Rivian will launch the R2 on March 7, its first “affordable” SUV. And immediately, the corporate launched a video giving us our first have a look at the brand new mannequin. We solely get to see its face, and it’s solely a small glimpse previewing the lighting signature, which appears just like the corporate’s different fashions.

Rivian has supplied few particulars in regards to the EV. We know it will be smaller than the R1S and extra reasonably priced. Company CEO RJ Scaringe advised it may value round $45,000 to $50,000. That places it above rivals just like the Tesla Model Y, Ford Mustang Mach-E, Kia EV6, and Hyundai Ioniq 5, however we’ll must study its beginning worth. 

The R2 would not deviate from Rivian’s trademark lights. It options the model’s full-width gentle bar throughout the entrance with the Stadium-shaped headlights that make it simple to establish on the street. The teaser solely exhibits the R2’s entrance, so we are able to solely think about what the taillights will appear like, however the R1S and R1T each characteristic a easy full-width factor throughout the again. 

According to Scaringe, the brand new R2 can be Rivian’s “Model 3 moment,” as there might be challenges to ramping up manufacturing to fulfill demand for its extra reasonably priced mannequin. It’s spending $5 billion on a new manufacturing plant in Georgia in preparation.  

Details in regards to the powertrain, output, and vary are nonetheless secret. We’ll probably see extra teasers of the SUV within the lead-up to its reveal early next month, so keep tuned.