Category Archives: Volkswagen

Volkswagen

New Volkswagen marketing campaign tells clients’ private tales

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Volkswagen is placing its clients much more firmly on the heart of its advertising and marketing going ahead: the brand new YourWagen worldwide communications initiative options examples of how Volkswagen fashions have all the time been a dependable accomplice in folks’s lives – with emotional, playful and entertaining storytelling. The marketing campaign kicks off within the UK market on May 4 with a 60-second advert in the course of the “Britain’s Got Talent” broadcast on ITV. In parallel, additional real-life tales, photographs and movies about Volkswagen drivers and their vehicles shall be posted on the Volkswagen UK web site. There can even be a number of activations on social media channels, at retailers and at different occasions.

Susanne Franz, the VW model’s Chief Marketing Officer, commented: “The VW brand has always built the best cars to suit any situation in life. So what could be better than to put the people who love and live our brand at the center of our campaign?”

Starting May 4, the YourWagen marketing campaign showcases distinctive tales in regards to the lives of Volkswagen homeowners. SurfWagen, MumsWagen or WorkforceWagen – every buyer has their very own private YourWagen, as a result of no two relationships with their Volkswagen are the identical. The opening movie is about reminiscences of friendship and love, and of overcoming difficulties and turning hobbies into careers. It even contains a movie star – the legendary Herbie.

Volkswagen has established itself with modern promoting and legendary slogans comparable to “Think small”, “It runs and runs …” or “Das Auto”. The YourWagen communications initiative focuses on collaborative storytelling, thus setting it other than different campaigns: “We’ve involved our customers and fans from the very start and worked with them to create something that we feel is truly unique and collaborative,” Susanne Franz mentioned.

Imelda Labbé, Member of the Volkswagen Brand Board of Management chargeable for Sales, Marketing and After Sales, commented: “Without the Volks, there is no Wagen – that is the essence of the concept behind our YourWagen campaign. Our customers are of central importance for our brand, that is why we are placing them at the very heart of the new campaign.”

Few automotive producers can declare a practice that matches that of Volkswagen. For greater than 70 years, the model has been making modern applied sciences, the best high quality and engaging designs accessible to many individuals – with the likes of bestsellers such because the Beetle, the Golf and the all-electric ID. Family. It is that this human issue that makes Volkswagen so particular for its followers.

More info and the video clips can be found on the Volkswagen UK web site: https://www.vwpress.co.uk/en-gb/releases/5131

Volkswagen

Major improve for the ID.3: pre-sales launch with Pro S mannequin

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Volkswagen is launching the brand new ID.3 with an intensive improve. The subsequent software program and infotainment technology and the improved working idea at the moment are additionally coming into Volkswagen’s electrical compact class. The augmented actuality head-up show has been enhanced, a model new Wellness App and non-compulsory premium sound system from Harman Kardon have been added. With the improved drivetrain, the ID.3 Pro S’s output will increase to as much as 170 kW. Pre-sales for the Pro S mannequin (5 seater) with a 77 kWh lithium-ion battery (web) at the moment are open; additional variants will probably be out there to order shortly.

Imelda Labbé, Member of the Volkswagen Brand Board of Management liable for Sales, Marketing and After Sales: “The ID.3 Pro S represents the consistent further development of our product portfolio based on the needs of our customers. For example, the model now has an improved e-route planner and the option of preconditioning the battery. These are functions that have already been very well received by drivers of the other ID. models.”

New infotainment system and ChatGPT. The cockpit panorama within the ID.3 product line now has a brand new design. The latest-generation infotainment system includes a bigger touchscreen (diagonal: 32.8 cm/12.9 inches) and a brand new, intuitive menu construction. The multifunction steering wheel has additionally been enhanced, permitting for simplified and extra intuitive operation. The driving mode selector has been faraway from the housing for the Digital Cockpit and designed as a separate steering column swap – like within the ID.7, for instance. Now illuminated and ergonomically designed, the contact sliders are situated below the Infotainment system show and are used to regulate the inside temperatures and quantity. The new IDA voice assistant might be operated with pure language. It not solely permits a variety of automobile capabilities to be managed, but additionally solutions questions by accessing on-line databases akin to Wikipedia. Another new characteristic is the combination of synthetic intelligence (AI) via ChatGPT.

Stronger and extra environment friendly motor. The ID.3 will probably be outfitted with enhanced model of the earlier electrical motor, which not solely impresses with extra energy but additionally with economical consumption. In the German market, the ID.3 Pro S now delivers 170 kW as customary, whereas clients in different markets can determine after buy whether or not they wish to enhance the fundamental output from 150 kW to 170 kW by way of function-on-demand. This “power-on-demand” choice is new for Volkswagen and one other element in its improvement of digital enterprise fashions. Increasing the facility to 170 kW improves 0 to 100 km/h acceleration to 7.1 seconds. The mixed WLTP vary for the ID.3 Pro S reaches as much as 559 kilometres.

Faster charging on the go. When out and about, an progressive charging and thermal administration operate makes positive the battery is pre-conditioned forward of the subsequent DC charging cease. This implies that the ID.3 Pro S is provided with vitality as rapidly as potential on lengthy distances. The battery is heated to the optimum temperature in order that it may be charged with a most output of as much as 175 kW. This permits the charging time to be decreased by a number of minutes, notably in winter. When route steerage by the navigation system with the improved Electric Vehicle Route Planner is lively, pre-conditioning is began mechanically on the way in which to the subsequent quick-charging station. Without lively route steerage, the operate can be manually activated utilizing the charging menu within the infotainment system. Practical: routes with as much as 10 charging stops and 10 stopovers might be deliberate on a smartphone or on the internet portal after which transferred to the Infotainment system.

Assistants on board as customary. The ID.3 Pro S already has a variety of recent help techniques on board. These embody Adaptive Cruise Control ACC, Autonomous Emergency Braking (Front Assist) with pedestrian and bicycle owner monitoring, lane maintaining system Lane Assist, oncoming automobile braking when turning operate and Dynamic Road Sign Display. Also included as customary: the Car2X site visitors hazard alert operate. The system helps the motive force by offering info on what is going on on the street and is subsequently capable of give an early warning of conditions akin to roadworks, accidents, the tip of site visitors queues or emergency autos.

