Tag Archives: gave

BMW

Goodwood Festival of Speed 2023: MINI Showcases Exciting New Models in the UK

Goodwood. MINI gave attendees of the Goodwood Festival of Speed 2023 a glimpse into the future with the debut of the all-electric MINI Concept Aceman. Visitors were also treated to the limited-edition MINI Cooper SE Convertible, offering electrified open-air driving fun. The festival, which took place in West Sussex, celebrated its thirtieth anniversary as a premier motorsport event. MINI showcased its diverse product portfolio at the festival, including the MINI JCW 1to6 Edition, MINI Concept Aceman, and the strictly limited MINI Cooper SE Convertible.

MINI Thrills at the Hillclimb. The Goodwood Festival of Speed is famous for its close proximity to the public and the exhilarating Hillclimb race past Goodwood House. This unique opportunity allows automotive enthusiasts to witness iconic vehicles and drivers up close. Taking center stage was the MINI John Cooper Works 1to6 Edition, making its British motorsport debut on the challenging Hillclimb. Limited to 999 units, this special edition pays homage to the brand’s motorsport heritage and offers thrilling driving dynamics. Charlie Cooper, grandson of legendary racing car engineer John Cooper, drove the edition car up the track. The Goodwood Hillclimb is considered a demanding benchmark for manufacturers to showcase their vehicles’ performance and the skills of their drivers.

A Sneak Peek into the Future. The MINI Concept Aceman, a concept car showcasing the future of the MINI family, made its UK debut at the festival. This electric vehicle beautifully demonstrated the upcoming designs, interiors, and electric performance of MINI cars.

Limited Edition MINI Cooper SE Convertible at Electric Avenue. In the Electric Avenue section of the festival, visitors had the opportunity to experience the first all-electric MINI Cooper SE Convertible. This limited edition vehicle, with only 150 units available in the UK, showcased the benefits of electric mobility. It is the world’s first emission-free premium convertible in the small car segment and represents the next-generation of all-electric MINI models. With a range of 201 kilometers according to the WLTP test cycle, it makes a significant contribution to the transition to electric vehicles.

After four exhilarating days, both visitors and participants are eagerly anticipating the automotive innovations that will be showcased at next year’s Goodwood Festival of Speed.

PeugeotUk

OPERATION #CAMOCATCH FOR THE NEW 3008 HAS CLOSED AND THE RESULTS ARE IN

PEUGEOT gave its followers the opportunity to choose the design of the camouflage that will be used by the new PEUGEOT 3008 during its development tests on the roads of Europe.

 

During May, ten innovative and striking camouflage designs from PEUGEOT were submitted to a public vote on the brand’s social media pages. These designs disguise the shape and body lines of the new PEUGEOT 3008 while building excitement online for the upcoming reveal.

 

There were thousands of contributions from the public on the brand’s social media pages: Facebook, Instagram, Twitter and LinkedIn.

 

Of the ten options from the PEUGEOT designers, the six that received the most votes were the following:

 

•           Paint from the “Street Art” theme.

•           Menthol from the “Optic Art” theme.

•           Jazzy from the ‘Proto’type’ theme.

•           Neon from the “Street Art” theme.

•           Marrakech for the “Optic Art” theme.

•           Tokyo for the “Proto’type” theme.

 

The six camouflages selected by the public will be produced in June and will be used to cover the new PEUGEOT 3008 which will be tested on European roads between 15th July and 15th August.

 

During this time, we invite all those lucky enough to see one of these camouflaged PEUGEOT 3008s to take a photo of it (in compliance with road safety regulations) and post the image to one of the brand’s social media pages with the words #CamoCatch and @Peugeot.

 

All the entries (one entry per person) that have been submitted on social media will be collated by the brand to determine six winners, who will be invited to be among the first to experience the new PEUGEOT 3008 in 2024.

 

Peugeot has been implementing a strategy of collaborations and partnerships with young designers since the beginning of 2023. This time, the brand has broadened the collaboration to a wider, international audience via social media.