Tag Archives: the UK’s

Mixed messaging and misinformation threatens EV transition

The authorities’s “mixed messaging” across the transition to electrical automobiles threatens the UK’s prospects of assembly its transport emissions targets for 2050.

That’s the decision of a brand new report from the House of Lords Environment and Climate Change Committee titled ‘EV Strategy: Rapid Recharge Needed’.

The report recognized a number of key areas of confusion for motorists. These had been the notion that possession of petrol and diesel automobiles might be banned in 2035, moderately than the sale of recent petrol and diesel automobiles; vital minerals (comparable to lithium) and their procurement; recycling and finish of life; and dangers to well being and security.

The committee additionally heard issues {that a} “campaign of misinformation” within the mainstream media has affected public opinion of EVs.

Richard Bruce, director of transport decarbonisation on the Department for Transport, advised the committee that “there has been an impact from a concerted campaign of misinformation” and that “there is an anti-EV story in the papers almost every day”, “almost all of which are based on misconceptions and mistruths”.

Written proof submitted by Ford attributed a part of the blame for the “vocal anti-EV campaign” to the federal government for “lacking” concentrate on the top shopper.

Ford stated: “Policy leadership is required from government, which includes clear and consistent messaging of their intent and confidence in the net-zero transition. Delayed policy delivery and inconsistencies damages industry and seeds doubt with the media and the public.”

Audi e-tron sportback charging

Mike Hawes, chief of the Society of Motor Manufacturers and Traders (SMMT), ratified this view, saying that “any uncertainty leads to consumers sitting on their hands and sends the wrong message”.

Indeed, the committee famous that prime minister Rishi Sunak delaying the ban on gross sales of recent ICE automobiles from 2030 to 2035 advised the general public that attaining net-zero “is going to be hard”.