New and enhanced techniques. Equipment choices embody progressive techniques akin to enhanced Travel Assist with swarm knowledge utilisation. This permits assisted longitudinal and lateral steerage over your complete pace vary in addition to assisted lane altering on motorways. Park Assist Plus and the reminiscence operate for the system (computerized execution of a saved parking manoeuvre over a distance of as much as 50 metres) can be found as non-compulsory gear. Park Assist Plus has been expanded to incorporate a distant operate for distant parking functionality by way of smartphone app. The exit warning system is a brand new addition to the ID.3 product line: as an extension of the Side Assist lane change system. Within the system limits, it may well forestall one of many doorways from being opened if a automobile approaches from behind. The system points an acoustic and visible warning and, within the occasion of acute hazard, briefly prevents the door(s) in query from being opened.

Innovative Wellness App. The Wellness App is a brand new characteristic, developed for elevated well-being whereas driving or throughout breaks. In the ID.3 Pro S, the app makes use of options akin to background lighting, sound and air con for this. The following wellness modes will probably be out there within the launch section: Fresh Up, Calm Down and Power Break. The modes can be customised: a Spotify playlist can be utilized as an alternative of the pre-programmed sound, for instance.

New sound system. The ID.3 Pro S has acquired yet one more spotlight within the type of the non-compulsory 480-watt sound system from audio specialist Harman Kardon. The 12-channel sound system gives 4 preconfigured sound settings: Pure (impartial studio sound), Relax (simple listening), Speech (deal with spoken phrases) and Vibrant (dynamic stay sound). The sound can be individually adjusted in keeping with private style by way of an equalizer.

Volkswagen

Brand Group Core will increase working revenue in Q1 2024 regardless of difficult market surroundings

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The Brand Group Core delivered sturdy monetary ends in the primary quarter of 2024. With steady car gross sales and barely decrease gross sales income, the Brand Group Core reported a big year-on-year enhance in working revenue and working return. At 6.4%, working return was nicely throughout the goal hall of 6-7% for 2024. All manufacturers contributed to this achievement, reporting greater returns on the idea of centered price administration in addition to elevated implementation of synergy and effectivity measures throughout the Brand Group. The monetary efficiency within the first quarter felt the influence of offsetting results – these included, for instance, the abrupt termination of presidency incentives for electrical vehicles within the German market and the associated low cost measures firstly of the 12 months. Furthermore, there was excessive depreciation attributable to investments in product campaigns and the associated ramp-up of electrical merchandise.
The Brand Group Core was, nonetheless, capable of counteract these results within the first quarter of 2024 with a balanced product combine. The slight dip in demand for all-electric autos (BEV) was offset by greater deliveries of ICE fashions. Overall, steady Q1 unit gross sales figures at Brand Group stage mirror these results.

Significant enhance in Brand Group revenue and return on the again of strong car gross sales and gross sales income.

Key monetary efficiency indicators affirm the energy and resilience developed by the Brand Group Core: with unit gross sales of 1,191,926, the Brand Group’s car gross sales virtually matched the excessive prior-year stage (Q1 2023: 1,192,974 autos). Even although gross sales income got here in at 32.8 billion euros – thus barely decrease than the very robust gross sales stage of the earlier 12 months (Q1 2023: 33.2 billion euros) – working revenue earlier than particular objects grew 21% to 2.1 billion euros (Q1 2023: 1.7 billion euros).

The working return (earlier than particular objects) improved by 1.2 proportion factors to six.4%. Cash outflows within the first quarter had been primarily attributable to preparations for brand new mannequin ramp-ups.

The Brand Group Core delivered 1,543,500 autos to prospects within the first quarter of the 12 months, 6.2% greater than the identical prior-year quarter (Q1 2023: 1,453,500 autos). All-electric fashions accounted for an necessary share of deliveries: essentially the most profitable all-electric fashions from the Group delivered worldwide within the first quarter of 2024 had been the ID.4, ID.3, Škoda Enyaq and ID. Buzz. Škoda delivered 12.3% extra all-electric autos in Q1 2024 in contrast with the identical prior-year quarter. At Volkswagen Commercial Vehicles, the rise was as excessive as 29.4%.

Key figures for the Brand Group Core:

Key financials

Q1 2024

Q1 2023

Change 24/23

Unit gross sales (in 1000’s)
(incl. different autos from different manufacturers)

1,192

1,193

0%

Sales income

32.77 billion euros

33.16 billion euros

-1%

Operating revenue earlier than particular objects

2.11 billion euros

1.74 billion euros

+21%

Operating return earlier than particular objects

6.43%

5.25%

+1.2%-points

The Volkswagen Passenger Cars, Škoda, SEAT/CUPRA and Volkswagen Commercial Vehicles manufacturers every contributed to the sturdy Brand Group Core Q1 outcomes for fiscal 2024.

Unit gross sales on the Volkswagen Passenger Cars model within the first quarter of fiscal 2024 ran at 694,617, 5% down on car gross sales for a similar prior-year quarter (Q1 2023: 730,797 autos). Given the commonly difficult market surroundings, a really robust efficiency within the first quarter of the earlier 12 months and mannequin adjustments in key quantity drivers (Golf, Tiguan, Passat), gross sales income firstly of the 12 months got here in at 19.3 billion euros, 6% decrease than the prior-year determine (Q1 2023: 20.5 billion euros). At the identical time, nonetheless, the working revenue earlier than particular objects improved by 26.8% to 770 million euros, confirming the Volkswagen model’s steady place total in a risky market. At 4.0%, the working return (earlier than particular objects) was noticeably greater than the prior-year determine of three.0%, pushed by a constructive regional combine and worth results that in flip had been counteracted by pay will increase.

Patrick A. Mayer, Member of the Board of Management of the Volkswagen Brand answerable for “Finance”, commented: “The solid results for the first quarter of 2024 show that our cost optimization measures are having an effect and the brand is successfully strengthening its resilience. Implementation of the Volkswagen brand’s comprehensive performance program continues to gather momentum and will make us even more effective and faster in this challenging year of 2024.”

Škoda Auto delivered 220,500 autos worldwide within the first quarter of 2024, a rise of 5.2% in contrast with the earlier 12 months. The order consumption stays promising. Sales income got here in at 6.6 billion euros, barely down on the determine for Q1 2023 (6.8 billion euros). This is partly attributable to greater materials prices. The working revenue earlier than particular objects ran at 535 million euros and the working return (earlier than particular objects) was 8.1%, barely above the extent for a similar prior-year quarter
(Q1 2023: 8.0%). With deliveries operating at 61,200 (+36%), the Octavia remained the model’s best-selling mannequin.

