Why Saab’s 9-7x SUV Failed For General Motors

Why Saab’s 9-7x SUV Failed For General Motors

Why Saab’s 9-7x SUV Failed For General Motors

The Saab 9-7x was provided on the market from 2005 to 2009, a comparatively quick time period, contemplating it was Saab’s first SUV. It could also be straightforward to level the finger at Trailblazer underpinnings and pretty uninspired styling for the 9-7x’s demise, however the story is deeper than that. To perceive the dying of the PathSaab Blazer9-7x, you’ll want to see what monetary form General Motors was in in the course of the SUV’s ultimate years. To put it in technical phrases, General Motors’ normal financial outlook in 2008 and 2009 was “not good” and “historically bad.” According to SEC filings in 2009, General Motors had managed to report a lack of a full six billion {dollars} over the primary quarter of the yr. It was like General Motors had out of the blue forgotten learn how to become profitable. The reality is, regardless of how good the Saab 9-7x may be, it probably wasn’t going to be round very lengthy anyway.

As one would anticipate, Saab was closely concerned within the monetary foibles. If your filings to the federal authorities have a separate line merchandise titled “Saab Related,” you realize issues may be dangerous. Looking on the gross sales numbers offers slightly extra credence to the very fact the 9-7 wasn’t right here to remain. In 2008, the final yr that full gross sales numbers can be found, Saab bought a complete of three,150 9-7xs. Comparatively, GMC bought 21,864 Envoys and Chevy bought 68,235 Trailblazers. Sales had been downright shameful. The remainder of Saab solely bought 16,187 automobiles.