Tag Archives: Rubicon

JeepUk

Jeep® Wrangler Rubicon wins Best Family SUV for Off-roading on the 2024 What Car? Car of the Year awards

  • Jeep® Wrangler Rubicon has received the What Car? Car of the Year award for the Best Family SUV for Off-Roading
  • The mannequin has been praised for its unwavering off-roading capabilities

 

The Jeep® Wrangler Rubicon has triumphed within the Best Family SUV For Off-Roading class on the 2024 What Car? Car of the Year Awards.

The signature Jeep mannequin, the Wrangler Rubicon, was extremely praised for its glorious means to uphold the model’s off-roading fame, comfortably outperforming its rivals.

“While some brands lose their pedigree over time, the Wrangler Rubicon shows that off-roading is still at Jeep’s core,” mentioned Steve Huntingford, the editor of What Car? Magazine.

“In our latest 4×4 mega-test, the Rubicon proved nigh on unstoppable, driving up, over and through the toughest obstacles we could find with ease and outperforming all its rivals. It’s an off-roader that really can go pretty much anywhere.”

One of essentially the most prestigious automotive awards within the UK, What Car? Magazine is famend for its skilled automotive opinions and exemplar automotive journalism. Throughout the 12 months, the consultants of What Car? take a look at a whole lot of automobiles, selecting the final word automobiles in every class on the finish of the 12-month interval.

The Wrangler Rubicon is the Jeep model’s off-roading champion, representing the model’s heritage as the final word off-roader mastering manoeuvrability, articulation and floor clearance in addition to traction and water fording. The mannequin’s efficiency is outlined by its 2.0-litre turbocharged inline four-cylinder engine, producing 272hp and 400Nm of torque at 3,000rpm, geared up with Auto Start Stop and eight-speed computerized transmission.

Adding to its efficiency talents, the Wrangler is ready for any journey with its Advanced Driver-Assistance Systems (ADAS), Gorilla Glass windscreen and curtain airbags. The Uconnect infotainment system ensures a cushty and pleasing journey irrespective of the space.

JeepUk

Jeep Celebrates Seven Decades on the Rubicon Trail with 70th Anniversary Trail Ride

  • Jeep® brand and Jeep Jamboree celebrate the 70th anniversary of the Rubicon Trail
  • 450 Jeep enthusiasts in 125 Jeep Wranglers and Gladiators marked the Rubicon Trail’s seven-decade anniversary
  • New video takes enthusiasts along the ultimate trail ride
  • The Rubicon Trail located in northern California covers approximately 22 miles with 7,000 feet of elevation
  • Jeep Jamboree operates more than 40 Jeep Jamborees annually

August 31, 2023 – The Jeep® brand and Jeep Jamboree are celebrating 70 years of extreme off-roading adventure this summer. Since 1953, the Rubicon Trail, known as one of the most difficult off-road trails in the world, has been a lifestyle symbol of Jeep 4×4 off-road adventuring for the Jeep community. 

This summer, 450 Jeep enthusiasts and their families and friends, driving a total of 125 Jeep Wranglers and Gladiators, celebrated with a special event on the Rubicon Trail’s seven-decade anniversary.

 

A new video posted on the Jeep brand’s YouTube channel gives a taste of the adventure.

“For more than 80 years, the Jeep brand community has defined the Jeep brand and, for 70 of those years, the Rubicon Trail has been one of the toughest off-road trails in the world. It has become a bucket list item for every Jeep 4×4 customer because of its difficulty and beauty,” said Jim Morrison, Senior Vice President and Head of Jeep Brand, North America.

 

“Conquering the Rubicon Trail proves that these Jeep vehicles can go anywhere and do anything. The video shows the capabilities of Jeep 4xe vehicles, which are part of our next generation of electrified Jeep 4×4 vehicles that can conquer even the most challenging terrains.”

The Rubicon Trail is located in northern California, near Lake Tahoe in the Sierra Nevada Mountains. It spans approximately 22 miles and offers the toughest off-road terrain, which Jeep Trail Rated 4×4 vehicles are designed to overcome.