SEAT/CUPRA reported a constructive begin to enterprise 2024. First-quarter car gross sales by the model ran at 164,300 models, a rise of 6.2% in contrast with the primary quarter of the earlier 12 months. SEAT/CUPRA generated gross sales income of three.8 billion euros, a rise of 6.8% on the determine for Q1 2023. The working revenue earlier than particular objects developed significantly nicely, rising 57% to 226 million euros. The working return (earlier than particular objects) improved to five.9%, similar to an increase of 1.9 proportion factors on the determine for Q1 2023. These constructive figures mirror the profitable market penetration of SEAT/CUPRA and the rising recognition of SEAT/CUPRA fashions.

Business improvement on the Volkswagen Commercial Vehicles model within the first quarter of 2024 was constructive. Vehicle gross sales of 121,906 models represented 17% progress in contrast with similar quarter in 2023. There was corresponding 16% progress in gross sales income to 4.2 billion euros. Particularly noteworthy is the rise in working revenue earlier than particular objects, which greater than doubled to 400 million euros (+ 134%). The working return (earlier than particular objects) got here in at 9.6%, a rise of 4.8 proportion factors.

Outlook
 The subdued financial prospects, rising competitors and political challenges will proceed to form the present fiscal 12 months. Against this backdrop the Brand Group Core because the “core of the Volkswagen Group” has outlined its key priorities: to spice up its monetary energy and innovativeness in addition to enhance its resilience. 2024 can be a 12 months of complete mannequin change. The Volkswagen model started the present 12 months with the market launch of the three most necessary quantity fashions: Tiguan, Golf und Passat. The Brand Group Core will additional strengthen its market place by debuting additional enticing new fashions such because the all-electric Volkswagen ID.7 Tourer, the long-wheelbase ID. Buzz and the CUPRA Tavascan. The Brand Group Core’s working return in Q1/24 was throughout the full-year goal hall of 6-7%. With a transparent give attention to additional decreasing complexity, shortening improvement cycles and systematically tapping into synergy potentials, the Brand Group Core is on monitor to satisfy its goal of an working return of 8% by 2026.

Volkswagen

New design, modern applied sciences and quick improvement: Volkswagen units out to thrill clients in China

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  • Consistently oriented to the Chinese market: Volkswagen is presenting the brand new design language and the brand new expertise customary of future Volkswagen fashions in China with the ID. CODE design present automotive unveiled at Auto China 2024
  • Sharpened model expertise: Volkswagen plans to faucet into new buyer teams in China with the ID.UX electrical sub-brand
  • Broad product portfolio: over 30 new Volkswagen fashions throughout all powertrains and in all segments for Chinese clients by 2030
  • In China, for China: robust native tech improvement and partnerships for shorter improvement occasions

Volkswagen is systematically forging forward with its “in China, for China” technique. The aim is even nearer alignment with the particular necessities of shoppers on the planet’s largest auto market and to offer them with a convincing product providing in all related segments. The ID. CODE design present automotive that celebrates its world premiere this week on the Auto China 24 commerce truthful in Beijing (from April 25 to May 4, 2024) bears witness to this systematic orientation to the desires of Chinese clients. The idea automotive’s aesthetics are fully new and provides a preview of a giant electrical SUV. The ID. CODE is designed for Level 4 absolutely autonomous driving. The new progressive ID.UX sub-brand additionally performs a key function by way of Volkswagen’s profile within the Chinese market. With all-electric, lifestyle-oriented fashions, this sub-brand is designed to enchantment to youthful clients particularly.

“The Volkswagen brand can already look back on 40 years of success in China, and we are continuing this success story into the new mobility era, thus confirming the trust of our Chinese customers,” Thomas Schäfer, CEO of the Volkswagen model, mentioned. The sharpened technique in China has three pillars: a complete product portfolio accelerating the electrification of the model’s fashions, a model and design language developed particularly for the Chinese market, and native technical improvement with robust companions in China to speed up the tempo of innovation. Thomas Schäfer: “The ID. CODE gives a first preview of the future of VW in China: with a new design, a new technology standard and a holistic brand experience – specifically oriented to the needs and wishes of our Chinese customers. We are ushering in a new era of mobility in China, together with our Chinese partners.”

ID. CODE – Concept vehicle.

ID. CODE design present automotive debuts at Auto China 2024

With the world premiere of the ID. CODE at Auto China 2024, Volkswagen is giving a primary preview of the brand new design language of future fashions and on the similar time launching a brand new expertise period. The idea automotive was developed particularly for patrons in China. With its highly effective, clear and fluid surfaces the idea automotive is harking back to a Gran Turismo. The exterior additionally features as a projection floor for next-generation AI-assisted mild and show programs. This goes properly with the newly-designed dwelling house on board the ID. CODE, the place the true and digital worlds meet to create a brand new mobility expertise. The electric-powered idea automotive might be pushed conventionally or in Level 4 autonomous driving mode.

Broad product portfolio for Chinese clients by 2030 introduced

The ID. household will develop to a complete of 16 fashions by 2030. This contains 5 EVs from the brand new ID.UX sub-brand that can have a good time their market debut by 2027. Volkswagen can be introducing electrical variations of its ICE fashions step-by-step and increasing its portfolio in China with new, highly-efficient plug-in hybrids with an electrical vary of over 100 kilometers. Twelve new ICE fashions and 6 hybrids will debut by 2030. In addition, Volkswagen is complementing the confirmed MQB and MEB automobile architectures by including native platforms in China – for instance, by partnerships such because the cooperation with XPENG. Furthermore, Hefei-based Volkswagen China Technology Company (VCTC) is growing the Group’s first electrical platform particularly for China. At least 4 extra fashions for the electrical entry-level phase are to be constructed on the China Main Plattform (CMP) from 2026. Multiple platforms allow Volkswagen to supply its clients the fitting merchandise in all related segments and to fulfill all wants.

First impression of an ID.UX mannequin of the Volkswagen sub-brand for China.

New all-electric ID.UX sub-brand expands product vary

Volkswagen is increasing its EV providing for brand new buyer teams in China with ID.UX. ID.UX combines confirmed VW virtues with lifestyle-oriented design DNA. Brand-specific options embrace a progressive exterior design together with a driver-centric inside that includes a completely new show and working idea (HMI) for younger clients. The first ID.UX mannequin is the ID.UNYX, scheduled to make its market debut in 2024.

