Tag Archives: apparent

The FTC Isn’t Happy About Microsoft’s Plan To Lay Off Activision Workers

At the center of the FTC’s argument lies the obvious contradiction between Microsoft’s earlier assurances and its current actions. During the preliminary merger assessment course of, Microsoft informed the courts that Microsoft and Activision Blizzard would function as separate entities following the merger. The tech large had additionally promised the court docket that it will keep the pre-merger establishment.

However, Microsoft’s current choice to chop greater than 1,900 jobs in its online game division additionally included Activision staff. The FTC argues that had Activision been actually impartial as Microsoft initially claimed, these layoffs at Activision would have by no means occurred.

It’s price noting that the job cuts at Activision Blizzard spanned a number of groups, together with Blizzard’s esports divisions and subsidiary studio Toys for Bob. Also affected have been staff related to Blizzard’s unreleased survival recreation, codenamed Odyssey. Microsoft defended its actions and claimed that the layoffs have been a part of an “execution plan” to scale back “areas of overlap” between Microsoft and Activision.

The Ninth Circuit Court of Appeals is presently deliberating on the FTC’s enchantment, and issues might take an fascinating flip if it guidelines in favor of the FTC.

Burned By Its Heated Seat Subscription Plan, BMW Changes Paywall Strategy

In 2020, BMW introduced the BMW Operating System 7, which included the BMW ConnectedDrive Store. This online store allowed BMW owners to download and activate additional features and capabilities for their cars. However, BMW limited certain features, such as heated seats, to specific countries, which caused controversy.

BMW’s approach of using microtransactions and paywalled features as a revenue stream is not unique to the company. Tesla also faced criticism for initially limiting battery capacity and requiring customers to pay extra to unlock full performance through a software update. Volkswagen has also hinted at potentially placing its driverless car feature behind a subscription paywall. While recent events suggest that customer backlash may deter automakers from continuing such practices, the industry may still move towards a future where microtransactions for “connected” cars become common.