Get ready for the 2023 Harley-Davidson Homecoming Festival in Milwaukee, Wisconsin. The four-day event will take place from July 13 to 16, 2023, and promises a lineup of exciting activities for the entire family.
To help you plan your visit, here’s the full schedule of events. Due to the size of the event, there will be multiple locations hosting the festivities, including the Harley-Davidson Museum, Harley-Davidson Powertrain Operations, Grant Park Beach, Bud Pavilion at the Wisconsin State Fairgrounds, Veterans Park, Lakefront Brewery parking lot, Cathedral Square Park, and Greenfield Avenue in West Allis, Wisconsin.
On the final day, don’t miss the official Harley-Davidson 120th Anniversary Motorcycle Parade that will pass through downtown Milwaukee. Harley Owners Group members have access to a premium parade viewing area.
Thursday, July 13, 2023
The Harley-Davidson Museum and Harley-Davidson Powertrain Operations will kick off the festivities at 10 a.m. The Museum will remain open until 8 p.m. and offer various displays and demos, as well as live music performances. Powertrain Operations will provide model year demo rides, factory tours, food options, and police skills riding demonstrations.
In the evening, the Harley Owners Group 40th Celebration event will take place at the Bud Pavilion, exclusively for HOG members. There will also be a community Bonfire on the Beach event at Grant Park Beach.
Friday, July 14, 2023
The Museum and Powertrain Operations will continue their programming from the previous day. The Museum will host the Flat Out Friday Boonie Bike Race and live music performances. Powertrain Operations will add food options from Johnsonville Big Taste Grill to their lineup.
Veterans Park will have a box office, food and beverage vendors, merchandise, and various shows and live music performances throughout the day. There will also be a Block Party on Greenfield Avenue and the ongoing Bastille Days festival at Cathedral Square Park.
Saturday, July 15, 2023
The events at the Museum and Powertrain Operations remain largely the same. The Museum will feature the Vintage Motorcycle Field Games Showcase and more live music performances. Veterans Park will have shows, live music, and a Burger Build Off hosted by Matty Matheson. There will also be a Block Party on Greenfield Avenue and Bastille Days festival at Cathedral Square Park.
Sunday, July 16, 2023
The Museum will start the day with a Harley-Davidson Membership Coffee Fuel-Up event. The Mama Tried & Friends Motorcycle Show will also take place, along with various displays, demos, and shows. Powertrain Operations will continue providing their usual lineup. Community events for the day include Bastille Days and the Harley-Davidson 120th Anniversary Motorcycle Parade in Downtown Milwaukee.
To attend the Homecoming Festival, you can purchase two-day or one-day general admission passes on the official Harley-Davidson Homecoming website. Children under 10 can enter for free with a ticketed adult. Prices may vary based on availability.