Intensified native improvement for better innovativeness

Volkswagen is strengthening its ecosystem of manufacturing, improvement, procurement and battery manufacturing in China. By the tip of the yr, the variety of workers on the R&D web site in Anhui alone can have grown to three,000 consultants. The model can be intensifying localization to attain considerably shorter improvement cycles. Chinese companions similar to XPENG, Horizon Robotics and Thundersoft are to be built-in into the event course of at an early stage. In collaboration with XPENG, two new mid-class autos are deliberate from 2026. Employees on the CARIZON three way partnership with Horizon Robotics and the CARThunder three way partnership with Thundersoft are engaged in growing modern programs for autonomous driving, infotainment and connectivity.

Volkswagen

Green gentle for collection manufacturing: new Golf begins rolling off meeting line at Wolfsburg plant at present

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Series manufacturing of the brand new Golf has began on the Volkswagen plant in Wolfsburg: the primary automotive from the technically and visually revamped eighth mannequin era to roll off the meeting line in Hall 12 at present was a Golf Style in anemone blue metallic – nearly precisely 50 years because the very first collection Golf was in-built Wolfsburg.

“The Golf has been at the heart of the Volkswagen brand for half a century, offering affordable mobility for all at the highest technical level. The Golf has constantly adapted to customer needs, thus becoming a global bestseller – made in Wolfsburg. This is precisely what we are building on with the new evolutionary stage – with even higher efficiency, comfort and quality and a new operating concept. The Golf does not get any better than this,” Thomas Schäfer, CEO of Volkswagen Passenger Cars, mentioned.

Over the final 5 a long time, Volkswagen’s foremost plant in Wolfsburg has in a way change into the “soul” of worldwide Golf manufacturing: over half of the greater than 37 million fashions of this king of the compact class offered thus far – a mean of 400,000 models per 12 months – have been constructed on the foremost plant. This contains the “classic” Golf, now in its eighth era, with varied derivatives such because the Golf Variant and Golf Sportsvan, and a broad vary of fashions and powertrains.

The new mannequin is well acknowledged by its modified entrance finish. Visually defining options embody the newly-designed LED headlights. The top-of-the-range IQ.LIGHT – LED matrix headlights incorporate a brand new high-performance foremost beam with a really excessive vary. For the primary time in a European Volkswagen, the Volkswagen brand within the radiator grille can be illuminated. The IQ.LIGHT – 3D LED tail gentle clusters have additionally obtained a brand new design – in each the Golf and the Golf Variant.

The inside encompasses a new era of infotainment system with even quicker processors, a free-standing touchscreen (diagonal: 32.2 cm/12.9 inches) and an intuitive menu construction. The contact sliders for temperature and quantity management are actually illuminated. The newest digital devices are additionally all the time on board as normal. Also new is the multifunction steering wheel with easy-to-use buttons and the IDA voice assistant with built-in ChatGPT perform that may not solely be used to manage capabilities such because the air con system, phone or navigation system, but additionally to entry on-line info on virtually any matter – from flight particulars to basic information questions.

In phrases of the powertrain vary, along with the confirmed, environment friendly TSI, TDI and eTSI delicate hybrid drives, the Golf replace additionally provides two new plug-in hybrids with an electrical vary of nicely over 100 km and a mixed vary of some 1,000 km, in addition to a DC quick-charging perform.

The Volkswagen Group’s largest automotive manufacturing plant had one more reason to have a good time this week, too. Just just a few days earlier than the brand new Golf went into manufacturing, the manufacturing facility celebrated the 48 millionth automobile to go away the meeting line; no different automotive plant worldwide has constructed wherever close to as many autos because the manufacturing facility in Wolfsburg. It goes with out saying that the anniversary mannequin was a Golf. The mannequin in urano gray is already on its option to a buyer within the United Kingdom. “48 million is an impressive figure that would never have been possible without a motivated and skilled workforce,” Jürgen Mahnkopf, Deputy Chair of the General and Group Works Councils, mentioned. “Our employees have put their heart and soul into every single vehicle that has been built here over the last 50 years.”

With a manufacturing quantity of some 20 million autos, the Golf is the most-built mannequin on the plant. Second place goes to the Beetle, with nearly 12 million models produced in Wolfsburg between 1945 and 1975. The Tiguan now occupies third place, with just below 3.5 million fashions rolling off the meeting strains since begin of manufacturing in 2007. It has overtaken the Polo, the place manufacturing of greater than three million models on the web site on the Mittelland Canal started in 1975. “The connection between the Golf and the Wolfsburg plant is quite unique: Wolfsburg is the Golf – and the Golf is Wolfsburg,” Plant Manager Rainer Fessel mentioned. “As a team we have meticulously planned the start of production over the past weeks and months. Now we are delighted we will soon be seeing the new Golf on the roads.”

Volkswagen

Tickets for the massive GTI Fanfest go on sale

Less than 4 month to go till the massive GTI celebration takes place, from 26-28 July. For the primary time, the legendary GTI meetup will likely be held at places across the Volkswagen Arena in Wolfsburg, and the theme will likely be Icons Coming Home. All info on advance ticket gross sales can now be discovered on www.volkswagen.de/gtifanfest, with one-day passes costing €19.76 and three-day VIP tickets out there for €119.76. A restricted variety of Experience Tickets are additionally out there, and embody a 150-minute driving expertise in a collection of efficiency Volkswagen fashions on the testing facility in Ehra close to Wolfsburg. More particulars concerning the meet-up will be discovered on the occasion web site, the place info will regularly be up to date. In addition to automotive shows, stage exhibits and membership meets, many extra actions and surprises lay in retailer for GTI and Volkswagen fans and their households. Admission is free for under-18s.

Imelda Labbé, Member of the Volkswagen Board of Management accountable for Sales, Marketing and After Sales, mentioned: “The GTI Fanfest is a party for, and shaped by, fans. It’s all about them, and they make the meet-up what it is – a gathering that’s brimming with passion for the Volkswagen brand and all things four-wheeled.” With anticipation among the many neighborhood at a excessive, organisers expect a crowd of as much as 35,000 folks to attend from everywhere in the world.

The inventive programme of occasions places a particular concentrate on followers’ private needs and realises quite a lot of concepts put ahead by the neighborhood. This consists of, for instance, personalised footwear, with a shoe designer who can be an fanatic developing with a collection of GTI-themed sneakers. Visitors will be capable to purchase these collectors’ gadgets on the occasion or carry their very own sneakers to be customised in individual.

Other pageant highlights embody the presentation of a brand new GTI life-style assortment, a GTI parade via VW’s Wolfsburg manufacturing facility and loads of house owners’ automobiles on show, with followers capable of register their fashions on the occasion.

