Twitter headquarters is once again facing trouble over its recent rebranding efforts. The company had begun dismantling its vertical Twitter sign without informing the property owner, leading to law enforcement halting the work midway. As a result, only the “er” part of the logo remained intact.

A complaint about an “unsafe sign” was filed with the San Francisco Department of Building Inspection regarding the “@” symbol on the vertical branding board. Inspectors were worried that it could fall and cause harm to pedestrians. Both the “@” symbol and the remaining “er” sections of the sign have since been taken down. It is uncertain whether Twitter will have to remove its new illuminated sign on top of the building.

In addition to the sign investigation, Twitter’s rebranding has faced ongoing criticism, and there are concerns about potential legal issues related to their use of the letter “X.” Meta and Microsoft own trademarks for the letter “X,” and as Meta now competes directly with Twitter through its own microblogging platform called Threads, there might be a possibility of courtroom drama in the future.