 

Jeep Jamboree covers 17.5 miles of tough terrain on its trail rides, with elevations ranging from 5,400 feet to over 7,000 feet. The Rubicon Trail is widely recognized as the top off-road vehicle route in the United States.

“In 1953, when Mark Smith organised the first Jeep Jamboree with 55 Willys and crossed the Sierra Nevada Mountains via the Rubicon Trail, off-road recreation was born,” said Pearse Umlauf, President and CEO of Jeep Jamboree.

 

“Willys Motors, the manufacturer of Jeep vehicles at the time, got involved the following year, and Jeep Jamborees have become an off-road tradition ever since. We have seen a surge of interest, especially after the COVID pandemic, with a tremendous demand from people who want to experience off-roading in their Jeep vehicles.”

The Rubicon Trail has been utilized by Jeep brand engineers to develop and test their most capable SUVs, including the iconic Jeep Wrangler Rubicon. The Wrangler Rubicon, introduced in 2002, was equipped with unique features such as Dana 44 axles, lockers, disconnecting sway bar, rock rails, oversized mud-terrain tires, and wheel flares that took off-roading to the next level. The Wrangler Rubicon continues to inspire the brand’s future designs and improvements, based on feedback from enthusiasts and loyal Jeep customers.

Jeep Jamboree
Jeep Jamborees are off-road adventure weekends that bring together outdoor enthusiasts and their Jeep 4x4s. The tradition dates back to 1953, when 4×4 pioneer Mark A. Smith organized the first Jeep Jamboree and led a voyage across the old Rubicon Trail in the Sierra Nevada Mountains.

 

Willys Motors, the manufacturer of Jeep vehicles at the time, became involved with the adventure in 1954, and Jeep Jamborees have been a tradition ever since. Jeep Jamboree now operates over 40 events annually and continues to expand its offerings.

Jeep Brand
Jeep® is the authentic SUV brand known for its legendary off-road capability, interior refinement, high-tech features, and versatility. It invites people to live life to the fullest by offering a broad portfolio of vehicles that provide safety, security, and confidence for any journey. The Jeep Wave program offers premium owner loyalty and customer care to all Jeep 4×4 owners, with exclusive perks and 24/7 support. The brand is committed to electrification and aims to offer an electrified variant for all Jeep models by 2025.

 

 

*Images produced and owned by FCA US LLC and shot in an authorized off-road area. Vehicles shown for illustrative purposes only.

 

 

Contacts

Alice Cross-Watson, PR Manager, Jeep

alice.cross-watson@jeep.com

07395 375272

Matthew Bendall, Head of PR, Jeep, Fiat, Abarth, Vauxhall

matthew.bendall@stellantis.com

07920 163854

ENDS

Motorsport

2023 Jeep Gladiator Rubicon FarOut: The Final Diesel Gladiator

The 2023 Jeep Gladiator Rubicon FarOut special edition will be the last Jeep pickup to offer the 3.0-liter V6 EcoDiesel engine. Only 1,000 units will be produced.

The Gladiator Rubicon FarOut stands apart from other diesel Jeep pickups with its distinctive features, such as a commemorative “Diesel 3.0L” hood graphic, exclusive tailgate badging, 17-inch black polished aluminum wheels, 33-inch mud-terrain tires, and a steel front bumper.

This final edition of the Jeep Gladiator also boasts heavy-duty Dana 44 front and rear axles, along with a two-speed transfer case with a 4.0:1 low-range gear ratio.


Motorsport

Ford Supports Team Rubicon with Vehicle Donation and $2.5M Contribution

When natural disasters occur, Team Rubicon, an organization led by veterans, mobilizes to assist affected communities worldwide. In a generous gesture, Ford has donated 17 vehicles and contributed $2.5 million to this cause. These vehicles include the F-150 XL PowerBoost hybrid, F-350 Super Duty trucks equipped with Ford’s 2.0-kW Pro Power Onboard system, F-150 Lightning Pro trucks, and Broncos with the Sasquatch package to access remote areas.

Overall, Ford and its charitable Ford Fund group have invested $5.8 million in Team Rubicon, establishing the initiative named “Team Rubicon Powered By Ford”. This collaboration will enable Team Rubicon volunteers to carry out their crucial work effectively.