Elsewhere, GTI variants from throughout all eight generations of the Golf will make an look across the VfL Wolfsburg Bundesliga membership stadium, in addition to GTI variations of the Lupo, Polo and up! will likely be on present at places across the stadium of the VfL Wolfsburg Bundesliga membership. Volkswagen may also give guests a glimpse of the all-electric way forward for the model by showcasing the sporty GTX variations of its ID. household and presenting the ID. GTI Concept.

Influencer JP Performance will exhibit his ‘Super-Golf’ together with the ‘Thunder Bunny’; neighborhood automobiles and particular Volkswagen present automobiles will function; and a cellular engine testing stand will likely be arrange locally automotive park for GTI and R drivers. A DJ and stay music, meals vehicles and the well-known Volkswagen currywurst are additionally on the menu.

Volkswagen

A world bestseller celebrates its fiftieth birthday – Volkswagen began manufacturing of the primary Golf on 29 March 1974

On 29 March precisely 50 years in the past, Volkswagen began collection manufacturing of the Golf in Wolfsburg. Nobody knew on that day in March that this compact automobile – the successor to the legendary Beetle – would turn out to be probably the most profitable Volkswagen and best-selling European automobile of all time. It mirrored the spirit of the instances, gave its title to its personal car class, and has accompanied generations of individuals all over the world. To date, greater than 37 million items have adopted 1974’s first series-production Golf. Purely in mathematical phrases, which means over 2,000 folks all over the world have opted to purchase a brand new Golf each single day over the past 50 years. Today, Volkswagen is celebrating the Golf’s birthday – and in addition the beginning of this world bestseller’s future because of a complete technical and visible replace.

Volkswagen – from the spherical Beetle to the angular Golf. The first new Golf fashions could possibly be seen in sellers’ showrooms in July 1974. Where the Beetle and thus rear-mounted engines had beforehand dominated the scene for a lot of many years, a brand new period now lastly started: that of the front-mounted transverse engine. Volkswagen had already initiated this transition shortly earlier than with the Scirocco and Passat. With the Golf, the highest-volume class now additionally used this new expertise.

Volkswagen reinvents itself. As the successor to the legendary Beetle that had been produced greater than 21.5 million instances, the Golf developed by Giorgio Giugiaro and Volkswagen Design needed to dwell as much as excessive expectations so as to proceed the success story of probably the most profitable automobile of all time as much as that time. And it did so in each approach: clients had been so impressed by the trendy drive idea, variable inside and new design that the Golf had already hit the a million mark by October 1976.

The Golf precept. In 1974, Volkswagen wrote the next in regards to the new car with its giant tailgate: “The Golf offers maximum space and safety. It is uncompromisingly geared towards practicality. The low beltline gives drivers a clear overview, and the sloping bonnet ensures that the road right in front of the vehicle is visible. The rear window extends well down, making reversing much easier.” And this all nonetheless applies as much as the current day for each Golf ever constructed.

The Golf and the manufacturing unit. From the very starting, the Volkswagen plant in Wolfsburg and its workers additionally benefited from the profitable begin of the Golf I. To date, greater than 20 million Golfs have been in-built Wolfsburg alone. The 17 million Golfs constructed to this point exterior Wolfsburg have been produced in different German crops in addition to in Belgium, Brazil, China, Malaysia, Mexico, Slovakia and South Africa. In this sense too, the Golf is a world automobile. However, its applied sciences have at all times been typical examples of progressive German engineering.

Eight generations of the Golf – a 50-year success story with over 37 million constructed.

Golf I – A mirrored image of progress. Just like all following Golf generations, the primary era was additionally a mirrored image of the technical state-of-the-art and present automotive traits. And that was not simply true of the ingenious use of house for the time and the car’s front-wheel drive.With the primary Golf GTI (1976), Volkswagen initiated the dynamic improvement of the compact class. The Golf D (1976) and the later Golf GTD (1982) ensured the breakthrough of diesel within the compact section. In 1979, Volkswagen launched the Golf Cabriolet – for a time the best-selling convertible automobile on this planet. This was like a breath of recent air for this car class, which had by then already lengthy been referred to as the Golf class. A complete of 6.9 million items of the primary era of the Golf, together with all derivatives, had been offered on all continents by 1983 – the Golf I thus proved itself to be a worthy successor to the Beetle.

Golf II – The milestone. Today’s Volkswagen Chief Designer, Andreas Mindt, sums up a very powerful second within the historical past of the Golf: “It was the switch from Golf I to Golf II. Volkswagen’s then Chief Designer Herbert Schäfer did everything right there. He modernised the second Golf but kept the DNA of the first generation. This bridge is extremely important for the Golf’s history. The Golf has always remained a further development of this original model. That is the special thing about the Golf, and the credit for this belongs to Herbert Schäfer.” Technologies such because the managed catalytic converter, ABS and all-wheel drive made their debut within the Golf II. A complete of 6.3 million Golf II automobiles had been constructed between 1983 and 1991.

Golf III – Safety first. From August 1991, Volkswagen kick-started a brand new period of security with the Golf III. This was the product line’s first mannequin out there with entrance airbags from 1992, and nice progress within the space of physique design additionally led to vital enhancements in its crash properties. Plenty of the product line’s different milestones are related to the Golf III, which had been constructed 4.8 million instances by 1997: for instance, the primary six-cylinder engine (VR6), cruise management system and the primary aspect airbags. For the primary time, this Golf was additionally out there as an property mannequin.

Golf IV – The type icon The Golf IV introduced in 1997 is as we speak thought-about to be a mode icon – little question additionally as a result of the truth that it bridged the hole to the Golf I from 1974 with its clear options and the hanging C-pillar design of the product line. With the Golf IV, Volkswagen achieved a brand new normal of high quality throughout the section. In parallel, the debut of ESP made an extra contribution to creating security out there to the plenty. In 2002, Volkswagen additionally introduced the sportiest Golf to this point on the idea of the fourth era: the R32 with a high velocity of 250 km/h. In 2003, this was the primary Volkswagen to obtain a direct shift gearbox (DSG). The Golf IV was changed in the identical 12 months after 4.9 million items constructed.

Golf V – Class limits abolished. With its excellent consolation, the fifth Golf – which was launched in 2003 – was miles forward of many opponents within the higher mid-sized class. The identical was true for high quality. A worth that underlined the steadiness of the laser-welded physique was the 35-per-cent enhance in torsional rigidity. For the primary time, as much as eight protecting airbags had been additionally on board. In addition, the Golf V, which had been constructed 3.4 million instances by 2008, impressed with a brand new four-link rear suspension, bi-xenon headlights and the primary 7-speed DSG.

