehicles, that are ambassadors of “Made in Italy” and expressions of easy and sustainable options designed for all. FIAT goals to deliver the brand new Dolce Vita worldwide in a colourful and joyful means. FIAT is a worldwide model and with about 1.2 million items offered globally in 2022, it’s the primary inside Stellantis by way of quantity. It is chief in 3 Countries and three totally different Regions: Brazil, Italy, and Turkey, the place the Strada, the Panda and the Tipo are respectively essentially the most offered vehicles. FIAT’s motto, “It’s only sustainable when it’s sustainable for all”, is fortunately mirrored within the FIAT line-up that can proceed to develop within the years to come back.

Simon de Pury

Auctioneer, artwork vendor, curator, photographer and dj, Simon de Pury is among the main figures within the artwork world. Renowned for his legendary efficiency on the public sale podium, which have earned him the moniker “the Mick Jagger of auctions”, de Pury has auctioned and secured a number of the most legendary artwork collections. Moreover, as an energetic charity auctioneer, it’s estimated that de Pury has raised a number of billion {dollars} for various charities and cultural establishments over the course of his profession. As a mentor and curator, de Pury has been instrumental in championing the careers of many up to date artists, photographers and designers, and has been the topic of and featured in a number of documentaries and movies, together with BBC documentary “The Man with the Golden Gavel” and extra lately, Darren Star’s comedy-drama sequence, “Emily in Paris.” In 2021, de Pury launched de PURY Presents, a brand new exhibition sequence collaborating with worldwide artists of their studios. In 2022, he launched the revolutionary on-line platform de PURY platform. Simon de Pury is the previous chairman and chief auctioneer of Phillips de Pury & Company, former Europe chairman and chief auctioneer of Sotheby’s, and former curator of the Thyssen-Bornemisza Collection.

ENDS

Contact: 

VINCE CLISHAM
HEAD OF PUBLIC RELATIONS
vincent.clisham@stellantis.com

TEL +44(0)7831 315915

 LUCINDA INGGS 
PUBLIC RELATIONS MANAGER
lucinda.inggs@stellantis.com

TEL +44(0)7542 394878

MICHAEL ARNOLD
PRESS FLEET MANAGER
pressfleet@stellantis.com   

TEL +44(0)7831 829410

JEREMY TOWNSEND
COMMUNICATIONS DIRECTOR
jeremy.townsend@stellantis.com   

TEL +44(0)7827 896480

 

BMW

BMW and Alex Israel will unveil REMEMBR at Art Basel in Miami Beach 2023

BMW and Alex Israel are set to showcase REMEMBR, a captivating fusion of art and technology, at Art Basel Miami Beach 2023. The AI-powered, participatory video installation takes visitors on a journey through time and memory.

REMEMBR, an AI-powered, participatory and interactive video installation, will be unveiled by BMW and Alex Israel at Art Basel Miami Beach 2023. The installation guides visitors on a journey through time and memory in a captivating fusion of art and technology. The new 100% electric BMW i5 inspired Israel for this collaboration. REMEMBR will be exhibited from December 8 to 10, 2023, at Art Basel Miami Beach, the world’s premier art show for Modern and contemporary art. BMW will provide the VIP car service as a global partner of the Art Basel shows.

Alex Israel, a renowned contemporary artist based in Los Angeles, known for his innovative work exploring the intersection of popular culture, art, and technology. His collaboration with BMW on the REMEMBR video installation, using the BMW i5 as a pivotal inspiration, showcases his commitment to exploring the boundaries of art in the digital age.

Israel worked closely with BMW to develop AI technology that will collect, filter, compose and choreograph the visitor’s phone’s camera content. Guests at Art Basel Miami Beach are invited to discover the hyper-memories of Alex Israel and share their own in an immersive installation across seven custom-designed screens.

For over 50 years, BMW has initiated cultural collaborations and forged connections with world-renowned artists. REMEMBR reflects BMW’s commitment to innovation, cutting-edge technology, and design, which are key features of the new BMW i5. BMW Lounge at Art Basel Miami Beach Collectors Lounge will feature REMEMBR and the fully electric BMW i5 from December 8 – 10, 2023.

BMW i5 M60 xDrive: Power consumption combined in WLTP cycle: 20.6 – 18.2 kWh/100 km. Electric range in WLTP cycle: 455 – 516 km
Motorsport

BMW Introduces Electric AI Exhibition Featuring the i5 at Art Basel 2023

BMW has unveiled a new exhibition called “The Electric AI Canvas” at the Art Basel event. This exhibition is an extension of “The Ultimate AI Masterpiece” and is notable for being the first time a virtual artwork has been transformed into a physical art experience. The main feature of the exhibition is the BMW i5, which serves as a dynamic canvas for generative art. It showcases works by contemporary artists and will run until June 18, 2023.

BMW collaborated with Nathan Shipley from Goodby, Silverstein & Partners, and Gary Yeh from ArtDrunk to develop custom AI-generated animations for this project. These animations were created using AI models trained on a curated dataset of works by contemporary artists. The models were initially trained using over 50,000 images spanning 900 years of art history. The AI then generates new abstract animations influenced by classical and contemporary art styles, which are projected onto the BMW i5.