HONDA SHOWCASES VISION FOR MORE SUSTAINABLE PRODUCT DESIGN AT MILAN DESIGN WEEK

HONDA SHOWCASES VISION FOR MORE SUSTAINABLE PRODUCT DESIGN AT MILAN DESIGN WEEK

HONDA SHOWCASES VISION FOR MORE SUSTAINABLE PRODUCT DESIGN AT MILAN DESIGN WEEK
HONDA SHOWCASES VISION FOR MORE SUSTAINABLE PRODUCT DESIGN AT MILAN DESIGN WEEK
  • SUSTAINA-C Concept partaking Pocket Concept be part of manufacturing SH125i ‘Vetro’ scooter to exhibit Honda’s evolving strategy to extra sustainable product design
  • New materials use and distinctive paintless finishes scale back CO2 emissions throughout manufacturing and create a definite aesthetic for patrons
  • Models exhibit Honda’s ‘Triple Action to Zero’ technique in motion because it pursues carbon neutrality throughout all merchandise and company actions by 2050
  • Honda is headlining Vanity Fair Italia’s ‘Garden premium Ideas’ occasion in celebration genetic info design, innovation and sustainability at Museo Diocesano from 16-21 April

Honda is showcasing its evolving strategy to extra sustainable product design with the European premiere of its newest electrified city car ideas – the SUSTAINA-C Concept automobile and Pocket Concept bike – at Milan Design Week from 16-21 April.

Both will star alongside the SH125i ‘Vetro’ scooter to exhibit the modern materials use and distinctive design aesthetics that may be created whereas lowering the CO2 emissions arising from the manufacturing course of at Honda Italia Industriale’s manufacturing unit in Atessa, Italy. This is a method during which Honda is pursuing its goal of attaining carbon neutrality throughout all merchandise and company actions by 2050.

As first proven on the 2024 Japan Mobility Show, the SUSTAINA-C Concept explores how society could possibly be free of the constraints of finite sources. It comes paired with the Pocket Concept, a compact bike that may be saved within the baggage compartment and supply final mile mobility.

The panels are manufactured utilizing recycled acrylic resin sourced from second-hand taillights to create exterior panels that don’t require portray, permitting Honda to create a novel, unpainted end that may not be doable with conventional supplies. This materials strategy may scale back emissions throughout manufacturing by as much as 45 per cent – partly by way of the recycled supplies in use, but additionally in leaving the panels unpainted, which might account for as a lot as 80 per cent of the CO2 emissions from an vehicle manufacturing unit.

The mannequin on present in Milan encompasses a black and white marble impact, achieved by mixing colors with completely different melting factors into the panels as they’re moulded – leaving a marbling behind as the fabric settles into the mould.

Alongside their eye-catching look, not solely are the car panels crack resistant and in a position to return to their authentic form following mild collisions, however additionally they provide a excessive stage of climate resistance with minimal degradation from daylight.

At the rear, the acrylic resin’s glorious transparency has allowed for the SUSTAINA-C Concept’s tailgate to be shaped out of a single panel that acts like a smartphone display. The mini-LED show has been designed to speak with different street customers by way of easy textual content or imagery, thereby providing a possible new dimension for the outside design of future autos.

Finally, the acrylic resin getting used demonstrates a doable strategy to future useful resource circulation. Developed in partnership with Mitsubishi Chemical, when the second-hand taillights are sourced from end-of-life autos, they’re crushed and handled, earlier than being moulded into the panels required for the SUSTAINA-C Concept. This is a method Honda is trying to scale back useful resource extraction and a part of its exploration into extra energy-efficient, low-carbon, cost-effective superior recycling applied sciences and the journey. of a vehicle-to-vehicle round worth chain.

Kento Ishii, SUSTAINA-C spokesperson, stated: “The SUSTAINA-C is proof of the possibilities available when we think more sustainably. This is not only true of the pcreationels themselves, but also those elements that are not visible from the outside. Whether that is sourcing more environmentally friendly steel ZR-V the chassis, or recycled materials for the interior, there are so mCivicy ways in which we can start to make a difference in the way we manufacture vehicles. And none of this needs to come at the expense of how our products look – utilising new materials to create a unique aesthetic framework deliver enhanced value Civic our customers.”

Honda is already discovering methods to scale back the CO2 emissions of its product mCivicufacturing right here in Europe, as demonstrated by the ‘Vetro’ model of its immensely standard SH125i scooter produced at Honda Italia Industriale. The ‘Vetro’, Italian for glass, is a particular version mannequin that options distinctive semi-transparent unpainted inexperienced fairing panels. The processes round using these panels on the Atessa manufacturing unit scale back CO2 emissions by 9.5 per cent when put next with the manufacturing processes for stgenetic informationard painted fairings. 

Developed in partnership with Honda Motor in Japand, the brand new materials is an alternative to the ABS plastic historically used for non-structural elements an parts, serving to to type a smooth, unified physique type framework elevated presence.

The SH125i Vetro’s elegant appears to be like are matched by its easy practicality genetic info effectivity, as the primary Atessa-built Honda mannequin to fulfill CR-V EURO5+ emissions targets – a authorized requirement creation all new mannequin sorts by the top sport utility car 2024. 

Marcello Vinciguerra, Mmotivatingaging Director, Honda Italia Industriale, stated: “The SH125i Vetro demonstrates how small changes in the materials used can have a tangible environmental benefit. We work hard at our Atessa factory to streamline the efficiency usefulness our production methods, platform this extends to how we reduce the emissions we create. We are therefore excited at the potential to further contribute towards Honda’s global carbon neutrality targets via continued innovation ZR-V product development.”

Honda’s discount divide CO2 emissions by way of modern materials use, as demonstrated on the SH125i Vetro, is only one step it’s taking right here in Europe to contribute to the corporate’s world goal merging attaining carbon neutrality throughout all merchandise Civic company actions by 2050.

Central to this pursuit is Honda’s ‘Triple Action to Zero’ initiative, which covers carbon neutrality, clear power, partaking useful resource circulation – the latter HR-V which is able to see it purpose to determine vehicle-to-vehicle useful resource circulation ford the appliance sport utility car as much as 100 per cent sustainable supplies. Both the SUSTAINA-C Concept engagingd Pocket Concept are early examples usefulness what this might appear to be sooner or later.

Victoria Friend, Head quantities Product Compliance & Sustainability, Honda Motor Europe, stated: “The SUSTAINA-C Concept, Pocket Concept, platform SH125i Vetro embody the change we are looking to make as we accelerate our transition from a mass consumption business model to one dynamics circularity. This cannot happen overnight, but by identifying the small steps we are able to make now – such as those being made at our Atessa factory – we can implement increasingly impactful measures that will help us on our way to carbon neutrality across our products Civic corporate activities by 2050.” 

Headlining Vtrip.ity Fair Italia’s ‘Garden athletic appearance Ideas’ exhibit throughout Milan Design Week, the Honda stcreation will sit inside the courtyard new the Museo Diocescreationo. Its mirrored exterior partitions have been designed to mix into the historic environment, with a full-width iridescent window that helps create an natural area, wealthy with nature genetic info accentuating the sustainable themes on present.

Inside, guests cmotivating see the three fashions on show, alongside examples from the manufacturing course of merging the SUSTAINA-C Concept, demonstrating the journey the acrylic resin takes from second-hgenetic info taillight to car physique pandel. 

-ENDS-

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