Golf VI – High-tech compact class. By the top of July 2012, an extra 3.6 million Golfs had been produced in solely 4 years on the idea of the sixth era that was launched in 2008. And security as soon as once more took an incredible leap ahead: the once more laser-welded physique was so steady that it scored the utmost of 5 stars with flying colors within the Euro NCAP crash take a look at. New applied sciences akin to Light Assist (superior main-beam management), Park Assist, Hill Start Assist and adaptive chassis management (DCC) made the 2009 ‘World Car of the Year’ probably the most superior compact automobiles of its time.

Golf VII – Less weight, much less consumption. In September 2012, Volkswagen celebrated the world premiere of the seventh Golf. Its weight was diminished by as much as 100 kg in contrast with its predecessor, which meant that gas consumption was additionally diminished by as much as 23 per cent. New applied sciences such because the Automatic Post-Collision Braking System, Adaptive Cruise Control and Front Assist together with City Emergency Braking System rounded off the vary of help programs. In 2014, Volkswagen set its course for the period of electrical mobility with the brand new e-Golf. A complete of 6.3 million Golf VII automobiles had been produced as much as 2019.

Golf VIII – The progressive trendy period. Volkswagen introduced the Golf VIII in October 2019. With its new gentle and plug-in hybrid drives, it electrified the compact class. And as one of many first compact automobiles, it enabled assisted driving by way of Travel Assist. Even the entry-level model as we speak has options akin to Lane Assist, Front Assist, LED headlights, LED tail mild clusters and automated air conditioner on board as normal. In mixture with the non-compulsory adaptive chassis management DCC and the car dynamics supervisor, the Golf VIII additionally achieves an unprecedented unfold between consolation and dynamics on this class. More than a million items have been offered to this point.

Now – in 2024 – the brand new evolutionary stage of the eighth era has arrived. The new Golf impresses with a next-generation infotainment system, a extra intuitive working idea, a sharper entrance and rear finish design in addition to environment friendly drive programs. These embrace plug-in hybrid drives with an elevated all-electric vary of considerably greater than 100 kilometres. An illuminated Volkswagen emblem additionally adorns the entrance for the primary time in a Golf. In addition, the brand new Golf with voice management and the AI-based chatbot ChatGPT as soon as once more makes technical improvements out there to the plenty.

Volkswagen

Volkswagen Teams Up with Warner Bros. and Legendary Entertainment for Global Release of “Godzilla x Kong: The New Empire” Movie Featuring the VW ID.4

Volkswagen is thrilled to announce its collaboration with Warner Bros. and Legendary Entertainment for the worldwide launch of “Godzilla x Kong: The New Empire.” Set to premiere globally starting March 27, this extremely anticipated blockbuster showcases Volkswagen’s progressive ID.4 mannequin in a groundbreaking cinematic expertise. In conjunction with the movie’s launch, Volkswagen Headquarter and Volkswagen Japan, the place Kong has turn out to be a worldwide popular culture icon, have co-developed partaking short-form content material for social media, additional solidifying the model’s partnership with the movie whereas reinforcing its dedication to international electrification.

The preliminary teaser trailer for “Godzilla x Kong: The New Empire,” unveiled in December 2023, has garnered over 100 million views. With the extremely anticipated launch simply across the nook, audiences worldwide have only some days to attend till the movie hits cinemas internationally starting March 27 and in North America March 29, adopted by its premiere in Germany on April 4. Alongside the anticipated return of Rebecca Hall, Bryan Tyree Henry and Kaylee Hottle, a brand new solid member has emerged: the Volkswagen ID.4, becoming a member of its human and monstrous counterparts on-screen.

Imelda Labbé, Member of the Volkswagen Brand Board of Management liable for Sales, Marketing and After Sales, stated: “At first glance one might wonder what the link is between an edge-of-your-seat, adrenaline-filled Monsterverse movie of such epic proportions, and the innovative, intuitive safe haven that is the ID.4. But it’s all about feelings, and emotive storytelling. As well as all the fast-paced monster action, the film has plenty of playful and heartwarming moments that really speak to us at Volkswagen. We collaborated closely with our Volkswagen Japan team on production to take the all-electric ID.4 closer to a broad group of customers in Japan and fire their enthusiasm for sustainable mobility.”

“In our exhilarating partnership with Volkswagen for ‘Godzilla x Kong: The New Empire,’ we’re thrilled to showcase the ID.4’s electrifying presence on display screen. This collaboration merges cutting-edge automotive innovation with the epic scale and growth of our Monsterverse world, bringing new dimensions to our beloved characters and tales whereas working alongside an iconic model,“ stated James Ngo, Executive Vice President, Franchise Management at Legendary Entertainment.

Twinkle within the Eye: Three items of content material for Social Media
To add an additional twist to the combo, the worldwide Volkswagen advertising staff and Volkswagen Japan partnered with Warner Bros. and Legendary Entertainment to prepare dinner up some social media magic. Enter three cleverly crafted clips infused with refined, light-hearted humor: “The Awakening,” “Need A Charge,” and “Coffee Run.” Set throughout the monstrous universe of “Godzilla x Kong: The New Empire,” these snippets supply a pleasant peek into the connection between the Volkswagen ID.4 and these iconic Titans. Not solely do they showcase the compact SUV’s efficiency and technical prowess, however additionally they weave in some heartwarming storytelling.

Japanese actress and social media sensation Chikako Fukuyama, finest recognized
for her function on the favored Japanese actuality present “Terrace House: Aloha State,” is taking the helm of this tradition content material sequence.

Relevance of worldwide advertising cooperations
Marketing collaborations are essential for rising consciousness of manufacturers and their merchandise, multiplying quick, medium and particularly long-term attain by way of earned media and to deal with a broad goal group in an progressive and environment friendly means.
By putting the Volkswagen ID.4 within the movie, an emotional storytelling connection is created that appeals to the altering client behaviors.

Repositioning of communication actions
Meanwhile, Volkswagen has been busy forging partnerships within the movie business as a part of its new model positioning. Recent collaborations embody “Miraculous: Ladybug & Cat Noir – The Movie” from ZAG and Mediawan Kids & Family; Marvel Studios’ “Ant-Man and The Wasp: Quantumania;” and the Disney+ Star Wars restricted sequence “Obi-Wan Kenobi,” “Andor,” and “Mandalorian.”

