The fate of legacy automakers often seems grim as they become relics of the past. Brands like Pontiac and Buick have faded away in North America, but Chrysler has found hope in electrification. Under the Stellantis umbrella, Chrysler plans to go all-electric by 2028. The company has already introduced an electric car concept called the Airflow and is expected to release its first EV in 2025. There are even rumors that the Chrysler 300 will be part of this electrification project.
The Chrysler 300, known as Walter White’s car and a symbol of middle-class luxury, will have its final year as a gas-powered vehicle in 2023 before making a comeback as an EV. It is unclear whether the EV version will retain the same design or undergo changes, which leaves room for speculation.
What If The Chrysler 300 EV Was Just The Airflow Concept All Along?
While it may seem unlikely, it’s not far-fetched to think that the Airflow Concept could become the Chrysler 300 EV. The Airflow Concept is not scheduled for production, so it could easily be rebranded as the 300 EV. Additionally, the current consumer preference for crossovers, SUVs, and pickup trucks suggests that Chrysler might opt for a different body style for the 300 EV to appeal to a wider market. The success of electric crossovers like the Ford F-150 and Tesla Model Y indicates that the Airflow, with its crossover design, could compete in the same space. The Airflow Concept takes its name from a previous Chrysler icon, but beyond that, the EV version may bring new innovations.
The Airflow Concept features modern LED headlights, a sporty grille, and a sleek roof design. It has a dual motor setup for all-wheel drive and generates a combined 402 horsepower (300 kW). The estimated range is around 400 miles, which would make it one of the most efficient EVs available. Whether the Airflow Concept becomes the Chrysler 300 EV or not, the concept remains an important component in the brand’s move towards electrification.
The Chrysler 300c Is Back For One Last Ride
2023 Chrysler 300C RWD Specs
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Engine
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6.4 Liter, V-8
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Power Output
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485 horsepower, 475 pound-feet of torque
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Drivertrain
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Rear-Wheel Drive
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Transmission
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8-speed Automatic
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Acceleration (0-60mph)
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4.3 seconds
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The 2023 Chrysler 300 will be the last gas-powered version of the car. The 300c variant will be equipped with a 6.4-liter V8 engine producing 485 horsepower, allowing it to reach 0-60 mph in 4.3 seconds. The top-of-the-trim 300c version will feature adaptive suspension, Brembo brakes, a premium cabin with carbon fiber accents, a 19-speaker Harman Kardon Audio System, and black leather seats. The 300s version, starting at a lower price, will have a 3.6-liter V6 engine, while the Touring L and Touring versions offer softer suspensions and more affordable prices. However, the interior design of the 300 models has not aged well and lacks a modern feel.
Chrysler Is Not Selling So Well Anymore
Currently, Chrysler only offers three vehicles: the 300, a dying sedan, and the Pacifica, a minivan available in both ICE and hybrid options. While transitioning to electric vehicles is a step in the right direction, Chrysler needs more innovative ideas to avoid becoming obsolete. The Airflow Concept and the possible 300 EV prototype are good starting points, but they lack the unique appeal that made Chrysler’s previous models stand out. To boost sales, Chrysler’s CEO, Chris Fuell, aims to bring “accessible innovation” to the brand, positioning it as a premium option for the middle class. Only time will tell if these efforts will be successful.
