Tag Archives: Signing

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COLT NICHOLS TO RACE BETA IN SUPERCROSS

The Liqui Moly Beta Racing Team has announced that Colt Nichols has been signed to a two-year contract to compete in the 450SX class at the AMA Supercross. Nichols will join Benny Bloss as the two factory riders for Beta Motorcycles in the inaugural Supercross season.

Colt Nichols turned professional in 2015. He achieved a third-place finish in the 250SX West in 2019 and won the 250SX East Championship in 2021. Nichols has four career wins in Supercross and was named the 450SX Rookie of the Year this past season. He will aim to continue his success from his impressive rookie campaign.

Carlen Gardner, the Race Team Manager, expressed his satisfaction with the signing of Colt Nichols, stating, “We are very pleased to be working with Colt for the next two years. He is an excellent representative on and off the track and fits in perfectly with our Beta Family. Colt, getting the Rookie of the Year award in the 450 class, proved he has great potential in the premier class, and we look to carry that momentum going into 2024. It was very important to us to find two riders such as Colt and Benny to lead the way as Beta gets into Supercross racing. See everyone at A1!”

Nichols will begin testing on the Beta RX soon as part of his preparation for the 2024 season.

Regarding his signing with the Liqui Moly Beta Racing Team, Nichols expressed his excitement, stating, “I’m very excited to be signed with the Liqui Moly Beta Racing Team for the 24’ and 25’ seasons. It means a lot to me to be able to pioneer a new brand coming into Supercross and I’m going to represent this brand/team as best as I possibly can. Couldn’t be happier and I can’t wait to get started!”

Motorsport

Lyft Sends $1K Card To A Family Named Uber

Signing up for a ride-sharing app like Uber or Lyft is usually as straightforward as it gets, but not if your last name is identical to the name of the app, it seems.

As it turns out, there’s an actual Uber family out there, and none of its members was able to sign up for an account with the app that bears the same name as them, returning an error message that said: “given last name not valid,” presumably because nobody at Uber the app ever thought there would actually be someone bearing this last name, or because of a security concern.

Additionally, according to the quickstitchplus Threads account, which was founded by one of the family members, the Uber family was mysteriously removed from the same name ride-sharing app last year because of an unspecified violation of the terms and conditions.

But here’s where the power of social media comes into play because none other than rival ride-sharing app Lyft got into the conversation and seized the opportunity to make a splash by offering the Uber family a $1,000 gift card for Lyft rides.

The story unfolded on the freshly launched Threads social media platform, where there was a photo of the gift card posted on the official Lyft account and a description that asked the Uber family to get in touch with the company.

And that’s exactly what happened, with Michele Uber getting word of what was going on at the pink-colored firm and posting a reply on her own account: “Sorry, Uber, this Uber Fam chooses Lyft.”

Bri Reynold, the ride-sharing company’s social media manager, said on her LinkedIn account that they immediately saw this as a golden opportunity to make the Uber family’s life a little less complicated.

“Who knew Threads would have led to this,” she wrote. “Yesterday we met The Uber family on threads (yes their last name is actually Uber). They haven’t been able to make any Uber profiles because their last name is registering as an ‘invalid entry’ (lol). Immediately saw this as a GOLDEN opportunity for us to show up for them.”

As always, we’d like to know what you think about this, so head over to the comments section below to give us your thoughts.