Background Information

About “Godzilla x Kong: The New Empire”
The epic battle continues! Legendary Pictures’ cinematic Monsterverse follows up the explosive showdown of “Godzilla vs. Kong” with an all-new journey that pits the almighty Kong and the fearsome Godzilla towards a colossal undiscovered menace hidden inside our world, difficult their very existence—and our personal. “Godzilla x Kong: The New Empire” delves additional into the histories of those Titans and their origins, in addition to the mysteries of Skull Island and past.

Once once more on the helm is director Adam Wingard. The movie stars Rebecca Hall, Brian Tyree Henry, Dan Stevens, Kaylee Hottle, Alex Ferns and Fala Chen.

The screenplay is by Terry Rossio and Simon Barrett and Jeremy Slater, from a narrative by Rossio & Wingard & Barrett, primarily based on the character “Godzilla” owned and created by TOHO Co., Ltd. The movie is produced by Mary Parent, Alex Garcia, Eric Mcleod, Thomas Tull and Brian Rogers. The government producers are Wingard, Jen Conroy, Jay Ashenfelter, Yoshimitsu Banno, and Kenji Okuhira. Once once more, Wingard is collaborating with director of images Ben Seresin, manufacturing designer Tom Hammock, editor Josh Schaeffer, costume designer Emily Seresin.The composers are Tom Holkenborg and Antonio Di Iorio.

Warner Bros. Pictures and Legendary Pictures Present a Legendary Pictures Production, A Film By Adam Wingard, “Godzilla x Kong: The New Empire.” It is slated for launch nationwide solely in theaters and IMAX on March 29, 2024 and starting 27 March 2024 internationally, distributed by Warner Bros. Pictures besides in Japan, the place the movie can be distributed by Toho Co., Ltd and in mainland China, the place will probably be distributed by Legendary East.

About the VW ID.4
The ID.4 is the primary all-electric compact SUV from the Volkswagen model. It is produced and supplied on the market in China, the USA, and Europe and, positioned as a world automotive by the model, supplied on the market in main markets worldwide. . The modular electrical drive matrix (MEB) types the technical spine of Volkswagen’s international electrical offensive. In the case of the ID.4, the design of the MEB platform permits for a really spacious inside. At the identical time, the automotive impresses with its robust driving efficiency and most ranges of as much as 512 kilometers or 531 kilometers (the 2 variations within the WLTP cycle). Its quick-charging functionality with as much as 135 kW helps it deal with lengthy distances.

Volkswagen

Volkswagen R to open its personal model pavilion within the Autostadt in summer season 2024

Volkswagen R will open its personal pavilion within the Autostadt in Wolfsburg in summer season 2024. This will create each a brand new assembly place for the premium efficiency model’s rising fan base and an occasion location the place Volkswagen R’s mannequin variety, the R attract and new applied sciences will probably be introduced sooner or later.

Reinhold Ivenz, Head of Volkswagen R explains: “With our high-performance top models, we have established ourselves as an integral part of the Volkswagen model portfolio – both in the brand and in the Group. With our own pavilion in the Autostadt, we are now taking the next step to further increase the awareness of us as a performance brand. With our transition to an all-electric brand, we will also intensify the R customer experience through exclusive insights into concept cars and new technologies.”

With the pavilion, Volkswagen R may have its personal model presence within the Autostadt for the primary time. A light-weight-flooded presentation space for automobiles and reveals in addition to a lounge space will probably be created throughout round 100 sq. metres. Motorsport fanatics can compete right here with digital racing professionals in driving simulators. The e-gaming expertise won’t solely be reserved for specialists however can also be meant to supply pleasure for households.

Armin Maus, Chairman of the Autostadt Management Board: “In the new Volkswagen R pavilion, innovation and sportiness will be combined with the fascination for technical perfection. With the premium performance brand Volkswagen R, we have a strong partner that perfectly complements the Autostadt as a centre of automotive enthusiasm and enriches it with a genuine attraction for our guests.”

Exclusive buyer and membership occasions deliberate
In the longer term, the model will current altering exhibitions from the Volkswagen R theme world within the new pavilion. This consists of innovation-related subjects, new efficiency and design ideas, small collection manufacturing automobiles, efficiency elements and life-style equipment. In addition, the brand new location will present the precise setting for unique buyer and neighborhood occasions for the quickly rising Volkswagen R fan neighborhood – such because the ‘Friends of R’ group or the legendary ‘R & Coffee’ fan meet-up. Press conferences, car shows and technical and knowledgeable talks may also happen within the Volkswagen R Pavilion.

Peter Jost, Head of Sales and Marketing at Volkswagen R, says: “The new Volkswagen R pavilion in the Autostadt does not just offer us a new venue where we can showcase ourselves even better as a premium performance brand within the Volkswagen brand world. With this pavilion, we are also creating a meeting point for the Volkswagen R community and are thus becoming even more accessible and authentic as a brand. We will quickly fill this promise to the R Community with life.”

About Volkswagen R
Volkswagen R is Volkswagen’s premium efficiency model and is answerable for the sportiest automobiles that complement the product vary. Five enhanced manufacturing automobiles with elevated energy at present fill clients with pleasure. With greater than 35,000 automobiles produced, 2023 was a report yr for the Volkswagen R. A complete of greater than 300,000 R fashions have been delivered because the model was established in 2002. Volkswagen R is now realigning itself for the longer term. Based on the 4 pillars of efficiency, design, innovation and high quality, the portfolio will probably be progressively modified by the introduction of all-electric R fashions.

Volkswagen R was based in 2002 as Volkswagen Individual GmbH. Since 2020, the division has been a separate enterprise unit throughout the Volkswagen model. The ‘R’ within the title continues to symbolise the eagerness for motor sport and racing as much as the current day.

Volkswagen

World premiere of the brand new ID. Buzz GTX with 4MOTION all-wheel drive

  • Strong efficiency drive: with the brand new ID. Buzz GTX Volkswagen presents its strongest series-production Bulli of all time
  • All-wheel drive as customary: one electrical drive motor on every the entrance and rear axles mix to kind the intelligently managed 4MOTION all-wheel drive system
  • Two wheelbases, two new batteries: the ID. Buzz GTX with regular wheelbase and the ID. Buzz GTX with lengthy wheelbase get extra highly effective batteries
  • High pulling energy: with a most trailer weight of as much as 1,800 kg and all-wheel drive, the ID. Buzz GTX is right as an electrical towing car for bike, boat or horse trailers

Volkswagen presents the brand new ID. Buzz GTX: The electrical Bulli geared up with a robust efficiency drive system will in future be obtainable with two wheelbases, two battery sizes and a selection of 5-, 6- or 7-seater. It additionally comes with customary 4MOTION all-wheel drive for optimum pulling energy and traction in each driving state of affairs. In addition, each GTX fashions share an individualized design. Pre-sales of the ID. Buzz GTX will begin in the summertime. This yr, Volkswagen is as soon as once more increasing its vary of sporty GTX fashions alongside the ID.3, ID.4, ID.5 and ID. 7 Tourer .

