In a departure from the usual neutral color palette, automakers are reintroducing vibrant colors for their vehicles. Jeep is joining the trend by offering two limited-edition paint colors for select 2023 and 2024 models.
One of the colors, called Punk’n, is a striking orange hue that made its debut during the Gladiator’s 2020 introductory model year. This shade perfectly captures the essence of confidence with its pumpkin-like appearance. Punk’n will be available for a limited time alongside other color options like Sarge Green, Sting-Gray, Firecracker Red, Granite Crystal, Silver Zynith, High Velocity, Hydro Blue, Bright White, and Black for the Jeep Gladiator pickup truck.
On the other hand, the 2024 Jeep Wrangler will introduce a color named Bikini. This radiant teal shade will be offered as an additional exterior paint option for $795. Alongside Bikini, the Wrangler will also feature Anvil, a color resembling battleship gray, as well as the aforementioned colors available for the Jeep Gladiator. Both Anvil and Bikini have the ability to change their appearance depending on lighting conditions, appearing either gray or bluish-gray in different scenarios.
Jim Morrison, senior vice president and head of Jeep brand North America, expressed excitement about the relaunch of these unique colors. He stated, “Adding the Bikini and Punk’n exterior paint colors this summer is a great time to relaunch these confident and custom colors. Like other special-run colors for Wrangler and Gladiator, Bikini and Punk’n appeal to a huge enthusiast following because they’re authentic and adventurous, just like the Jeep community.”
In addition to the new colors, the 2024 Jeep Gladiator will receive a refresh for the upcoming model year. This includes exterior updates and an improved interior, aligning it with the Wrangler’s redesigned cabin. Recently, a test drive of the 2024 Wrangler unveiled that the changes mainly focused on refinements and enhancements in technology, safety features, and cabin updates without significantly altering the vehicle’s fundamental capabilities.
Jeep has always been a popular choice for its rugged appearance and off-road capabilities. Since Fiat and later Stellantis acquired Jeep through a merger with Chrysler, the brand has expanded its influence by incorporating Jeep DNA into vehicles like the 2024 Fiat 600.