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DSAutomobile

THE LOUVRE MUSEUM RECOGNISES DS AUTOMOBILES AS A MAJOR PATRON

  • A patron of the Louvre Museum since 2015, DS Automobiles has entered the unique group of ‘Major Patrons’
  • The DS Automobiles identify is now set in stone beneath the distinguished Louvre Pyramid
  • Since its launch, DS Automobiles has joined forces with the Louvre Museum and is dedicated to selling tradition

 

DS Automobiles has been recognised by the Louvre as a Major Patron, with the ‘DS Automobiles’ identify engraved within the Napoleon Hall, beneath the Pyramid.

Since its creation, DS Automobiles has been linked with the Louvre Museum, launching vehicles below the Pyramid or within the Tuileries Gardens. Exclusive displays and unbelievable exhibitions echoed a typical philosophy, by combining heritage and modernity to construct the long run.

Committed to selling tradition, DS Automobiles has been a patron to the Louvre Museum and quite a few short-term exhibitions since 2015. Occupying a outstanding place within the model’s world, the Louvre Museum and its Pyramid have at all times impressed DS Automobiles.

The Brand additionally dedicated to the museum in celebrating the thirtieth anniversary of the Pyramid with thirty particular occasions in 2019 and 2020. In 2020 and 2021, the partnership took on a brand new type demonstrated by the DS 7 CROSSBACK LOUVRE and DS 3 CROSSBACK LOUVRE restricted editions, which took artwork on essentially the most snug of journeys. In addition to their unique particulars, clearly impressed by the Louvre’s pyramid designs, these two fashions made it doable to view 182 works on the cabin’s massive central screens whereas listening to their corresponding podcasts for an unique and immersive in-car artwork expertise.

Over the years, the DS Automobiles ONLY YOU PRIVILEGE programme has made it doable for patrons to study concerning the collections, taking them behind the scenes on the museum and restoration workshops in distinctive circumstances.

“Symbol of class, savoir-faire, and innovation, the Louvre Museum embodies the perfect of what France has to supply. The cultural, inventive, and architectural wealth of this iconic place serves as each a relentless supply of inspiration and a real illumination of France’s radiance all through the world.

Through its ambition to embody French luxurious savoir-faire within the automotive universe, the DS model resonates completely with the Louvre Museum. Being included within the checklist of Major Patrons is a supply of pleasure for the women and men of DS Automobiles, who domesticate a every day quest for excellence.”
Olivier François, DS Automobiles CEO

 

PHOTOS AND VIDEOS TO DOWNLOAD

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BMW

BMW Group France, a Strong Supporter of Les Rencontres d’Arles, Prese

In 2010, BMW Group France became a major partner of Les Rencontres d’Arles, a renowned photography festival. As a patron for the 14th consecutive year, BMW Group France is providing the festival with a fleet of electrified BMW cars for transportation purposes. This partnership reflects BMW’s commitment to supporting the arts.

A Special Exhibition: INSOLARE by Eva Nielsen and Marianne Derrien

INSOLARE is a unique exhibition created by artist Eva Nielsen and curator Marianne Derrien. The project was developed as part of the BMW ART MAKERS program, which aims to promote innovation in the visual arts. INSOLARE will be showcased for the first time at Les Rencontres d’Arles and later exhibited at Paris Photo in November 2023.

The BMW ART MAKERS Program

The BMW ART MAKERS program, initiated by BMW Group France, supports a duo of artists and curators each year in creating a joint project. The program provides a grant of 10,000 euros to the artist and 8,000 euros to the curator. Additionally, a budget of 15,000 euros is allocated for research, production, and exhibitions of the works. This program highlights BMW’s dedication to fostering creativity and innovation in the field of visual arts.

Promoting Female Talent

BMW is actively involved in promoting female talent in the arts. They have been supporting the Prix de la Photo Madame Figaro Arles, which celebrates the achievements of female photographers, since its inception.

About the INSOLARE Exhibition

The INSOLARE project is an experiment that exemplifies the spirit of the BMW ART MAKERS program. Created by Eva Nielsen and Marianne Derrien, the exhibition explores the concept of time and the transformation of urban and Camargue landscapes. By combining poetic and scientific elements, the artists address the environmental changes that are causing the disappearance of various landscapes where human impact is constantly questioned.

Exploring Geographical and Geological Changes

Artist Eva Nielsen has focused on examining geographical and geological changes, a subject that is often overlooked by female artists. Nielsen has extensively explored the Camargue region, capturing numerous photographs. Through her artwork, which incorporates photography, silk-screening, painting, and printing, she presents a unique perspective and transfiguration of the landscapes. Nielsen’s work reflects her deep understanding of the territory’s architecture and environment.

The Vision of the Curator Marianne Derrien

Curator Marianne Derrien explains that INSOLARE combines optical and hydro-geological phenomena with the technical process of exposure, primarily used in screen-printing. This project captures the essence of both rural and industrial realities, intertwining the experiences of the artists and the diverse territories at the gateway to Arles.

Innovative Scenography for Ecological Conservation

The exhibition’s scenography has been designed with environmental conservation in mind. The use of materials has been minimized, and suspended metal structures have replaced traditional picture rails. These structures will be repurposed for the Paris Photo exhibition in November 2023.

BMW’s Commitment to Climate Neutrality

Maryse Bataillard, Head of Corporate Communications and CSR at BMW Group France, explains that Eva Nielsen and Marianne Derrien’s project aligns perfectly with the BMW ART MAKERS program. BMW Group is proud to present this groundbreaking exhibition in Arles, as it reflects the company’s commitment to working towards carbon neutrality. BMW has also unveiled a concept for a 100% recyclable and recycled car set to be realized by 2040.

The 54th Rencontres d’Arles Exhibition

The INSOLARE exhibition is part of the “Geographies of the Gaze” section of the 54th Rencontres d’Arles. The exhibition explores the reality of climate and ecological challenges, together with other artists who approach these topics from various angles. Eva Nielsen takes the viewers on a sensory journey through the Camargue region, where the past and present intertwine in a unique artistic approach.

BMW Group’s Cultural Engagements

BMW Group has been actively engaged in cultural partnerships worldwide for over 50 years. In addition to supporting Les Rencontres d’Arles, BMW Group has become an official partner of other esteemed events, such as the Cannes Film Festival and Paris + by Art Basel since 2022.

The BMW ART MAKERS 2023 Jury

The BMW ART MAKERS 2023 Jury consisted of influential individuals in the art world. This includes Florence Bourgeois, the Director of Paris Photo; Fabrice Bousteau, Editorial Director of Beaux-Arts Magazine; Hervé Digne, Chairman of Manifesto; Fannie Escoulen, Delegate for Photography at the French Ministry of Culture; Chantal Nedjib, Founder of l’Image par l’image; Christophe Ono-dit-Biot, writer and Deputy Editorial Director of Le Point; Christoph Wiesner, Director of Rencontres d’Arles; and Maryse Bataillard, Head of Corporate Communications and CSR at BMW Group France.