+++ BMW Group donates 1,000 euros per eagle during the tournament rounds +++ Donation goes to the “JOBLINGE” and “Kick ins Leben” organisations +++ BMW extends long-term commitment to education and future prospects for all +++ Takumi Kanaya (JPN) hits the first eagle of the tournament with an ace on the 12th hole +++

Munich. BMW is strengthening its long-term commitment to education with the “Eagles for Education” campaign at the 34th BMW International Open. The BMW Group will donate 1,000 euros for every eagle achieved by the many top-class pros during the week of the tournament at Golfclub München Eichenried. The money will go to the “JOBLINGE” and “Kick ins Leben” organisations, with which the BMW Group has been cooperating in Munich for many years.

With the “Eagles for Education” campaign, BMW Group aims to support underprivileged children and young persons in Munich. The campaign will donate 1,000 euros for every eagle scored during the tournament to the “JOBLINGE” and “Kick ins Leben” organisations. This initiative aligns with BMW’s social responsibility and their efforts to promote better qualifications and educational opportunities for these individuals.

The first eagle of the tournament was achieved by Takumi Kanaya, a Japanese professional golfer, during Thursday’s opening round. Kanaya hit a hole-in-one on the 12th hole, setting a perfect start for the campaign.

The “JOBLINGE” initiative, launched in 2008 by the BMW Group’s Eberhard von Kuenheim Foundation, aims to support low-skilled and unemployed young people through a six-month program. During the program, participants learn on the job, improve their key qualifications, and develop their social skills with the goal of securing a job or training position. The initiative is supported by JOBLINGE staff and voluntary mentors, including BMW employees.

According to the CEO of JOBLINGE, every eagle at the BMW International Open represents new prospects for young people. The partnership between BMW Group and the “Eagles for Education” campaign continues to promote equal opportunities and educational equality, benefiting both the individuals and society as a whole.

The “Kick ins Leben” foundation, in collaboration with the BMW Group since 2019, supports young people facing disadvantages by providing them with early education and guiding them towards successful professional careers. The foundation works with children and youngsters in the Milbertshofen district, where BMW is also located. Together, they create extracurricular education opportunities and a platform for equal opportunities in the professional world. The young people have the opportunity to visit the BMW Group plant in Munich and receive mentoring from BMW employees.

The founder of “Kick ins Leben” expresses gratitude for the longstanding cooperation with the BMW Group, particularly in the disadvantaged Milbertshofen district. This partnership has made a difference in the lives of individuals in need.

BMW has a long-standing commitment to education in golf. Through the BMW Championship in the USA, the company has raised millions of dollars for the “Evans Scholar Foundation” since 2007, funding thousands of college scholarships for caddies.

The “Eagles for Education” campaign now joins BMW’s commitment at the BMW International Open in Munich. In golf, an eagle is achieved when a player takes two shots less than par (the standard score) on a hole. Last year’s BMW International Open saw a total of 73 eagles.