Electric all-wheel drive: The new ID. Buzz GTX is provided with two electrical motors – each collectively kind all-wheel drive. The high pace of the GTX fashions is electronically restricted to 160 km/h. The electrical motors are provided with vitality by batteries in two sizes, which will be recharged from 10 to 80 % in 26 minutes at DC quick charging stations with as much as 185 kW or 200 kW (most charging capability).

Near-production vehicle

GTX towing capability: Thanks to an additional energy and the 4MOTION drive system, the ID. Buzz GTX gives a better most trailer weight: the model with regular wheelbase can effortlessly pull as much as 1,800 kg (braked, 8 per cent gradient), whereas the ID. Buzz GTX with lengthy wheelbase has a most towing capability of 1,600 kg. The most trailer weight was thus elevated by 800 kg and 600 kg respectively. The 4MOTION system gives nice traction benefits when towing a trailer on moist or free surfaces particularly. The new ID. Buzz GTX is due to this fact an excellent towing car – for instance, for boat or horse trailers, which are sometimes moved on slippery floor.

GTX exterior: The ID. Buzz GTX is characterised by an individualised entrance finish. A bumper in GTX styling with a black air consumption grille in honeycomb design and new aspect air information parts additionally guarantee a dynamic, distinctive look. New daytime working lights are built-in into the bumper on the left and proper. All black physique parts comparable to the brand new air consumption grille, air information parts, GTX lettering and the outside mirror housings are completed in high-gloss black. In addition, the Solna 20-inch alloy wheel is customary gear for the ID. Buzz GTX. The vary of GTX wheel rims is supplemented by two new 21-inch alloy wheels. Always fitted as customary are IQ.LIGHT LED matrix headlights. A brand new paint end within the color Cherry Red is obtainable solely for the ID. Buzz GTX. This crimson will probably be configurable as a strong paint end and optionally together with Mono Silver metallic as a two-tone paint end.

Near-production vehicle

GTX inside: Volkswagen has additionally customised the inside gear. Dark tones underline the sporty character of probably the most highly effective ID. Buzz. For instance, each ID. Buzz GTX variations are the one fashions within the product line to be geared up with a black headliner. The seats additionally characteristic the particular GTX design. Electrically adjustable consolation seats with reminiscence perform are used within the entrance. The seats are enhanced by covers in black ArtVelours Eco microfleece with a brand new diamond sample in addition to crimson contrasting seams and crimson piping. Red cross-stitching is a particular characteristic on the multifunction steering wheel, which is refined by a crimson software on the centre trim and the GTX lettering built-in there in chrome.

GTX passenger compartment: The ID. Buzz GTX with customary wheelbase is out there as a five-seater with a 40:60 break up three-seat bench within the second row (2/3) or as a six-seater with two particular person seats every within the second and third rows (2/2/2). The long-wheelbase ID. Buzz GTX can even launch as a five-seater with a three-seat bench (2/3) and as a six-seater (2/2/2). This model will moreover be supplied as a seven-seater with a three-seat bench within the second row and two particular person seats within the third row (2/3/2). Depending on the mannequin, the seats within the second row will be moved longitudinally by 150 mm (customary wheelbase) or 200 mm (lengthy wheelbase).

Near-production vehicle

GTX baggage compartment: The baggage compartment quantity of the ID. Buzz GTX (customary wheelbase) as a five-seater is between 1,121 litres (loaded to the higher fringe of the rear seat backrests) and a couple of,123 litres (rear bench seat folded down, loaded as much as the higher fringe of the entrance seat backrests). The prolonged ID. Buzz GTX is much more spacious: when loaded as much as the higher fringe of the backrests of the second row of seats, a capability of 1,340 litres is out there. If the massive ID. Buzz GTX is loaded proper as much as the primary row of seats, the quantity will increase to 2,469 litres. Even when occupied by seven folks, there’s nonetheless 306 litres of load house obtainable behind the third row of seats within the lengthy GTX. Depending on the seat configuration, each ID. Buzz GTX fashions will be geared up with an extended or quick Multiflex board (together with two folding containers). The Multiflex board creates a second loading degree and – when the rear seats are folded down – a flat load space.

New {hardware} and software program plus ChatGPT: A serious {hardware} and software program replace for the product line will probably be included into the GTX fashions. New on board are a head-up show (non-compulsory) and the following technology of infotainment techniques (customary) with new menu navigation and graphics in addition to quick processor energy. The system’s touchscreen is now 12.9 inches in dimension as a substitute of 12.0 inches (33 cm diagonal as a substitute of 30 cm). Also new are the illuminated contact bar for temperature and quantity management. The new IDA voice assistant is operated with pure voice instructions. It not solely permits management of quite a few car features, but additionally offers solutions to common data questions utilizing the web connection to databases comparable to Wikipedia. The revolutionary IDA voice assistant moreover options ChatGPT integration (AI/synthetic intelligence). Another new characteristic is a Wellness app that makes use of preconfigured programmes to regulate varied car features to enhance well-being whereas driving or charging. The exit warning system is one other new addition. This warns of motorised automobiles and bicycles approaching from the rear when a door is opened.

Samba bus of a brand new period: From now on, the ID. Buzz with lengthy wheelbase will probably be obtainable with the panoramic sunroof with sensible glass as an choice. The multi-layered sensible glass has an built-in liquid crystal movie and will be electronically switched in order that it’s clear or opaque. The largest panoramic sunroof ever utilized in a Volkswagen evokes recollections of the legendary “Samba Bus” and transfers the everyday roof home windows of the basic automotive into the current.

GTX idea: Since 2021, the sportiest fashions of the all-electric ID. sequence have carried the GTX label – in reference to the dynamic VW fashions with the designations GTI, GTD or GTE. Including the brand new ID. Buzz GTX, a complete of 5 ID. fashions will probably be obtainable to the GTX vary quickly. 

Additional data and picture materials will be discovered at: www.vwn-presse.